July, 2011

Google+ Tips and Tricks

Janet Fouts

This post is meant to be a getting started guide for those of us who got an invite and are now wondering how to use Google+. If you’re looking for an overview of Google+ check out Part 1 of this post: Google+ and World Domination. Start with your Google Profile.

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Mom & Pop Need Your Social Media Help

Jason Yormark

I’ve been back home the past week or so in Chicago visiting family and friends. It’s always great to get back and visit, eat the great food, and feel some actual summer heat. Seattle has been failing in delivering any sort of summer so far.

Trending Sources

Using Social Media as a Communication Tool [Infographic]

Pamorama

Social media is about more than marketing and branding — it’s quickly becoming an essential part of customer outreach for brands.

What is G+ and Do I Need It?

SocialFish

Uncategorized google

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Pitching Social Media: Key Takeaways I’ve Learned In 6 Months

Jason Yormark

It’s hard to believe that it’s only been roughly 6 months since I left Microsoft for the agency world.

25 Google Plus Resources, Articles, and Reviews to Help You Get Started

Pamorama

Google+ (or is it “Google Plus&# ?), the search giant’s big social initiative, has arrived and there’s a lot to learn. Google’s answer to Facebook has been in the works for a year and has been delayed several times due to disagreements about its design, purpose, and execution. Facebook’s threat to Google’s domination of the Web was a wake-up call that ignited the development of the new social platform.

11 Things I Wish More People Knew About Me

Dave Fleet

If you didn’t already know, I’m a huge Amber Naslund fan. Her latest post, over at the Brass Tack Thinking blog, focuses on the things she wishes more people knew about her, and it got me thinking.

How Much is a PR Professional Worth to a Startup?

Adam Sherk

While watching the film The Social Network over the weekend one scene in particular caught my attention. Mark Zuckerberg and key members of the early Facebook team are meeting to discuss roles and ownership stakes in the company.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Choose the Right Social Media Platform to Connect With Customers

Mindjumpers

Tweet When taking the first step and starting out with social media, there are some basic things worth considering for creating the right foundation for your presence.

Q & A With Michael Stelzner on the “Launch” of Social Media Examiner

Debbie Weil

I’ve known Michael Stelzner , the man behind the popular online magazine Social Media Examiner , for years.

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5 Must Have Social Media & Productivity Chrome Extensions

Jason Yormark

Over the past year I’ve really worked at giving a variety of web browsers a fair shake at becoming my go to browser for every day use. I’ve used the major players such as IE , Firefox , Chrome , Safari , and even gave RockMelt a spin ( see here for my review of that platform ).

The Misnomer of Social Networking

Ari Herzog

It is a fallacy to suggest social networking is about networking, opines Jeff Hurt. Identity comes first, relationship building second, and networking with the community third. Social networking sites are social identity sites.

A World Gone Social

Learn how companies must adapt to survive.

How much is that Facebook Fan worth anyway?

Buzz Marketing for Technology

Vitrue a social media marketing platform determined that the average value of a Facebook ‘fan’ is about $3.60 when it comes to a Media Equivalent Value (MEV) per year.

Email Press Release Optimization Circa 1999

Adam Sherk

While going through some old documents I came across an article I’d written on email press release best practices back in 1999. It’s a fun look back at the early days of online media relations so I thought I’d share it.

How Companies Are Dedicating Their Budgets to Social Media [Infographic]

Mindjumpers

Tweet At the beginning of a new financial year, all marketers sit down to draft their strategies in form of new media planning and budget allocations. With the new budgets, they more or less define the structure of marketing in the coming year.

4 Social Media Mistakes Easily Prevented By Common Sense

Firebelly

Not everyone has common sense when it comes to social media. Some people are still new to the game and trying to figure out exactly how all this ‘nonsense’ works. Many of these people own businesses.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

The Lost Art Of Transparency Or How Netflix Dropped The Ball

Jason Yormark

I love Netflix. I think their service is fantastic, prices fair, and their integration across a variety of hardware choices is top notch. It’s one of those monthly fees I have no problem paying even when I don’t consume very much in a given month.

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Buy and Sell Influence on Empire Avenue

Ari Herzog

Gobbledygook for the Empire Avenue robots: {EAV_BLOG_VER:cca0b081a4b11fd5}. Nearly a year after its beta launch and after receiving dozens of invitations, I finally gave in and joined Empire Avenue.

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Google Analytics for Beginners

Idaconcpts

One of the pivotal aspects of running your business entails the process of taking stock. Closely monitoring the progress of your business would help you plug the loopholes in your marketing strategy and significantly enhance your sales figures and ROI.

Web Presence Optimization, Reloaded

Webbiquity SMM

As online strategy increasingly is business strategy , web presence optimization (dominating the search results for your name and unique tagline) is now more important than ever. So I figured it was time to update my inaugural post on this blog, What is Webbiquity?

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Professional Bragging Tips

Waxing UnLyrical

Let me tell you a story I’ve never told anyone else. I was a pharmacy technician at Wal-Mart years ago, and one day when a customer and his wife showed up, I began automatically tapping his name into the touchscreen before they reached the counter. Johnson?”*

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Make Your Social Media Sharing Buttons Effective

Firebelly

An average Blogger website. The abundance of social media sharing buttons is becoming ridiculous. At least, that’s how @ NiallHarbison feels in his article “The Ridiculous Abundance Of Social Sharing Buttons.&#

10 Short Sentences That Sum Me Up

Jason Yormark

I’ve had a hell of a time writing regularly on my blog, and I finally decided to get a little help in the matter by subscribing to Chris Brogan’s Blog Topics.

Who Will Buy Your.Brand Domain

Ari Herzog

How many companies are willing to spend up to $200,000 to purchase their own domain? The historical fare of.com,net, or.org domains is not at stake here — but a new group of domains that are determined by each purchaser.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Rest in Peace, Social Media Ninjas

Social Media Strategery

Photo courtesy of Flickr user Seth W.

Why I’m Over Declaring Tech Tools “Over”

Almost Savvy

With the launch of Google’s new social network, Google+ , there are many who have rushed to publish opinions about the demise of other networks, most notably Twitter and Facebook.

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Why Use #Hashtag In Twitter ? - Social Media

Social Media Network Marketing

This sign on Twitter is the most known and used: #. It is called Hashtag. Though it may be a little difficult to organize content on Twitter #Hashtag has made it a little simple. Hashtag has made searching on Twitter easy. It has made the conversational thread feasible. You can search with # and have other people continue to converse. Infact # enables to have an alert system as well; during crises situation people Tweet out with # attached to words / phrases.

Eight Tips for Scaling Social Customer Support

Dave Fleet

Tweet. David Armano noted in a recent Harvard Business Review post on social business that listening to conversations is a valuable step but only the beginning: “The true opportunity lies in scaling and operationalizing “social&#.&#.

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Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.