Webbiquity SMM
DECEMBER 10, 2024
Guest post by Irina Weber. Content remains king, just as Bill Gates said nearly 30 years ago. Strategic content creation and smart distribution drive B2B business growth, no matter your industry. Image credit: Videodeck.co Today, video content dominates the marketing landscape. With online videos reaching 92% of audiences and 91% of businesses using video as a marketing tool in 2023, its impact is significant.
The Social Media Hat
DECEMBER 9, 2024
A structured approach to prompting AI content writing for great results. The post Prompt Engineering Made Easy: The RICCE Framework for AI Content Writing appeared first on The Social Media Hat.
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Pam Moore
DECEMBER 13, 2024
Have you ever thought about the immense potential locked within your own expertise? Your knowledge, your experience, your unique perspectivethese are more than just assets; theyre your superpowers. The question is, are you using them to their fullest potential? The truth is, were living in an era where the knowledge economy is booming. People dont just want information; they want transformation.
Jon Loomer
DECEMBER 9, 2024
Meta will impose new restrictions on customer list custom audiences in 2025. Does this apply to you? What should you do? Let’s get to it… Whom Does This Apply To? These restrictions apply to advertisers using customer list custom audiences to promote the following categories: Housing Employment Financial Products and Services (including Credit) In other words, all of the Special Ad Categories other than Politics, Elections, and Social Issues.
Advertiser: Paycor
The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.
Waxing UnLyrical
DECEMBER 12, 2024
When stormy waters bring you home The recent waves buffeting the Broadway run of Swept Away: A New Musical are a fascinating look into what I think is still one of the most important and overlooked factors of brand and organizational growth (and, therefore, revenue): community. (Link to official “Swept Away” art) A Funny Thing Happened on the way to the Longacre Here’s a quick timeline: January 2022: the show has its world premiere at Berkeley Repertory Theatre.
The Social Media Hat
DECEMBER 7, 2024
Episode 47 of the AI in Marketing: Unpacked podcast, with Cathy McPhillips The post The AI Growth Engine: Accelerating Your Marketing Results appeared first on The Social Media Hat.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Jon Loomer
DECEMBER 11, 2024
Optimizing Meta ad creative is a huge pain. Meta asks for three sizes, and even those dimensions arent what they always recommend. Recently, I shared a grid of all of Meta’s recommended aspect ratios by placement and media type, and how they often conflict with those three initial groups. But, that doesn’t seem to always work, and you could spend a ton of time creating multiple versions and customizing by individual placements.
Convince & Convert
DECEMBER 13, 2024
Insights from Orbit Medias 11th Annual Blogger Survey Having a blog on your website is now considered common practice for brands in all industries. The benefits are widely known: it helps with SEO, provides thought leadership, and gives useful information to your audiences. But anyone who works in marketing knows that change is a constant. If youre not consistently updating your content strategy especially the one fueling your blog you will start to see diminishing returns on your efforts.
The Social Media Hat
DECEMBER 13, 2024
The "CAR" framework provides a clear and practical approach to prompt engineering, helping you harness the power of AI for content creation. The post The “CAR” Framework: Prompt Engineering for Effective AI Content Writing appeared first on The Social Media Hat.
Buffer Social
DECEMBER 9, 2024
Have you ever noticed that your best ideas come when you're talking things out with someone? Or maybe you're that person who needs to call a friend to think through a decision out loud? That's called verbal processing. Verbal processors feel they do their best thinking while speaking. For content creators, entrepreneurs, and professionals who are bursting with ideas during conversations but struggling to translate that energy into written content, there's good news: verbal pr
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Sprout Social
DECEMBER 12, 2024
Its time for a special edition of the Post Performance Report (PPR), a series where we showcase social media posts and campaigns inspiring us, and explore what makes them so genius. We unpack how your brand can use these examples to spark your own scroll-stopping ideaswhile maximizing your budget and doing more with less. In this end-of-year lineup, were sharing the best brands on social media in 2024, according to members of Team Sprout.
Convince & Convert
DECEMBER 8, 2024
In February 2024, Google and Reddit announced a partnership that involved Googles access to Reddits content through official APIs. Ever since Reddit has been enjoying unprecedented visibility on Googles search result pages, both through organic rankings and separate discussions sections which would often be featured in SERPs. The partnership raised a lot of questions in the digital marketing community as it obviously made Reddit an unavoidable part of buying journeys.
The Social Media Hat
DECEMBER 10, 2024
Episode 48 of the AI in Marketing: Unpacked podcast, with Corbett Drummey The post The Surprising Truth About AI Adoption in Marketing Teams appeared first on The Social Media Hat.
Buffer Social
DECEMBER 12, 2024
Social media is growing more fragmented. Gone are the days of one or two platforms dominating social media. Today’s ecosystem has options for just about everyone, with platforms thriving in specialized areas to meet unique user needs. Platforms like Bluesky, Threads, and Mastodon are carving out spaces for niche communities, while established giants like Facebook, Instagram, and YouTube remain steady players.
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A beginner's guide to social media automation tools and getting automation right.
The Realtime Report
DECEMBER 9, 2024
Common Defenses Used by DUI Lawyers to Fight Charges Being charged with Driving Under the Influence (DUI) can have far-reaching consequences, extending well beyond a simple fine or license suspension. It can put careers, reputations, and personal relationships at risk, leaving those accused facing an uncertain future. Even individuals who consider themselves responsible drivers may find their lives upended by these charges, making skilled legal support key during this challenging time.
