Sat.Dec 18, 2010 - Fri.Dec 24, 2010

Trending Sources

Facebook vs Google Infographic


Continue reading for an insightful infographic from digitalsurgeons. Click for larger image.). Email this to a friend? Subscribe to the comments for this post? Share this on Facebook. Tweet This! Share this on LinkedIn. Post on Google Buzz. Stumble upon something good? Share it on StumbleUpon. Share this on Share this on Reddit. Digg this! Share this on Technorati.

Facebook vs. Twitter [infographic]


Tweet Digital Surgeons has been comparing the two most popular social networks: Facebook and Twitter. See who the users are and what their behavior is – how often do they login, how many users follow a brand and how often do they update their status. Similar Posts: New Facebook Profiles – A Great Thing For Facebook’s Revenue Stream. The State of Brands on Facebook [infographic].

Seven Ways to Use Social Media for Business

Webbiquity SMM

Though business use of social media is rapidly increasing, many executives remain skeptical of its value. A more recent study reported by Forbes stated that while “60% (of small businesses surveyed) credit social media with positively impacting their businesses…(only) 36% have attracted new business as a result of their social media efforts.&#. Get ideas for product development.

Social Media Adoption by Top 10 Media Agencies

Social Media Citizens

The world of social media is maturing. People have adopted the new means of communication, companies are experimenting with the new business tools, but how the heart of the media industry is adopting to a new social landscape? Well it is quite strange, but not so well. Full document on Scribd. Sources: Campaign “Top 50 Media agencies” + Netprospex “Top 50 Brands in Social Media”.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Why your AdWords Landing Pages Should Match your Brand


We spend so much time optimizing our Adwords campaigns, to filter out the searches we do not need, ensure our ads are well-positioned and don’t cost the earth. This is perhaps where more optimization goes in as this is where we can actively see the cash draining out of our budget. Nothing can be further from the truth. We must now convert this passing visitor into a paying customer. Tweet This!

Public Relations Lessons From Jesus, The Apostles And The Bible

Waxing UnLyrical

Note: this is not a religious post, and is meant neither to proselytize nor offend. Tomorrow Christians around the world will be celebrating the birth of Christ. Image: Martin LaBar via Flickr, Creative Commons

5 Ways to Digitize Santa

Dave Fleet

Tweet It’s nearly time for Santa to round up those reindeer and hit the skies for another round of gift-giving. A couple of years ago, in the spirit of the season, I put out some suggestions on how Santa could fix-up his PR. This year, I got to thinking what I’d do to digitize Santa. Santa. Santa already has a Twitter account – @Santa. However, it’s dormant most of the year.

An Open Letter to PR Professionals

Spin Sucks

Guest post by Doug Davidoff , founder and CEO of Imagine Business Development. I am not a PR professional. I’ve been exposed to, and used, PR professionals in a variety of ways: * As the owner of a growth-oriented business, * As an author and speaker, and. * As a marketing and sales advisor to my clients. I’ve seen the wonderful things PR people can do. A failure to prioritize. A Focus on Results.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Facebook vs Twitter Infographic


Continue below to access the infographic by digitalsurgeons. Email this to a friend? Subscribe to the comments for this post? Share this on Facebook. Tweet This! Share this on LinkedIn. Post on Google Buzz. Stumble upon something good? Share it on StumbleUpon. Share this on Share this on Reddit. Digg this! Share this on Technorati.

Finding Fresh Voices

Justin Levy

As we wind down 2010, I’ve begun assessing what I’ve accomplished and what new challenges I’m going to take on in 2011. In addition to keeping our physical and virtual systems and spaces organized, updated and refreshed, every once in a while we need to do some pruning and make tweaks to our sources of information. Are you regularly seeking out fresh voices?

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How to Track Santa Claus

Bill Hartzer

Do you want to track Santa Claus this year online or by phone? Well, here is your chance. tw telecom voice communications services at NORAD lets you track and monitor Santa Claus’s movements through their annual “NORAD Tracks Santa&# program. To track Santa Claus, you can call 1-877-Hi-NORAD (1-877-446-6723), or you can visit the NORAD Tracks Santa Web site. – Spanish. Digg this!

YouTube introduces trends | Sherrilynne Starkie

Sherrilynne Starkie

A World Gone Social

Learn how companies must adapt to survive.

The Myth Of Work Life Balance

Twist Image

This is the time of year when individuals (people like you and I) start thinking more about work/life balance. Don't do it. There is no such thing as work/life balance. By even saying there is such balance, you're making an internal agreement that work is not a part of a healthy life, and I just don't buy it. Like you, I put a good chunk of my waking hours against the work I do. I can't accept that it doesn't constitute an important and real part of my life. In the end, I'm not looking for work/life balance. I'm looking for life balance. What does life balance look like? Business. Community.

Young Adult Males are the Biggest Users of Location-Based Services


Even though only 4% of U.S. online adults have ever used a location-based service , like the popular Foursquare , Loopt , Neer , and Yelp for Mobile , new data from Forrester Research shows that the main user group is a highly-sought-after demographic — young, affluent adult males with college degrees. More than 70% of users have earned a college degree or higher. Heavy mobile researchers.

Build Your Brand through Social Media Consistency


This is a guest post by Eduard Ezeanu who provides communication coaching and helps people put their best foot forward in communication, both online and offline. I believe that one of the best things you can do though social media is build your brand. This means creating a unique, memorable and convincing image of yourself in the eyes and minds of others. Image Credit. Why Consistency Is King.

