July, 2011

Trending Sources

Beware the Google+ Experts

Spin Sucks

There is something going on in the social media world that is really bothering me. The “experts&# are taking advantage of people who feel like they’re going to be left behind if they don’t figure out Google+.

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Google+ Tips and Tricks

Janet Fouts

This post is meant to be a getting started guide for those of us who got an invite and are now wondering how to use Google+. If you’re looking for an overview of Google+ check out Part 1 of this post: Google+ and World Domination. Start with your Google Profile.

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Mom & Pop Need Your Social Media Help

Jason Yormark

I’ve been back home the past week or so in Chicago visiting family and friends. It’s always great to get back and visit, eat the great food, and feel some actual summer heat. Seattle has been failing in delivering any sort of summer so far.

How to Choose the Right Social Media Platform to Connect With Customers

Mindjumpers

Tweet When taking the first step and starting out with social media, there are some basic things worth considering for creating the right foundation for your presence.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Will Media Outlets Keep Using Google+ Personal Accounts? Will Google Let Them?

Adam Sherk

Earlier this week Search Engine Land reported that Christian Oestlien, the Ads Lead for Google+, had posted a message asking businesses to hold off on using personal accounts to create business pages and that non-user profiles would be shut down.

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Pitching Social Media: Key Takeaways I’ve Learned In 6 Months

Jason Yormark

It’s hard to believe that it’s only been roughly 6 months since I left Microsoft for the agency world.

How Companies Are Dedicating Their Budgets to Social Media [Infographic]

Mindjumpers

Tweet At the beginning of a new financial year, all marketers sit down to draft their strategies in form of new media planning and budget allocations. With the new budgets, they more or less define the structure of marketing in the coming year.

How Netflix Could Solve its Price Increase Debacle

Waxing UnLyrical

Guest post by Joe Hackman. If you’re a Netflix subscriber, you’ve probably already received a notice indicating the pricing and plan changes.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

25 Google Plus Resources, Articles, and Reviews to Help You Get Started

Pamorama

Google+ (or is it “Google Plus&# ?), the search giant’s big social initiative, has arrived and there’s a lot to learn. Google’s answer to Facebook has been in the works for a year and has been delayed several times due to disagreements about its design, purpose, and execution. Facebook’s threat to Google’s domination of the Web was a wake-up call that ignited the development of the new social platform.

Communication Tips for Netflix

Spin Sucks

I think we can all agree the way Netflix handled the communication of their price increase was a PR disaster. But before we get to the communication lessons, let’s get this out of the way. It sucks they had to increase their price. This economy sucks and, in the U.S.,

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Q & A With Michael Stelzner on the “Launch” of Social Media Examiner

Debbie Weil

I’ve known Michael Stelzner , the man behind the popular online magazine Social Media Examiner , for years.

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5 Must Have Social Media & Productivity Chrome Extensions

Jason Yormark

Over the past year I’ve really worked at giving a variety of web browsers a fair shake at becoming my go to browser for every day use. I’ve used the major players such as IE , Firefox , Chrome , Safari , and even gave RockMelt a spin ( see here for my review of that platform ).

A World Gone Social

Learn how companies must adapt to survive.

Why do People Engage With Brands Socially (Infographic)

Mindjumpers

Tweet Most businesses design a Facebook page and a Twitter profile as a part of their social media strategy. But it is also a good idea to think what attracts people to your brand on these social media channels.

How Much is a PR Professional Worth to a Startup?

Adam Sherk

While watching the film The Social Network over the weekend one scene in particular caught my attention. Mark Zuckerberg and key members of the early Facebook team are meeting to discuss roles and ownership stakes in the company.

11 Things I Wish More People Knew About Me

Dave Fleet

If you didn’t already know, I’m a huge Amber Naslund fan. Her latest post, over at the Brass Tack Thinking blog, focuses on the things she wishes more people knew about her, and it got me thinking.

Five Tips for Using LinkedIn for Business Growth

Spin Sucks

This first ran on Women Grow Business , a Network Solutions blog that Shonali Burke edits and manages. One of the most untapped social media tools is LinkedIn.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Q & A With Michael Stelzner on the “Launch” of Social Media Examiner

Debbie Weil

I’ve known Michael Stelzner , the man behind the popular online magazine Social Media Examiner , for years.

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The Lost Art Of Transparency Or How Netflix Dropped The Ball

Jason Yormark

I love Netflix. I think their service is fantastic, prices fair, and their integration across a variety of hardware choices is top notch. It’s one of those monthly fees I have no problem paying even when I don’t consume very much in a given month.

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The Misnomer of Social Networking

Ari Herzog

It is a fallacy to suggest social networking is about networking, opines Jeff Hurt. Identity comes first, relationship building second, and networking with the community third. Social networking sites are social identity sites.

Email Press Release Optimization Circa 1999

Adam Sherk

While going through some old documents I came across an article I’d written on email press release best practices back in 1999. It’s a fun look back at the early days of online media relations so I thought I’d share it.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Steps for Building Online Trust [Infographic]

Mindjumpers

Tweet One of the integral parts of social media communication is trust. Since online communication does not have any touch and feel factor, something which can work to a company’s advantage is building trust in its communication.

Spotify Is Not Your Dad’s Radio Station

Spin Sucks

Let’s talk about something a little less polarizing today, shall we? Something like, say, how freaking cool Spotify is and that everyone should get (at the minimum) a free account?! Yes, let’s do that. First things first. If you don’t have an account, go get yourself one.

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How much is that Facebook Fan worth anyway?

Buzz Marketing for Technology

Vitrue a social media marketing platform determined that the average value of a Facebook ‘fan’ is about $3.60 when it comes to a Media Equivalent Value (MEV) per year.

10 Short Sentences That Sum Me Up

Jason Yormark

I’ve had a hell of a time writing regularly on my blog, and I finally decided to get a little help in the matter by subscribing to Chris Brogan’s Blog Topics.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Buy and Sell Influence on Empire Avenue

Ari Herzog

Gobbledygook for the Empire Avenue robots: {EAV_BLOG_VER:cca0b081a4b11fd5}. Nearly a year after its beta launch and after receiving dozens of invitations, I finally gave in and joined Empire Avenue.

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4 Social Media Mistakes Easily Prevented By Common Sense

Firebelly

Not everyone has common sense when it comes to social media. Some people are still new to the game and trying to figure out exactly how all this ‘nonsense’ works. Many of these people own businesses.

Google+ vs Facebook: A Turf War? [Infographic]

Mindjumpers

Tweet Searching the web, I found this interesting infographic by Technobombs.com , which gives a feature by feature comparison of Google+ and Facebook.

Working On Your Business, Not In It

Spin Sucks

Up at 5 a.m. Check email, Facebook , Twitter , G+ , LinkedIn groups and discussions, text messages, blog traffic, web traffic, and PostRank analytics all while brushing your teeth and feeding kids or pets. Make time to exercise, do some writing, get ready for work. Work a full day.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.