Sat.Aug 24, 2019 - Fri.Aug 30, 2019

3 Ways to Use Video in Remarketing Campaigns (and Why You Should)

Social Media Today

If you’re looking to take your online ad campaigns to the next level, video retargeting might just be what you're after

The Ultimate Guide to Pinterest Marketing 

Later

Are you getting the most out of your Pinterest marketing strategy? . There are over 300 million users searching and sharing inspiration on Pinterest every month — that’s a huge, engaged audience with real purchasing power! .

How to Spot a Bad Influencer

Waxing UnLyrical

Guest Post by Andriana Moskovska. Influencer marketing has really blown up over the last few years, but it’s far from a new concept. After all, celebrity endorsements are as old as the concept of celebrity itself.

How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform).

B2B 193

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Health And Safety Tips For A Better Work Environment

The Realtime Report

Health and Safety Tips for a Better Work Environment. Do you know why workplace health and safety is important? Even if your company has safety guidelines in place, are people abiding by the rules? Workplace hazards impact the wellbeing of employers and employees alike.

Tips 173

More Trending

How to Get the Best Out of Content Marketing World 2019: Advice From the Experts

agora pulse

Content is the fuel that fills up social media’s tank. What you write, what images you share, what audio you produce, what videos you create—all that’s content. Without content, all your social media channels would be nothing but empty little spaces.

3 Steps for Preparing Executives for Media Interviews

Meltwater

Let’s be honest—some executives are born to be spokespeople—while others need training.After all, even if you’re an expert on a particular topic, it can be nerve wracking to stand in… Read More >>>.

Data Scientist Qualifications: How and Why You Should Become One

The Realtime Report

Data Scientist Qualifications: How and Why You Should Become One. There’s no such thing as a free lunch. Every free app, website or profile created is paid with a currency we now know is our personal data.

Data 133

8 Steps to Build a Capable Social Media Marketing Strategy [Infographic]

Social Media Today

Looking to improve your social media marketing approach? This overview provides the fundamental framework for an effective strategy

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Top Online Social Media Courses Your Social Media Manager Should Take

Ignite Social Media

We’ve rounded up the top online social media courses for social media managers to learn best practices and tips/tricks. With these courses you can reduce your time searching for answers, spark innovative ideas and ultimately improve your social channels. The best part? Our favorites are free!

Course 127

11 best social media listening tools

Unmetric

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. About 30% of the tweets that mention brands neglect to use their Twitter handles. . This indicates that you missed out on looking at 30% of possible engagement for your brand.

Tools 126

How to solve the #womenintech problem

Meltwater

I recently gave a talk as part of Meltwater’s Women in Tech initiative at our Shack 15 data science hub in Shoreditch.I asked a group of Meltwater female managers and… Read More >>>. Marketing

Groups 124

Where Should You Place Your Instagram Hashtags - in the Caption or in the First Comment? [Study]

Social Media Today

A new study has looked at comparative Instagram post reach rates when hashtags are placed within the main caption and in the first comment

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

YouTube Best Practices

Ignite Social Media

YouTube is one of the more unique social media platforms. It’s not the app you’d first think of when logging in to see what your friends are up to, but it is a huge platform for consuming content from influencers, vloggers, and amateur creators alike.

How to Create a B2B Video Marketing Strategy

Oktopost

Way back in 1980, The Buggles famously sang that “Video Killed the Radio Star.” It would not be the last decisive victory for this plucky media format.

B2B 114

Inside the World of Dog Influencers

Likeable

It’s undeniable—people love their pets. More than 68 percent of Americans own a pet and 95 percent of those who have pets at home consider them a part of the family.

5 Indisputable Reasons Why You Need a Blogging Strategy

Social Media Today

Building an effective blogging strategy can help boost brand awareness, website performance, and ultimately, conversions. Here are some tips

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Importance of UGC and Creating Brand Advocacy

Ignite Social Media

Cultivating UGC for your brand not only saves you time, energy and recourses but helps create brand advocacy by making it easy for your customers to share what they love about your brand to the world. Why UGC Works. 75% of users say that user-generated content makes messaging more authentic.

UGC 115

Four Things To Look For In A Manufacturing Partner

The Realtime Report

Four Things to Look for in a Manufacturing Partner. Setting out to find a new manufacturing partner is a rather stressful experience that many companies are faced with doing.

Cost 107

New! Schedule Videos to Pinterest with Later

Later

Today we’re happy to announce that you can now schedule videos to Pinterest with Later! . Bring the power of video to your Pinterest boards, from how-to videos to makeup tutorials, showcase your content in the best light with video Pins. .

Video 105

Facebook Announces New Business Tools for Messenger Interactions

Social Media Today

Facebook has announced a new set of business interaction tools for Messenger, including new lead gen and appointment booking options

Tools 171

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Join Us for Our “Facebook Groups for Brands” Webinar

Ignite Social Media

There are new opportunities within Facebook Groups for brands; however, Groups aren’t a fit for every brand.

New Study Reveals Consumer Attitudes Toward Customer Support During Holidays

The Realtime Report

New Study Reveals Consumer Attitudes Toward Customer Support During Holidays.

Study 99

13 essential Twitter stats to guide your strategy

Sprout Social

Understanding user trends and behavior for a platform like Twitter is essential for getting the most out of your marketing efforts.

Facebook Seeks to Strengthen its Political Ad Requirements Ahead of 2020 US Election

Social Media Today

Facebook is looking to improve its political ad transparency tools as part of its preparations for next year's US Presidential Election

Tools 171

August Social Trends

Ignite Social Media

With the ever-changing landscape of social media, it can be difficult to stay up to date with the latest social media trends and news. We’re going to cover off on the top three social media trends and news of August. Let’s dive on in! Growing Popularity of Social Shopping.

Most Popular Digital Marketing Jobs

The Realtime Report

Most Popular Digital Marketing Jobs. UX Designer roles have risen in popularity; online interest peaked in January 2019. Data Analyst is currently the most popular – most searched for – job in digital marketing.

CPC 99

What to Post on Instagram: 15 Creative and Engaging Ideas

Hootsuite

Good Instagram post ideas promote your brand. Great Instagram post ideas promote your brand and engages your followers—all while giving them something they can’t help but share with others. But it’s not enough to just post any picture or video.

10 Steps on the Employee Influencer Journey [Infographic]

Social Media Today

Establishing an employee advocacy program can significantly boost your digital marketing efforts