Sat.May 18, 2013 - Fri.May 24, 2013

Video: The Internet of You!

Sherrilynne Starkie

Finally, a video that reveals the power of social media and why it’s changing us all! Related posts: Betty White flogs insurance via YouTube. Measuring influence online. What the hell is social media? PLEASE LIKE MY FACEBOOK PAGE. Related articles.

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Online Community Manager Job Description


Here’s the best job description we’ve come across so far, courtesy of our friend Ben Martin at Online Community Results. We’re doing lots of cool work with Ben, who’s our go-to for outsourced community management.

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Minding our Ps and Qs: Civility in the Digital Age

Waxing UnLyrical

I don’t do a lot of book reviews here at WUL. For one thing, most business books are dreary reads (yes, I said it), and dreary reads are, for me, slow ones.

Facebook Growth in Numbers


On its Facebook page, Facebook has recently released a photo album with 12 photos containing some of the platform’s major growth numbers in the past year. Most of the numbers compare growth from last year to May 2013.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Sitting in a tin can: Chris Hadfield returns

Sherrilynne Starkie

This week we saw the return from space of Astronaut Chris Hadfield who is now arguably one of the most famous Canadians the world has ever known, thanks to Twitter. He’s the commander of the international space station and has been in orbit since last fall.

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Community Management Cheat Sheet


Click to enlarge. Via Mike Schwede. BONUS: Here’s our version, this one created for ASCE and shared with permission. ————– ( photo credit ). Potluck

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Waxing and Waning, Lyrical and UnLyrical

Waxing UnLyrical

Can you believe WUL celebrated its fourth birthday earlier this year? I didn’t make a big deal about it as I’ve done in years past , because… well, I don’t know why.

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May 18: this week in social media

Sherrilynne Starkie

Here’s my pick of the week’s top social media news. Do you agree with my list? You can vote stories up or down, or you can add ones you think are worthy. May 18: this week in social media. Listly by Sherrilynne Starkie. May 18: this week in social media. What''s new and cool in the world of social media. 7 Views. crowd rank. curated. alpha. newest. queue. Cross-Platform Single Sign-On - Google+ Developers Blog.

IMPORTANT: 2013 Nonprofit Engagement Data Management Study


Check it out!!

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Interview with Chanelle Schneider, Millennial Specialist


With all the studying being done on Millennials, Firebelly decided to interview one of the top Millennial specialist, Chanelle Schneider. Chanelle is a freelance social media manager, the founder of #GenYChat , and currently works as the community director at My Rising Tide.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

A Question, a Holiday, and a New Posting Schedule

Waxing UnLyrical

For those of us in the U.S., we are heading into the Memorial Day weekend, and the unofficial start of summer. Some of you might be taking vacations that are kicked off by the long weekend, and some of you might be making a weekend getaway … like me.

The Social Newsroom: Pieces of the Puzzle


It is impossible right now to discuss brands and social media without hearing about the Social Newsroom and real-time content marketing.

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Start a Fire in Your Social Network


Just conducted a fun webinar last week for the nice peeps at Higher Logic, on engagement in your online community. Here are the slides for your viewing pleasure.

Amazon vs. Wal-Mart: How Online Strategy Can Meet In-Store Opportunity

Buzz Marketing for Technology

Posted in Commerce eCommerce Strategy. When Wal-Mart announced plans to use its retail locations to fulfill online orders last week, the media and business community broke into a collective game of word association. The word? Amazon.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Oklahoma Tornado Relief: Domain Name and SEO Services Charity Auction

Bill Hartzer

From the combined efforts of Domain Boardroom (of which I am a proud member), , and myself, along with my buddy Elliot , victims of recent Oklahoma Tornado tragedy will benefit from money raised during an online auction.

How the “Disrupted Generation” Responds to Marketing

Convince & Convert

In the summer of 2012, as I sat around with my colleagues in our conference room one afternoon, we were jolted by an “aha” moment.

