Sat.Oct 30, 2021 - Fri.Nov 05, 2021

Google Adds New Business Display and Connection Options for the Holiday Push

Social Media Today

The new tools will give you more ways to control how your brand listings appear in Google's apps

List 168

Upgrade Your Small Business Saturday Strategy Using These Digital Marketing Tips

The Realtime Report

Upgrade Your Small Business Saturday Strategy Using These Digital Marketing Tips. Youssef El-Mansy. As the two biggest shopping days of the year, Black Friday and Cyber Monday rightfully receive a lot of attention in our business.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

Four Social Media Networking Tips for Every Industry

Webbiquity SMM

Guest post by Erik Bergman. It’s getting more unusual to see in-person events that are dedicated solely to “networking.” ” And that’s okay.

10 Questions You Should Ask Your Social Media Manager

Ignite Social Media

It can be difficult to evaluate the success of your social media marketing initiatives when social media is just one of the many marketing tactics you oversee. It’s an issue that a majority of marketing executives face, and one that we’re always working to help our clients with.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Instagram Launches 'Add Yours' Sticker to Facilitate More Engagement in Stories

Social Media Today

Instagram continues its process of replication as it seeks to maintain engagement

More Trending

Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

On October 28, 2021 Facebook filed for a trademark on the word Meta. Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com.

5 ways to turn your audiences into brand advocates

Audiense

What does customer-led brand advocacy look like? Audience Intelligence

Brands 119

Internal Research from Facebook Shows that Re-Shares Can Significantly Amplify Misinformation

Social Media Today

Should Facebook consider removing the 'Share' button entirely

What if the Facebook Algorithm Went Away?

Ignite Social Media

In testimony to the US Senate in August, Facebook whistleblower Frances Haugen proposed a regulatory reform that would make Facebook (and perhaps all social networks) responsible for any content they amplified using an algorithm.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

‘Tis the Season to Double Down on Social Customer Care (and Protect Your Community Managers)

Convince & Convert

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . It feels like it could be a doozy. . Global supply chain challenges are causing significant inventory gaps for some. .

Transformational Conversations with Toi B. James #MindfulSocial

Janet Fouts

In our disconnected world, it’s harder than ever to have a conversation that allows participants to truly understand each others’ perspectives. Especially if we are not seeing each other eye to eye.

Facebook Adds New Certificate Courses in Marketing Analytics and AR Creation

Social Media Today

Looking to up your digital marketing skills and qualifications, and give yourself a leg-up on the competition

Course 168

Challenges of Building a Persona at a New Startup

Audiense

When many people dream up the idea of starting a new business venture or a company, they do so with a lot of fear and agitation and it is natural to feel so. Audience Intelligence

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Build a Lead Qualification Framework

Oktopost

Whether you’re pursuing an inbound or outbound marketing strategy, lead generation is a constant struggle. In fact, 37% of B2B marketers rank it as their number one challenge. Nestled within that challenge is an even more daunting task: finding enough qualified leads.

How To 100

Medium Reveals Writers Challenge Winners; “Death” Most Popular Prompt

The Realtime Report

Medium Reveals Writers Challenge Winners; “Death” Most Popular Prompt. Medium announced the winners of this year’s Medium Writers Challenge.

Pinterest Announces 'Pinterest TV' Shoppable Live-Stream Series

Social Media Today

Pinterest is leaning into live-stream shopping with its new 'Pinterest TV' project

Your Own Content to Educate Instead of Spreading Hatred Through Facebook

David Meerman Scott

With the detailed revelations emerging about how the Facebook AI algorithm works, we all need to decide how much we want to rely on Facebook in our marketing. Social Media Worst Practices New Rules of Marketing and PR Marketing Facebook Advertising Corporate blogging

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

4 Smart Ways to Drive Social Media Conversions

Pam Hughes

4 minutes. Many businesses have adopted social media marketing as a part of their digital strategy. Social media has enabled brands to connect with potential customers, but it has also made it more challenging to get noticed.

Your Guide to Shopping & E-Commerce on Social Media

Likeable

One of the fastest growing verticals within social media this year is e-commerce. Online shopping and social media scrolling used to be two totally separate activities, but now 52 percent of socially engaged shoppers have made a purchase through a social platform.

Meta is Reportedly Planning to Open Retail Stories to Sell VR, AR and Other Digital Connection Tools

Social Media Today

Direct-to-consumer connection could help Meta maximize its metaverse push, in various ways

Retail 162

The Ultimate Influencer Pay Guide for 2022

Pixlee

Influencer marketing is one of the most effective ways for brands to ignite community engagement and drive sales. When launching and promoting a product or a brand, marketers often ask, “How should I reward an influencer for participation in our campaign?”

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

How Many Followers Do You Need to be Verified on Twitter?

Audiense

Twitter is a powerful way to give your business or brand a voice, but there are lots of other voices to compete with on the platform. In fact, about 6000 tweets are sent every second, meaning each of your tweets is just a drop in the ocean.

‘Sleepy Joe’ Trended After Biden Appeared To Nod Off During Climate Conference

Forbes Social Media

We've probably all been there at some time – dozing off briefly in school or during a presentation at work. Social Media /social-media Innovation /innovation Social Media /social-media innovation socialmedia

TikTok Provides New, Step-by-Step Guides to Creating Branded Content on the Platform

Social Media Today

Not sure what to post on TikTok? These detailed guides will help

How Finding His “Why” Lit The Way Forward For Stephen Tracy’s Business

Buffer Social

After one too many 10-hour shifts selling candles at the Canal Street Market in Manhattan, Stephen Tracy wanted to quit his job at Keap Candles. But he had a problem: he wasn’t allowed to quit. Keap Candles was not just his job, but his business.

[PODCAST] Evoking empathy and compassion through the power of stories

Audiense

Data Stories: Leaders at Work is a weekly podcast brought to you by Audiense. Hosted by Rahul Jerome, founder of insight-intelligence.com , the series captures personal anecdotes and career highlights from some of the most talented and brightest minds in the research and insights industry.

5 Instagram SEO Tips to Increase Your Reach

Hootsuite

How do you stand out in a sea of more than one billion Instagram users? Instagram SEO is a great place to start. Getting your content featured in search results pages can help extend your organic reach.

SEO 106

Pinterest Loses 10 Million More Active Users as COVID Restrictions Ease and Shoppers Return to Physical Stores

Social Media Today

Pinterest usage continues to decline, as physical stores re-open around the world

Which Social Media Network Do Teens Like the Most?

Pam Hughes

3 minutes. According to the latest semi-annual survey of 10,000 U.S. teens, Snapchat is still their favorite social media network. Despite the real prospect of TikTok becoming the most popular social media platform among U.S. teens, a new report from Piper Sandler reveals that this is not the case.