Sat.Jan 21, 2017 - Fri.Jan 27, 2017

Hot Association Membership and Marketing Jobs this week – January 26

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.

101 Marketing Tools and Technology Tips for 2017

Razor Social

Are you tired of all the fluff you read on marketing? Want a list of tried and tested marketing technology tools and tactics you can immediately implement in your business? I’m sure you’ll pick off a couple of tips from the list below. Social Media.

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Trending Sources

Easy Ideas to Turn Twitter Trending Topics into Gold

agora pulse

Trending topics are the most talked-about news, and on Twitter, it can help companies boost their engagement, awareness, and clickthroughs. But most businesses don’t have the resources like Oreo to tweet a timely message during a Super Bowl gaffe. So how can you use Twitter trending topics?

The 32 Best Twitter Marketing Tools

Webbiquity SMM

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

10 Important Skills and Traits Your Social Media Manager Will Need in 2017

Buffer Social

A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another.

9 Tips to Flawlessly Manage Your Instagram Followers

Sprout Social

Let’s not kid ourselves–it’s nice to see those Instagram alerts saying your business has a new follower. While the feeling might not get old, the thought of knowing how to easily manage your Instagram followers might be daunting. Don’t let that love for a new follower grow stale.

How Competitive Analysis Can Transform Your Social Marketing Plan

Simply Measured

It’s hard to motivate yourself to run competitive analysis when you’re just trying to keep your head above water as a social marketer, but investing time and resources in this form of analysis offers you unprecedented clarity–and also makes other parts of your job a lot easier.

10 CEOs Make Predictions for Marketers

Meltwater

What do firm leaders think will happen to marketing this year? To find out, I turned… Read More.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

20 Pros Reveal What Makes a Perfect Twitter Marketing Strategy

Convince & Convert

What’s your Twitter marketing strategy? Is it working? There are over 350,000 tweets posted every minute of every day. How do you ensure your messages stand out? Google, Nike, Starbucks, and more big brands fought for attention and won. Was it luck or brilliant Twitter marketing?

There Is No Salvation for the ‘Facebook Expert’

SocialTimes Facebook

In the old days of search marketing, it was about tricking the dumb robots –buy links, cloak, spin content, or whatever trick you could pull.

#CMAD IS TODAY! Watch the Livestream!

SocialFish

Community Manager Appreciation Day is today! We have a full lineup of sessions all viewable through the Twitter stream – follow along below and thank a community manager today!

How to Use Social Listening to Find Qualified Sales Leads

Sprout Social

Social media is great for branding and customer service , but don’t overlook its value for lead generation as well. One of the best ways to find and generate leads is through social listening.

A World Gone Social

Learn how companies must adapt to survive.

5 Visual Marketing Facts You Need to Know

Pixlee

The fight for the consumer’s attention has never been so competitive and the margin of error so slim.

It’s Facebook’s Turn to Test a Stories Feature

SocialTimes Facebook

Let the Snapchat flattery continue, as Facebook began testing its imitation of Stories with select iOS and Android users in Ireland.

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5 Unique Ways to Engage Influencers

Ignite Social Media

Following consumer buying trends where social media content has increasingly become an important factor in purchase decisions , more and more brands are turning to influencer marketing as a way to reach engaged audiences.

Community Managers in Scientific Communities

SocialFish

I was privileged to teach a module about Aligning Community Management and Workplace Culture to the new class of Community Engagement Fellows at the American Association for the Advancement of Science (AAAS).

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

4 Video Contest Ideas to Boost Your Social Engagement

Convince & Convert

Video content has been proven to increase engagement, conversion, and reach significantly and is consuming the social media universe.

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Social Metrics, Digital Metrics, Brand Metrics, and the Difference

Simply Measured

Metrics like engagement, followers, and mentions are great awareness, or social, metrics. If your sole purpose as a social marketer is to drive greater awareness of your product and/or service, then these are the metrics you should primarily focus on.

[Infographic] PR and Marketing Reporting: Keys to Capturing KPIs

Meltwater

As PR and marketing reporting becomes essential in the modern comms department and folks move… Read More.

If the Media Boycotts the White House

Ari Herzog

Will life go on if the White House Press Corps boycotts the daily briefing? Yes, says David Frum , The Atlantic’s senior editor. He wrote a series of tweets on November 29, 2016 that suggest White House reporters boycott the daily briefings and focus on research-based accounting.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Build an All-Star Social Media Team in 5 Steps

Buffer Social

We often talk about the importance of social media managers and the amazing people who handle social media as a team of one. But often, for agencies, larger enterprises, and even some small businesses, social media is handled by teams of people covering a broad range of skills.

What to Consider When Building Your Social Media Team

Simply Measured

When it comes to hiring for our social media division at Tank, I’m often asked how we go about finding someone trusted to be the public presence for our wide range of clients.

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5 Types of Brand Influencers: Which One is Right for You?

Pixlee

If you’re familiar with influencer marketing, you probably know that finding the right influencers is one of the biggest challenges brands face. Should you work with a celebrity Instagrammer? What about a trendsetting YouTuber?

Example: Facebook Ad Targeting and Results

Jon Loomer

There are many factors that lead to success or failure of your Facebook ad campaign. I’ll cover these things on my free webinar on Monday. But spoiler alert: Nothing is more important than targeting. Nothing comes close.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How Millennials Are Changing Retail Patterns

Meltwater

Retail moves at the speed of culture, which means players sometimes quickly come and go.… … Read More.

Instagram Influencer Best Practices from Under Armour

Simply Measured

Launched in 1996, Under Armour is a fairly new brand in the sportswear market compared to titans Nike and Adidas, which are over half a century old.

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Twitter: 12 Million Inauguration Tweets Friday, 11.5 Million Women’s March Tweets Saturday

SocialTimes Twitter

Twitter saw almost as many tweets about the women’s protest marches in Washington, D.C., and throughout the country Saturday as it did about Friday’s inauguration of President Donald Trump. The social network said in a Twitter Data tweet Friday afternoon that 12 million tweets were sent that day related to the inauguration, peaking at 58,000 tweets per minute at 12:02 p.m. 12 million Tweets have been sent so far today related to the #Inauguration.

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6 mobile app trends to watch in 2017

Socialmedia.biz

Post by Andrew Gazdecki. W ith the first few weeks of 2017 behind us, now feels like the best time to look at how mobile apps are going to change throughout the year.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.