Sat.May 02, 2015 - Fri.May 08, 2015

Snapchatting loses top banker his job

Sherrilynne Starkie

A week after having a series of snaps reposted to Instagram , Royal Bank of Scotland announced tha t Chairman Rory Cullinan would be leaving the company. Coincidence? Maybe. It seems the banking boss had used Snapchat to send his daughter some messages about how boring his job is.

Thought Leadership: Wise Thoughts from Wide Experience

Waxing UnLyrical

The term “thought leadership” is slowly slipping into the gray anonymity of overuse. It seems like I’m seeing it used for everything from “how to solve world hunger” to “how to change your kitchen sink.”.

Employee Engagement Declines to Lowest Point in 8 Years

SocialFish

If you are looking to better recruit, retain, and/or engage your Millennial employees, you need to read When Millennials Take Over and contact me at maddie@culturethatworks.net for assistance with engagement strategies. ——-.

5 Incredible Small Business Marketing Resources You Haven’t Heard Of

Jason Yormark

Throughout my professional career, I’ve always had a love for small business. Whether it was creating them myself, or helping others, small business is the backbone of our economy, and I always love finding tools and resources that can help small businesses navigate their marketing needs. It can be incredibly tough to find the time and budget to effectively market your small business, so anytime I find something I think can help, I feel compelled to shout it from the rooftops!

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Your Page and Facebook’s Algorithm Change

Saying It Social

How Facebook's Algorithm change will impact your Business page and how to post correctly so Facebook's new Algorithm doesn't negatively impact your business more than it should. The post Your Page and Facebook’s Algorithm Change appeared first on. Facebook Facebook Strategy Business Pages Content Content Marketing facebook Facebook Algorithm Pages

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Why and How You Should Get Proactive About Customer Service

SocialFish

Delivering a superior customer experience is the new marketing battlefield, says Gartner, projecting that by 2017 half of all consumer product investments will fund innovations that improve consumer experience. This puts customer service front-and-center in today’s marketplace.

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Google Removing Domain Names From Search Results Increases Internet User Vulnerability

Bill Hartzer

On Thursday, April 16, 2015, Google announced that they are beginning to remove the domain name from the mobile search results.

Social Media Updates: April

yMarketingMatters

Things happening at breakneck speed in technology these days, and social media service providers are doing their best to vie for the most popular, most innovative and most highly sought-after spot among their users.

Monday Roundup: PRSA Counselors Academy 2015

Waxing UnLyrical

Emergencies never happen at a convenient time, do they? Emergency surgery prevented me from traveling to Laguna this past week for PRSA Counselors Academy 2015 … gah!

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

[Cool Infographic Friday] 5 Email Mistakes Not To Do

SocialFish

Yeah – don’t do this. h/t TechnologyAdvice. —————– ( photo credit ). Content Strategy Cool Infographic Friday

Dig IN Names Firebelly Social Media Agency Of Record

Firebelly

We’re thrilled to announce Dig IN has named Firebelly social media agency of record for 2015. This year’s responsibilities have been expanded to include social media strategy and execution, in addition to design and media support services.

Audi Ireland Runs Risky Twitter Campaign

The Social Media Incubator

photo courtesy of Flickr. One quick glance at Audi Ireland’s Twitter activity recently could have had many in an uproar.

4 Conversion Experts On Why Buyers Click

Convince & Convert

Give me a C. Give me an R. Give me an O. What’s that spell? Let’s go! Yes indeed, savvy marketers are rallying around conversion rate optimization , the process of improving conversion. CRO is the big game. The winners in online marketing know this. They focus on developing CRO skills.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

The Intersection of Online Communities and Learning Management Systems

SocialFish

This post originally appeared on Online Community Results. SocialFish and OCR partner on many online community strategy and implementation projects – contact us if you need help with yours. ————-.

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Your Page and Facebook’s Algorithm Change

Saying It Social

How Facebook's Algorithm change will impact your Business page and how to post correctly so Facebook's new Algorithm doesn't negatively impact your business more than it should. The post Your Page and Facebook’s Algorithm Change appeared first on. Facebook Facebook Strategy Business Pages Content Content Marketing facebook Facebook Algorithm Pages

Small Business Owner: Google Crushed Me

Bill Hartzer

An interesting post was written by a small business owner , sharing his experience about being crushed by Google.

How to Create Online Buzz for Your Launch

Convince & Convert

You’ve been working for a year or more, and the big day is here at last. Your product is finally ready to launch. Now’s the time to kick off your online marketing campaign and watch the customers roll in.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

If your site is not mobile-friendly, Google will penalize you.

SocialFish

Just making sure you have seen this news. Ernie Smith at Associations Now posted a good explanation: UNFRIENDLY TOWARD MOBILE-UNFRIENDLY.

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5 Money Saving Marketing and Branding Tips for Startups

Akamai Marketing

I’ll admit it. I watch Silicon Valley on HBO. I hate admitting it because of course, it’s both a characterization and just a little too close for comfort to the startup experience. Last night’s episode had me laughing AND crying.

Three Simple Strategies To Make Your Business A Money Magnet

Idaconcpts

These days, many business owners are looking for clear, effective strategies that they can implement to increase their conversion rates. If this is what you’re attempting to find, note that there are a plethora of solutions available for you.

Why Twitter is Trying to Turn Itself Into Facebook

Convince & Convert

Tweetable Moments That’s the beauty of social media: There aren’t specific rules about how we have to use it. joelcomm Tweet This. The Future of Twitter. Joel Comm is an author, speaker, entrepreneur, and consultant.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Who will win the video app wars?

Janet Fouts

I’ve been writing this post for weeks. Just before I get ready to publish it something changes! That’s the way it goes in tech these days and it’s especially true when there is competition for share of voice on social platforms.

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Creating A Movement That Matters

Akamai Marketing

Whether your a nonprofit with a cause or a startup with an idea, at some point, I’m sure you’ve wondered whether your passion would ever catch spark with others. Creating a movement that matters is more important today than ever before.

Top 10 Reasons for Using Social Media Networks

Social Media Network Marketing

Top 10 Reasons for Using Social Media Networks I Work As Freelance Social Media Network Professional And Also Help People With The Knowledge Of Internet To Earn Money Via The Online World HERE ARE COUPLE OF LINKS FOR SOCIAL MEDIA AND ONLINE EARNING QUICK REFERENCE: 1.

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How to Hug Your Haters

Convince & Convert

Who needs praise and positive reviews? I’ll take a hater any day. Every customer complaint gives your business an opportunity, and the rising trend of haters on social media may uncover more opportunities than you’d think.

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Facebook Ads Bidding Guide: Optimized, CPC, CPM and Daily Unique Reach

Jon Loomer

Advertisers struggle with the seemingly limitless options when optimizing Facebook campaigns. How many ad sets should be used? How many ads should be created? Which audiences should be targeted? Which objective should be used? How high should the budget be? What placement?

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How to Start your Social Media Strategy

Devumi

Your social media strategy is what is going to separate you from the average user who just tweets, shares, and comments whenever they feel like it.

Rules For Having More Than Just Personal Page On TSU- Pages For Brands - Social Media

Social Media Network Marketing

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Who will win the video app wars?

Janet Fouts

I’ve been writing this post for weeks. Just before I get ready to publish it something changes! That’s the way it goes in tech these days and it’s especially true when there is competition for share of voice on social platforms.

Video 140