How Promoted Hashtags Can Ruin Your Online Campaign Efforts


Let’s evaluate the potential opportunities that can instill positive feelings and compel followers to share, participate and engage in social conversation. One of the most surefire ways to encourage conversation on your nonprofit or association is through the use of hashtags on Twitter.

Fetching Friday – 20 Marketing Links & Sad Cat Diary


This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Monday Roundup: The Right Business Tools

Waxing UnLyrical

Happy Monday! Did you have a nice weekend? What are your plans for the week ahead? Well, it seemed you liked the roundup posts we did last week.

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6 Ways to Make More Out of Your Facebook Ad Campaign

Convince & Convert

Whatever you think about Facebook, there’s one thing that’s hard to dispute: Mark Zuckerberg isn’t afraid to mix things up and try new strategies, and that’s especially true when it comes to advertising.

This Week in Social Media – 5/22/2013

Social Media Marketing

A roundup of relevant links affecting our industry.

How To Develop And Execute A Social Media Strategy For Free

SocMed Sean

There’s an old saying in the motorcycle community that goes: “If you have a $10 head, buy a $10 helmet.” ” Basically, the statement speaks to assigning value to the things that you find useful. In this case…an intact brain.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

10 Great Advantages of Outsourcing Content Creation

Writtent Blog

If you’re debating between outsourcing content creation and getting it all done in-house, you have to know the pros and cons of each situation to make the best decision for your investment.

Taco Bell Puts a Ring On It

Convince & Convert

First, it was a custom speedo for a high school student that prompted people to think outside the buns. Now, Taco Bell’s custom ring bling gifted to a few “special ladies” is generating headlines for the company’s unique influencer strategy approach.

Glass Explorer Shares 3D Printable Adapter for Your Prescription Glasses

Stay N' Alive

I''ve got to admit - I love my Google Glass. A little awkward and geeky looking, yes, but for a geek like me that''s part of the appeal. There''s one thing I don''t like about them though, and that''s that I can''t wear them with my glasses, and I hate wearing contacts.

Top Tips For Packaging Your Goods


If you sell and deliver products in any way, then you may be forgiven for thinking that packaging isn’t the most important aspect of all.

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Google Trends Adds Top Charts Lists

Small Business Mavericks

Just in case you need a new search tool, Google has added one. It’s called Top Charts and it’s a part of the Google Trends project. Top Charts allows you to search for the top searches in a variety of categories by region and by month. It goes back to January 2004. Categories you can view top searches for include: Actors. Animals. Athletes. Actors. Baseball Players. Baseball Teams. Basketball Players. Basketball Teams. Books. Business People. Car Companies. Chemical Elements. Cities.

Smart Marketing is about Help not Hype

Convince & Convert

Can I please get your help making my new book a smash hit when it releases next month? Please watch this… Through speaking engagements and such, I’ve sold a lot of copies of Youtility, and we’re headed toward the best-seller lists.

Free webinar on Twitter for Australian Teachers – PIL Microsoft Teachers

Laurel Papworth

I’m teaching a free webinar on Twitter for Australian Teachers – it’s on the PIL network for teachers and sponsored by Microsoft. **. It’s often said Twitter is one of the most powerful teacher professional development tools available. But how do you master it?

Want Facial Recognition With Google Glass? Use Google+

Stay N' Alive

In case you haven''t been reading Facebook or Google+ lately, I got my Google Glass Explorer Edition this past week. You can expect me to share much more of my experiences here as I learn about it.

Should You Blog Everyday?

Small Business Mavericks

Small business owners will often ask the question, “How often should I blog?” ” The correct answer is you should blog as often as you can without sacrificing the nuts and bolts of your business. If you can blog every day, that’s great. Twice a day, even better. But there’s a limit to how much one person can blog and still provide value to their readers. If two days a week is all you can handle and still provide value to your readers, then blog just two days per week.

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7 Best Newsletter Builders for Creating Great Newsletters

Writtent Blog

Like other forms of content marketing, email marketing can be a very powerful tool for boosting engagement and generating leads. But sending plain text emails from your Gmail account just doesn’t cut it for businesses.