Sat.Jun 29, 2013 - Fri.Jul 05, 2013

5 Top Online Marketing Trends for the Rest of 2013

Webbiquity SMM

Guest post by Alice Jenkins of How2become. Whether you work in the b2b world, in non-profit marketing or with a brick-and-mortar retailer, you know that having the right online presence can bring even more customers to your organization.

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Pheed – Express Yourself on Social Media

Mindjumpers

I have been looking into upcoming social platforms and came across Pheed, which for a while has created some buzz on the web and have been announced the breakout social media star of 2013.

Start-Up Marketing and Yourself: Don’t be a Swiss Army Knife

Waxing UnLyrical

Imagine you’re at a party. And imagine you’re a people person (if you aren’t already). Image: UOregon Conference Services via Flickr, CC 2.o. Now imagine someone asks you the classic party get-to-know-you question: “What do you do?”.

Facebook Reader a welcome feature

Sherrilynne Starkie

Google will soon shelve Reader and this has created a lot of panicky online noise from ardent fans. However, I am largely unconcerned. I have had a Reader account for several years now, but hadn’t really ever used it. I did, at one time, make use of an RSS reader called BlogBridge. I liked that it had the ability to search through feeds to find specific content. But little by little Twitter and Facebook have taken over the reader duties for me.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Butchering The Google Chrome CPU Hog

SocMed Sean

This one is going in the tech category, but since so many of manage our social media channels via a browser like Chrome, I’m going to post a solve that might help others out there. Recently, one of my computers has been behaving badly.

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More Trending

Monday Roundup: The Power is Yours

Waxing UnLyrical

Happy Monday! Is everyone looking forward to the holiday week? And for my fellow Americans, any big 4th of July plans? And… happy birthday in advance to my dad, who celebrates his birthday tomorrow! Image: Artotem via Flickr, CC 2.0. Power.

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Choosing the Right Social Media Platform [Infographic]

Cody Ward

There are many factors to consider when you’re choosing the social media platform that is right for your brand or company profile. First off, you have to decide on the resources you’re willing to allocate every day, week, and month to maintaining the account.

Change the Tone of your Conversation with your Members/Customers

SocialFish

By now, most organizations realize that to satisfy today’s demanding customers they have to do more than just pushing generic products and benefits to the market. A go-to solution is “customer service.”

Vine vs. Instagram

Firebelly

Vine has been around since January for iOS users and just became available for Android users, June 3 rd. Unfortunately (for Vine), right after on June 20, Instagram (or Facebook) released Instagram video that was automatically available for both iOS and Android users.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

When Social Media Freed the Inadvertent Bigot

Waxing UnLyrical

The other day I was catching up on my LinkedIn connection requests, and finally got them down to zero.

Google Hangouts just get better and better

Janet Fouts

When we first started using Google+ Hangouts for our show The Friday Hangout the interface was pretty glitchy. The video would get “stuck” on a single person talking during filming and we got to watch her reactions to the entire show but never saw the person speaking.

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How big is your storage?

SocialFish

I don’t think anyone is around this week (at least not in spirit) so here’s a fun infographic for you. I’ll have another one for you tomorrow. Bytes Sized infographic. Potluck

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Interview with Caleb France, Owner of Cerulean

Firebelly

Originating in Winona, Indiana, Cerulean recently opened it’s doors to the city of Indianapolis. I got the chance to sit down and talk with the owner Caleb France about his passion to bring great, local food to customers in a creative way.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Your Tax Dollars: U.S. State Department Pays $630,000 for Facebook Likes

Bill Hartzer

According to a sensitive but unclassified report , the Bureau of International Information Programs, a part of the United States State Department , has paid $630,000 of U.S taxpayer dollars on two separate social media campaigns: to increase the number of Facebook Likes on their Facebook page.

How Much Content Do You Need? Here’s a Formula

Convince & Convert

Image from Bigstock.com. I was in St. Louis the other day, talking Youtility at an event put together by my friends at Standing Partnership, a killer reputation management firm. It was on the official book launch day , so that was a milestone to remember.

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[Cool Infographic Friday] The Collaborative Economy

SocialFish

Altimeter is doing a lot of research about collaborative startups. Read all about it here. Social, In Theory

Car Shopping – Version Millennial

Firebelly

When we thought Millennials could not get any more hooked and serious about social media they took it one step further: Car Buying. Everyone loves to go car shopping. What is better than driving around expensive cars you are not going to buy?

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

New ICANN Regulations Require Domains to be Verified by Email or Phone

Bill Hartzer

If you buy a domain name in the future, you will be required to verify ownership through receipt of a PIN number or unique code by email or by phone–or the newly registered domain name will be suspended by the registrar.

Keeping Your Social Media Strategy Out of This World

The Social Media Incubator

Social media for business is a growing tool that can be implemented right away. Cindy Leines, founder of CEL Public Relations, coined the appropriate term Real Time PR™ for social media because of the immediate results it can produce.

10 scary risks to avoid on social media

SocialFish

… Just kidding. You don’t really care about that right now – you’re either already on vacation (like me!) or you’re about to be. Just be smart, be human and use common sense. Instead, here’s another fun infographic for you during this Fourth of July week.

Only72 Review – 6 Courses for Entrepreneurs at a Low Price

Kikolani

Chances are, you’ve come across a few mentions and reviews of the Only72 sale from people like Darren Rowse and Chris Ducker.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Twitter Bans Automated Bulk Following

Bill Hartzer

Twitter has banned the widespread practice of auto following other Twitter users, as well as bulk following Twitter users. If you’re following users in an automated fashion in any way, you had better stop it right now. Or risk losing your Twitter account.

Why Pinterest Can Help Your Business Blossom

The Social Media Incubator

When it comes to social media and online marketing, there are plenty of options for businesses to get their content out to the public. One of the platforms that tend to get thrown on the backburner, behind a site like Facebook, is Pinterest. Why should Pinterest get more attention?

Happy Fourth of July from Washington DC!

SocialFish

———– ( photo credit ). Potluck

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Fetching Friday – 21 Marketing Links

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Your Opinions Wanted. I would like to make Kikolani your favorite place to go for blogging advice! In order t to do that, I need your help.

Winning the Marketing Battle Between Help and Hype

Convince & Convert

Image via socialconfidencecenter.com. In almost every presentation I work up, there is one line that invariably finds its way onto a slide: “Adding value through the timely publishing of useful content is the best way to generate goodwill in the communities you operate in.”

Omnicom Media Group Acquires Bruce Clay Australasia

Bill Hartzer

Omnicom Media Group has acquired Bruce Clay’s Australasia division. Bruce Clay Australasia’s 70 employees will join Omnicom Media Group’s Resolution global search network.

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Sydney Social Media Course – 3 Days with Laptop

Laurel Papworth

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Small classes, bring your laptop. Facebook, Twitter, Social Media Dashboards, Google Plus, Social Media Measurement. Set them all up in 3 days. Sydney Social Media Course .

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How To Use Google Trends For Local Keyword Research

Small Business Mavericks

Keyword research is a very important part of your local search marketing process. You can’t do local keyword research through Google AdWords’ External Keyword Research Tool. However, Google does have other tools you can use for local keyword research. The one I like is Google Trends. So how do you conduct keyword research for your local search terms through Google Trends? When you get to Google Trends , click on “Explore.”