Nine Books to Give as Holiday Gifts

Spin Sucks

If you shop like Martin Waxman , you have four (and a half) more shopping days. And Amazon is offering shipping that will get you your gifts on time if you order by Wednesday. So I have prepared a list of books (business and fiction) that you can buy this week and still look like a hero. It will save you time and a trip to the mall. You’re welcome. Business. Predictable Success. Drive.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

3 New Knowledge Layers About Twitter

Geoff Livingston

They say that life is like peeling an onion. Every time you think you understand it, a new layer is peeled, revealing more about the onion. Recently two separate documents — the Pew/Internet study on Twitter and an Ad Age article on Twitter trends — shed new light on the social network and its use. Consider the above chart from Pew. The U.S. Conclusions.

What a Trifecta of a Year!

Buzz Marketing for Technology

Last year I wrote about how some weeks are hard to top and how lucky I was to have launched my first book – Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger, and I was nominated for BtoB Marketing Magazine’s (a Crain’s publication) list of the Top 25 BtoB Marketers of the Year 2009. But this year is going to make last year look like I was slacking off …. Not a shabby list.

2011 Trends: Make Your Corporate Site A Social Media Hub

Proactive Report

EyeforTravel published their 2011 Trends and their number one pick is the increasing need to integrate social content and activity on your corporate website. As budget freezes start to thaw, it’s time for them (companies) to consider how to integrate social media functionality, for example, incorporating the power of Facebook comment boxes on site to provide a feedback loop for consumers.

The 5 Critical Social Media Skills You Need to Disperse

Convince & Convert

Tweet Your customers, prospects, and the people looking for you online don’t care about your company structure. If they find you on Twitter, or leave a comment on your blog, they’re looking for a response from anyone who can help, regardless of what department that person represents or what someone’s official job title is. Everybody in your company is in marketing, whether they want to be or not.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Highlighting the Social-ness in Social Media this Holiday Season

Direct Marketing Observations

A few weeks ago I was selected as one of the Top Social Media Strategists to Watch in 2011. That was cool in that it’s nice to be recognized, but then a few days later I got the following email. We’re excited to have you on our list of “ Top Social Media Strategists to Watch in 2011.” We admire your work and look forward to seeing what you come up with in 2011! Our partner, Dancing Deer Baking Co., would like to send you a sweet treat to congratulate you on our accomplishments. Please let me know where Dancing Deer should send the gift! Thanks. Sure it is. So here’s how I responded.

Thoughts from Conversation with Klout CEO Joe Fernandez

Geoff Livingston

Ace Blogger Seth Godin doesn’t participate on Twitter, but has a Klout score of 70 in large part due to retweets and mentions. This phenomena typifies what Klout calls the Warren Buffet problem. Yesterday, Read Write Web published the larger findings from the open interview with Klout CEO Joe Fernandez responding to criticisms published here. This is a topic worth further consideration.

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W00t! HUGE Congrats to NTEN, recipients of a $1.1m grant from Google


If you haven’t heard yet, check out this amazing news from our friends at NTEN, the Nonprofit Technology Network: NTEN Receives $1.1 According to the accompanying blog post (which includes reactions from some NTEN members), Executive Director Holly Ross says: From our point of view, this is not just an investment in NTEN, it’s an investment in our entire sector.

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Why Every Website Should Be Like Skittles

Ari Herzog

I challenge every website owner to change their site and be interactive in 2011. I challenge you to think like Skittles. This video I created elaborates… Links within the video: Skittles , M & M’s , Hershey’s , Reese’s Peanut Butter Cups , and Swedish Fish. -- Thank you for reading Why Every Website Should Be Like Skittles at AriWriter. Related posts: What If Your Website Had No Images? Install Website Ads and Risk Losing Customers. Meet BzzAgent and Why Their Website Sucks. Business design newmarketing

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Facebook Impressions and Feedback

Spin Sucks

For those of us running company Facebook pages I thought I’d use Spin Sucks to break down the new impressions and feedback data and how to best use this new information to your advantage in your online marketing campaigns. You’ll notice now when making a post to your company page, Facebook is supplying you with changing impression numbers and feedback percentages per post. What does this mean? According to the Facebook help center , below are some of the most common questions: Is the impression number the number of users who have seen the post? What does “feedback %&# measure?

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The Dirty Secrets of Time, Priorities, and Honesty

Convince & Convert

Tweet I hate excuses. And the one I despise most of all is “I don’t have time.&# Bullshit. You can find the time. It exists. You choose not to devote the time, and there’s a big difference. I don’t work out. people that have met me in person are LOLing about the understated nature of that last sentence) Sure, I’m a busy guy. I could get up earlier. But I don’t.

Social Media Management Blues


December is a busy time for everyone, so I hope you’ll all forgive me for repurposing a post from my blog this month. Ok, maybe “rant&# is a better description than “post&# …but after I ran it on my blog I got a lot of feedback indicating that I’m not the only one who feels this way so at least it’s a rant that many can relate to. Not so fast. Her point?

Getting To The Work

Twist Image

How often do you go about your work day and then realize that you have to get out of there to get the real work done? It's interesting, isn't it? For the most part, many of us need to "get away" from our day-to-day work lives to get the real work done. It doesn't make any sense, does it? There is help (sort of). Take 15 minutes out of your constantly interrupted day to watch this. rework.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.