Sat.Sep 10, 2016 - Fri.Sep 16, 2016

Develop a Content Marketing Culture Across Your Entire Organization

Meltwater

Successfully developing a content marketing culture, not just within your marketing team but, across your… Read More.

7 Steps to Build a Pinterest for Business Plan to Ignite Sales and ROI

Pam Moore

Do you have an interest in Pinterest for Business but don’t know where to start in developing your Pinterest for Business plan? If you answer yes to this question then you have landed on the right blog post today! Pinterest is an amazing platform that surpassed more than 10 million users faster than any stand alone social network in history. Pinterest is different than some social networks though in that it requires both art and science even more so.

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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

Search Engine Optimization is strongly influenced by the quality of your site’s backlinks and will continue to be for the coming years. Even so, not all backlinks are good for SEO. To maintain your organic traffic growth and assure that your site is safe from any Google penalty, it’s wise to perform an in-depth backlinks analysis. While links from quality sites can help you rank higher for more keywords, backlinks from bad sources can ruin all your marketing efforts.

Remove a page from Facebook Business Manager

Janet Fouts

You want to remove your page from Facebook business manager? Here's how to do it! Facebook Social Media Networks Social Media Tips and Tricks Facebook page

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Write Without B t as a Social Media Marketer

Convince & Convert

Forget the writing rules you learned in school—you need to write differently for your social media readers. Here’s how. Social Media Strategy content writing social media engagement Social Media Marketing social media strategy writing tips

More Trending

The Facebook Hack That Will 10x Your Reach

The Social Media Hat

If you’re like most businesses using a Facebook Page, the vast majority of your posts reach just a fraction of your fans. The good news is, I’ve found a way to turn the tides, and get back some of your hard-earned fan exposure

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How to Create Traffic Generating Content

Kikolani

Coming up with good content ideas is getting more difficult. Isn’t everything has already been written? How to stand out? How to get ranked and shared to generate traffic to your content? It all comes down to how much effort you are putting into your content, how much you enjoy writing on what you are writing, how much expertise (and experience) you have in your chosen topic and why you chose to start a blog in the first place.

How to Create Custom Content for Niche Audiences

Convince & Convert

Learn how one marketer achieved virality within a niche audience by creating a single, strategic piece of customized content. Social Media Strategy content creation content writing niche marketing perceived virality social media strategy twitter strategy viral content

Social Sidekick 10/2-10/8

Meltwater

Are you ready to rumble? The final weeks of election season heat up as the… Read More.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

#SMWLDN: How To Use National Geographic’s Storytelling Philosophy In Your Marketing

Audiense

“ True brand connection is now more important than ever as we navigate the world. ” Nadine Heggie, VP Global Partnerships, National Geographic Society. Good storytelling is how people will care about your brand. It connects with us on a human level that even the most cynical marketing hack is susceptible to (even if they won’t admit it). The National Geographic reaches 730 million consumers every month, and drives over 1.6 billion actions on social media.

How to Incorporate TBT Into Your Instagram Strategy

Jenn's Trends

If you’ve spent more than a day on Instagram, chances are you have seen, or know about, #TBT. Throwback Thursday. This is where people post photos of themselves as kids or at various times of their lives as a way to look back and reflect. Really, it’s just a fun way to embrace more photos… The post How to Incorporate TBT Into Your Instagram Strategy appeared first on Jenn's Trends.

What the New Facebook Offers Mean for Brands

Ignite Social Media

Last week, Facebook took additional steps to help brands tie ROI to social. They did this by revamping and making Facebook Offers relevant, again. Facebook first introduced Offers in 2012. A few brands tested them out, but there was limited success due to the poor mobile experience. With the update, there are 2 offer types: Online Offers and In-Store Offers. The expanded units allow for more brands to potentially reap the benefits of Facebook Offers. Offline Offers.

Successful Marketers Always Play the Long Game

Meltwater

Tim Ferris, in my opinion, has one of the best podcasts on the planet. In… Read More.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

A Surefire Way to Get Verified on Twitter

agora pulse

Twitter recently announced a “verified” button and the Twittersphere is buzzing over which users can get it and how. In this article I’m going to explain how to get verified on Twitter without any hiccups along the way. Why Should I Bother to Verify My Twitter Account? The blue verified badge on Twitter (seen in this example from @americanart) lets people know that your account is authentic. There are benefits to being verified.

Badge 101

4 Tips for Driving Sales with Instagram Ads

Socialmedia.biz

Post by Adi Englander. In the six years since its launch, Instagram has become a dominant photo sharing platform. Its more than 500 million monthly active users share more than 95 million images each day. Engagement on Instagram is astounding, making it a visual marketer’s dream. Instagram users like shared photos 4.2 billion times a day.