Hootsuite
DECEMBER 9, 2024
The LinkedIn algorithm operates a bit differently than most other social platforms’ it’s specifically designed to prevent content from going viral. Yes, you read that right. The LinkedIn algorithm is designed to fill users feeds with only the most relevant professional advice and expertise, which means a completely different approach than the one you’d use for, say, TikTok.
The Social Media Hat
DECEMBER 11, 2024
Imagine having an AI assistant that doesn't just understand your marketing needs, but can actually take action to help you achieve them - that's exactly what Google is promising with their latest AI model update, Gemini 2.0. The post Quietly Powerful: How Gemini 2 Can Enhance Your Marketing Efforts appeared first on The Social Media Hat.
Bill Hartzer
DECEMBER 13, 2024
BingX, a cryptocurrency exchange with a global footprint, has unveiled its CreatorX Program a bold initiative designed to redefine how content creators engage with blockchain and cryptocurrency. By offering structured rewards, extensive exposure, and opportunities for collaboration, BingX is giving creators the tools they need to excel in a fast-paced and competitive environment.
Advertiser: Paycor
In today’s fast-paced business world, effective workforce management (WFM) isn’t just an option—it’s a necessity.
Oktopost
DECEMBER 12, 2024
Suppose youre a social media content manager juggling the demands of crafting engaging social media content while curating materials for an employee advocacy program. In that case, you know how chaotic things can get. Content creation bottlenecks are a daily reality for many professionals in your shoesdeadlines are missed, approval processes drag on, and employees are left without fresh content to share.
Hootsuite
DECEMBER 13, 2024
Competitive intelligence is crucial for informed decision making, from your next social media post to creating your entire digital marketing strategy. Using competitor analysis software to see what your competitors are doing isnt about copying them. Its about deeply understanding the market so you can set your organization apart to reach your audience in the most effective way.
The Social Media Hat
DECEMBER 11, 2024
Learn how to use tools for simple AI social media strategy. The post AI-Driven Social Media Strategies for Emerging Startups to Build Brand Awareness Faster Than Ever appeared first on The Social Media Hat.
Ignite Social Media
DECEMBER 9, 2024
I never thought Id be saying this, but one of the most frequently asked questions we still receive in 2024nearly 17 years since we opened our doors as the first social media agency in the United Statesis: ‘How can we achieve organic social media growth beyond just gaining followers?’ In response, I propose alternate methods of looking at organic growth.
Speaker: Speakers:
HR and payroll impact every aspect of your business. Choosing the right provider is one of the most important decisions you’ll make. Before you decide, hear first-hand customer accounts in Paycor’s webinar to learn: The three most important things to look for when switching. How to begin your search. What are some of the red flags?
Buffer Social
DECEMBER 11, 2024
Video is the ultimate attention-grabbing medium, but what about the sound? The invisible force of audio has a huge impact on how your subscribers perceive you and act based on your content. The background music of your YouTube video can influence viewer emotions, increase attention, and impact purchase intent, according to research from Texas A&M University.
Oktopost
DECEMBER 9, 2024
Social media can be a goldmine for marketing insights, but youll have to work to dig some of them out. Straightforward forms of engagement, like direct mentions, are easy to track, but you can also learn a lot from indirect mentions: the discourse hidden in untagged posts, comments, and discussion threads. With 54% of consumers using social media to research brands and products , these platforms present countless opportunities to learn what your target audience wants and their thinking if you kn
Sprout Social
DECEMBER 13, 2024
Building a social presence isn’t limited to engagements on networks. It takes bringing real-life experiences to your audience’s fingertips to nurture community and connection. Blavity is known for combining social media and IRL experiences, hosting events throughout the year. But their key annual event is AfroTech, the largest multicultural conference in the United States.
WebInKnow
DECEMBER 10, 2024
Auto marketers at seem addicted to cookies and at the same time, they seem to assume that everybody visiting the site is ready to build a vehicle.
Advertiser: Paycor
HR leaders can use this calendar from Paycor to track important HR and payroll tax dates. The 2025 calendar includes: Tax filing dates Federal reporting deadlines Bank holidays Links to relevant tax forms …and more! Get your 2025 HR calendar today!
Blog2Social
DECEMBER 12, 2024
e-commerce Social media is the key to attracting customers to the store! Did you know that around 43% of people use their preferred social media platforms to research brands? It serves as an excellent opportunity for online businesses to generate traction and engage the intended audience. However, having an active presence on all leading social […] Der Beitrag How to Set e-Commerce Social Media Up for Success erschien zuerst auf Blog2Social Blog Tips for social media marketing, sharing, s
Oktopost
DECEMBER 12, 2024
Chris Peer, the author of The Great 8 Pillars: ROI-Driven Marketing for Manufacturing Companies stops by the Radically Transparent podcast to share his insights on why operational infrastructure is often overlooked in marketing strategies and how companies can build a foundation for sustainable growth. Listen to the podcast Subscribe now on Spotify , Apple Podcast , Youtube Watch the recording Catch this episode on LinkedIn Live !
BeingOptimist
DECEMBER 12, 2024
There are no secrets to success. It results from preparation, hard work and learning from failure. ~Colin Powell Efficient and effective exam preparation is surely an arduous and challenging task. The bar rises higher when a student is on a preparation journey for some of the most competitive exams/entrance tests in Australia, such as the NSW Selective Test, Victoria Selective Test, HAST Test, OC Test, and others.
Proactive Report
DECEMBER 11, 2024
The public relations landscape is transforming rapidly, driven by technological advancements, changing audience expectations, and innovative communication strategies. As we move into 2025, PR professionals must adapt to emerging trends that will define successful communication and brand storytelling. 1. Precision Audience Research Gone are the days of broad-stroke messaging.
Advertiser: Paycor
Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!
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