Sherrilynne Starkie
MAY 5, 2025
Should You Reply to Social Media Comments? It’s a great question—and one I hear often from marketers and solo social media managers who are juggling content calendars, ad reports, and engagement strategies with little support and even less time. Let me cut to the chase: yes, replying to comments is the gold standard. It boosts visibility, deepens connection, and frankly—it’s just good manners.
Social Media Today
MAY 6, 2025
LinkedIn is looking to help marketers tap into rising video consumption in the app.
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Jon Loomer
MAY 8, 2025
Threads Feed placement is here… Meta recently announced the rollout of a new placement to monetize Threads. If you’re lucky, you already have it. Let’s take a look… Where to Find It When creating a new ad set, you may see a message under Placements that reads, Introducing ads in Threads. When you switch to manual placements, youll see an option for the Threads platform (in addition to Facebook, Instagram, Messenger, and Audience Network).
Sprout Social
MAY 8, 2025
Reddit has long been a pioneer in community-driven conversationswell before social listening became a marketing staple. Since 2005, its evolved into a cultural nerve center with over 100,000 active communities and 22 billion posts and comments, influencing everything from buying behavior to political discourse. But Reddits role in the modern marketing mix has shifted.
Advertiser: Paycor
Mid-year performance reviews aren’t just boxes for HR to check. Paycor’s toolkit empowers leaders to: Identify high-potential team members. Boost engagement with meaningful feedback. Support struggling employees. Nurture top talent to drive results. Learn how to ignite employee potential through meaningful feedback. When you nurture top talent, everybody wins.
Buffer Social
MAY 5, 2025
You're spoiled for choice when it comes to Facebook ads — from images and videos to carousels and collections, there’s a format (and placement) for just about every goal. Advertising on Facebook also gives you the chance to experiment and find just the right approach for your brand. But with so many options, it’s important to keep up with the latest Facebook ad specs.
Social Media Today
MAY 7, 2025
The option will enable you to lock your Reels with a secret code.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Ignite Social Media
MAY 7, 2025
There are countless catalysts that can lead to a social media strategy refresh. Maybe your brand is building a social media presence for the first time. Maybe youve switched agency partners, shifted your brand direction, or experienced internal restructuring. Whatever the reason, the truth remains: a strategy is essential to social media success. As Lee Bolman aptly said, A vision without a strategy remains an illusion.
Sprout Social
MAY 7, 2025
Digital marketing is about more than creating content and managing campaigns. Direct engagement, communication and customer care can set your business apart from your competition. And one of the most reliable social media apps for doing so is WhatsApp. WhatsApp is a massive app globally; billions of people rely on it as their main communication channel.
Social Media Today
MAY 4, 2025
TikTok's been hit with a new fine over user data transfers.
Buffer Social
MAY 8, 2025
No one likes to be left on ‘seen’ — not your friends, not your partner, and definitely not your social media community. Social media monitoring is the process of tracking your brand mentions, post comments, and direct messages (DMs) on all major social media channels. Sounds simple, right? Reply to every comment, DM, and brand mention you receive.
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Bill Hartzer
MAY 7, 2025
Influencers Are Fueling Positive Change Across America A new Mintel report has unveiled a striking trend: 41% of U.S. consumers now say social media influencers inspire them to make positive life changes. That figure marks a sharp 24% rise since 2022, when the number stood at just 33%. The increase is even more pronounced among younger generations. Sixty percent of Gen Z (ages 1828) and Millennials (ages 2945) report feeling inspired by influencers.
Sprout Social
MAY 6, 2025
They say all publicity is good publicity. But the reality is that while some brand mentions present valuable opportunities for engagement, others require urgent attention to prevent reputation damage. Without the right tool to comb through your mentions, determining which ones you need to respond to can feel overwhelming. Social media monitoring tools scratch the surface, tracking only social networks.
Social Media Today
MAY 8, 2025
Both X and Meta have suspended accounts at the behest of the Indian government.
Blog2Social
MAY 5, 2025
Social media management can be done from home, and that has many benefits. That is why many businesses now prefer remote social media teams over in-premise teams. It is more effective and offers more flexibility. However, some are still doubting if this approach is for them. That is because they are not sure how to […] Der Beitrag How to Manage a Remote Social Media Team Successfully erschien zuerst auf Blog2Social Blog Tips for social media marketing, sharing, scheduling, cross-posting.