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How to Master Ratings and Reviews on Social Media

Ignite Social Media

We know, we know. Another day, another post about the importance of online reviews. We could throw out stats like how one negative review can cost you up to 30 customers , or how 4 out of 5 consumers reverse their purchase decisions based off of negative reviews , but we’ll assume you’re fully aware of the why , and want to get to the how. From Yelp to TripAdvisor, the reviews about your brand are out there.

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6 Brands Winning at User-Generated Content

Meltwater

Brands are always searching for and creating new, engaging content to share with followers and… Read More.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The New Facebook Pages Layout: What You Need To Know

agora pulse

There’s a new look for Facebook Pages. You’ve probably already seen and noted the changes yourself on your own Page. So how can your business take advantage of these Page changes? Let us run down the changes and how you can benefit from them. Cover image moves to the foreground. First, you probably noticed that the Page’s profile image has moved to the left and is no longer overlapping the cover image.

6 ways to boost engagement on Instagram

Socialmedia.biz

Target audience: Businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Post by Megan Totka. ChamberofCommerce.com. M any Instagrammers weren’t thrilled when Instagram shared the new algorithmic feed that arranges posts based on each user’s interaction. However, if you use Instagram as a marketing tool, you are already thinking of ways to boost your engagement on this social media platform.

5 Brands to Learn from on Snapchat

Ignite Social Media

Snapchat, I’m sure you’ve heard about it. This app is exploding as one of the most popular social media tools out there. So of course brands are jumping at the opportunity to use it. But just like any other social channel, some brands are using Snapchat fantastically and some are flopping. Let’s see what some of the brands using Snapchat successfully are doing. Warby Parker @warbyparker. At Warby Parker, Snapchat is used for various marketing initiatives.

Brands 101

Will you watch the #NFL live stream on Twitter?

Janet Fouts

Watch the NFL games live streaming on Twitter and add the emoji and hashtags for your team. Social Media Networks Twitter strategy live-stream NFL Twitter

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

How to Find and Keep the Best Social Media Talent

agora pulse

Agencies are only as good as their latest win or the results they have achieved for the clients. That relies on finding the best talent and retaining it year in and year out. It’s challenging, particularly given the way social media marketing is constantly evolving and client expectations are becoming ever more demanding. If you want to find the best social media talent and ensure that you retain it then there are some key elements you need to have in place.

How to Start Your Facebook Business Page: A Complete Guide

Sprout Social

With more than 50 million businesses on Facebook, the social network has become one of the staple channels to further market your brand. Even though so many brands have a strong presence on Facebook, several more are trying to get started off on the right foot. To be successful on the social network, it all starts with your Facebook Business page.

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5 Essential Skill Sets For Your Social Media Team

Ignite Social Media

We hope you had time to catch our team’s August webinar on Staffing for Social Success ! And if you didn’t you can find the recorded webinar here.) One point we drove home during the webinar is that resource allocations for social media teams are constantly changing. And with that, so are the skill sets necessary for an effective social media marketing team.

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How to Set up Rich Pins on Pinterest in Just 5 minutes

Socially Sorted

Want to know how to set up Rich Pins on Pinterest in no time at all? . If you are a blogger, then this is super easy way to increase traffic and shares from Pinterest. . In this post, I show you How to Set Up Rich Pins for your Blog Articles on WordPress… in just 5 minutes. . Retro alarm clock by Shutterstock. I’ve posted before about the importance of visual content and how Pinterest drives traffic to your site with visuals months or even years after they are first shared.

Introducing Buffer’s new social media podcast: The Science of Social Media

Buffer Social

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable.

Hootsuite Adds Support For Personal Google+ Profiles

The Social Media Hat

Hootsuite has added full support for personal Google+ profiles, including posting, scheduling and monitoring

Twitter Makes Two Changes to Increase Revenue | Social You Should Know

Ignite Social Media

Snapchat is reportedly on its way to its first billion-dollar year. Meanwhile, the last couple of earnings reports for Twitter can best be described as flat. Flat user growth and flat revenue growth. This week, Twitter made two (more) changes to try to increase revenue. All that, and more, in this week’s Social You Should Know. Facebook Will Punish Advertisers with Slow Mobile Page Loads.

How to Create Traffic Generating Content

Kikolani

Coming up with good content ideas is getting more difficult. Isn’t everything has already been written? How to stand out? How to get ranked and shared to generate traffic to your content? It all comes down to how much effort you are putting into your content, how much you enjoy writing on what you are writing, how much expertise (and experience) you have in your chosen topic and why you chose to start a blog in the first place.