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A beginner's guide to social media automation tools and getting automation right.
Buffer Social
MAY 6, 2025
TikTok hashtags aren’t a one-way ticket to virality — but they can absolutely help boost visibility. When done right, TikTok hashtags help categorize your content, enable the algorithm to understand what your content is about, and boost your discoverability through TikTok SEO. In this article, we’ll explore everything there is to know about TikTok hashtags: What are TikTok hashtags?
Oktopost
MAY 4, 2025
We’re proud to share some exciting news as we continue our mission to empower B2B marketers with tools that drive measurable results. Oktopost has been recognized as a social media marketing software leader by three Gartner Digital Markets brands Capterra , Software Advice , and GetApp. These awards reflect the incredible feedback from our customers and reaffirm our commitment to building a platform that simplifies, streamlines, and elevates B2B social media management.
Social Media Today
MAY 4, 2025
Some new options for your video creations.
WebInKnow
MAY 6, 2025
Stories are universal. No culture has survived without them. Stories are widely recognized as an essential part of human cognitive development.
Advertiser: Paycor
Great leadership development is the key to sustainable business growth. Are you ready to design an effective program? HR can use Paycor’s framework to: Set achievable goals. Align employee and company needs. Support different learning styles. Empower the next generation of leaders. Invest in your company’s future with a strong leadership development program.
Jon Loomer
MAY 4, 2025
This is a big update to lead ads… One of the most common questions I get is whether you should use instant forms or send people to your website to collect leads. There are lots of opinions on this, and you can test it by creating separate ad sets. But this new option could change some things. New Conversion Location When using the Leads objective , some advertisers have a new conversion location option: Website and Instant Forms.
Oktopost
MAY 5, 2025
How employee advocacy and a corporate social strategy shape B2B marketing in 2025. Research data highlights their impact on engagement and lead generation.
Social Media Today
MAY 7, 2025
Meta's provided some new tips and pointers to help people avoid financial scams in its apps.
Social Media Strategies Summit
MAY 8, 2025
Measuring social media ROI is notoriously tricky. Indeed, just 8% of marketers say theyre not at all concerned about the return generated by their social media activities, according to research from Hootsuite : Image source And it becomes even more difficult when we move away from paid strategies and focus on organic social media measurement ( let alone when we consider how to integrate organic and paid social ).
Advertiser: Paycor
Before you can achieve success, you have to define it. Objectives and Key Results (OKRs) give you the framework to do just that. Paycor’s free guide includes a step-by-step process leaders can use to work toward – and achieve – their loftiest business goals.
Jon Loomer
MAY 6, 2025
I spotted a new option in instant forms that provides flexibility for how your potential leads answer questions. Let’s take a closer look… Select All That Apply When creating a multiple choice question for your instant form, you may see a checkbox to Allow multiple responses. Lets say were asking what kind of pet you have and provide options of dog, cat, goldfish, and other.
Audiense
MAY 9, 2025
Weve been busy behind the scenes, crafting a faster, smarter, and more insightful experience for you. From enhanced audience definition tools to powerful comparison features and highly anticipated improvements, heres a look at whats new, whats better, and whats on the horizon.
Social Media Today
MAY 8, 2025
Pinterest has established a steady foundation for growth.
Social Media Today
MAY 6, 2025
Another big investment in data separation to reassure EU authorities.
Advertiser: Paycor
Get ready for the future of business. As HR navigates an ongoing labor shortage, leaders need stronger, more adaptable recruiting strategies. Do you have the tools you need to build a talent pipeline that drives sustainable business growth?
Social Media Today
MAY 5, 2025
Some fresh new updates for Pinterest search.
Social Media Today
MAY 6, 2025
New ways to better align your search ads with AI responses.
Social Media Today
MAY 8, 2025
Some new tools to help brands find relevant YouTube creators to work with.
Social Media Today
MAY 6, 2025
A handy update to LinkedIn's post embedding options.
Advertiser: Paycor
The right HR metrics can illuminate hidden trends, justify decisions to the C-suite, and give you an edge in this unpredictable economy. Download Paycor’s guide and learn how to calculate your: Cost-per-Hire Total Financial Impact of Absences Voluntary Turnover Rate And more!
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