February, 2022

Five Reasons NOT To Use LinkedIn as Part of Your Job Search

SocMed Sean

Job hunting is a job by itself, and if you're currently looking for work, chances are you're using social media networks to extend your search, which is a brilliant step. With over 800 million users worldwide, LinkedIn is one of the most popular social networks.

Meta Launches Facebook Reels to All Users, Expanding its Short-Form Video Push

Social Media Today

Meta looks to add more pressure onto TikTok with an expansion of its video options

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10 Social Media Tactics to Leave Behind in 2022

Ignite Social Media

One month of 2022 has come and gone, so let’s check in. Cliché or not, there is something valuable in utilizing the change of a calendar year to take a step back, evaluate, and set goals for the upcoming year.

Science-Based Emotion Regulation Skills You Need to Know.

Janet Fouts

When we can be effective with regulating our emotions we just feel better–in that moment and in the future too. Ah, but when we don’t do such a great job managing our emotions, we may rely on unhealthy strategies like avoidance, substance abuse, or overeating.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

The Netflix Effect: How an F1 Docuseries Set Off a Meteoric Rise in Popularity in the US

Audiense

Averaging 946,000 viewers per race , the 2021 Formula 1, also known as F1, viewership was up a phenomenal 41% compared to the 2019 racing season and 56% compared to 2020. Audience Intelligence

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More Trending

5 Reasons Instagram Should Continue to be Part of Your 2022 Marketing Strategy

SocMed Sean

Is Instagram growing? Last year, eMarketer predicted that Instagram would hit 1.074 billion users worldwide in 2021. That’s 73.5 million more users than in 2020. Needless to say, the social media platform has grown tremendously from its humble roots as a photo sharing network for teens.

What is the Metaverse, Exactly, and How Will it Change Digital and Social Connection?

Social Media Today

The metaverse is starting to take shape - here's a look at how Meta's looking to dominate the next stage of digital connection

Using Pinterest Data to Make Marketing Predictions 2022

Ignite Social Media

As a content creator, it can be challenging to keep up with the newest styles or trends these days. It seems like there is a new “thrill” every week. And because it’s important to create relevant content for your audience, timing is everything.

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Facebook Removed Thousands of Detailed Targeting Options

Jon Loomer

Back in November, Meta announced that they would be removing detailed Facebook ads targeting options. I covered it on a Pubcast Shot as well. Except, the changes that would be made were far more significant than anyone had expected. Thousands of detailed targeting options were removed on January 19.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How Jobs To Be Done can unlock the secret to insight success

Audiense

What if we told you we had a tried-and-tested formula that could help you unlock audience insights that will make your marketing more dynamic, engaging and most importantly, profitable? Enter, Jobs To Be Done. Audience Intelligence

Top Custom Software Development Companies in the US

The Realtime Report

Top Custom Software Development Companies in the US. The needs of end-users are now being met with custom solutions. They are now being provided with amazing UX, boosting their retention and overall satisfaction. These kinds of software products are not limited by any operational system, browser, or mobile platform. They can serve the needs of millions of users without having any downtime.

Can Instagram Really Help Me Grow My Career?

SocMed Sean

Instagram quickly became, and continues to be, the social media app of choice for people wanting to show the world who they “really” are. The photo, video and story sharing that Instagram is famous for makes it the app of choice for many.

New Survey Shows that LinkedIn Users Strongly Dislike Unsolicited DMs

Social Media Today

Unwanted DMs were voted the most annoying element of LinkedIn in our latest survey

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

5 Brands Crushing Creativity on TikTok

Ignite Social Media

With its infinite scroll functionality, thumb-stopping content, and the high possibility of video virality, TikTok has taken the world by storm and it’s a no-brainer to infer that retailers and CPG brands alike should be thinking of ways to integrate the platform into their social media mix.

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10 Facebook Website Custom Audience Strategies

Jon Loomer

While cold, broad targeting is popular, I still find warm targeting extremely valuable. I believe this is especially the case for content creators like me. Website custom audiences can be a great tool, and you can use them in many different ways.

How audience insights helped a world-famous opera house succeed in the digital age

Audiense

It’s no secret that legacy brands often struggle to adapt in the evolving era of digital marketing. Audience Intelligence

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How to Like an Instagram Story

Jenn's Trends

Instagram is actively rolling out the ability to “like” an Instagram Story. While, in the past, you’ve never been able to “like” a Story, you could often use a quick reply to react to a Story or send a message in reply to a Story.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices.

Trends 141

Instagram Adds New Features for Safer Internet Day, Including Improved Content Management Tools

Social Media Today

The new options provide more ways to manage our IG content, and secure your account

How To Replicate In-Person Event Networking for Virtual Events

The Social Media Hat

8 Ways To Encourage Virtual Event Networking. The post How To Replicate In-Person Event Networking for Virtual Events appeared first on The Social Media Hat. Virtual Events Airmeet Virtual Event Networking Virtual Event Planning

Solution: Verify Facebook Ads Results with Unique Landing Page and Form

Jon Loomer

The number of conversions Facebook can report is down now compared to years past. This is due in part to incomplete reporting because of iOS 14+ opt-outs as well as the move from 28-day click attribution.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

What is Social Selling? A Full Guide for B2B Brands

Oktopost

While some B2B brands are still committed to more traditional sales methods, social selling can be even more efficient. If your sales strategy doesn’t include social media, leads who could have been brought to your business are likely going to your competitor.

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The Best Branded Social Media Content of Super Bowl LVI

Likeable

Alright, it’s that time of year again! . Everyone knows the Super Bowl is famous for its TV commercials (some spots this year sold for up to $7 million !), but as the years go by, social media has become an increasingly important part of brands’ Super Bowl advertising strategies as well.

5 Reasons Facebook Should Continue to be Part of Your 2022 Marketing Strategy

SocMed Sean

As of June 2020, close to 1.8 billion people were recorded to use Facebook at least once a day. Since then, Mark Zuckerberg’s social media giant has only continued to grow.

Instagram Shares New Overviews of the Key Ranking Factors for Feed Posts, Stories and Reels

Social Media Today

Some handy lists to keep nearby as you go about your strategic planning

How to Choose a Virtual Event Consultant

The Social Media Hat

A good consultant can provide valuable advice & guidance, while a bad one can cause problems and headaches. The post How to Choose a Virtual Event Consultant appeared first on The Social Media Hat. Virtual Events Virtual Event Consultant Virtual Event Planning Virtual Event Strategy

Mobile Computer Repair Still in Great Demand: Tips for Startups

The Realtime Report

Mobile Computer Repair Still in Great Demand: Tips for Startups. Once you’ve completed your college courses and have qualified to work as a trainee in computer repair in the UK, you will gain the experience needed to step out on your own if that’s what you’d like to do.

Milena Farber on Transitioning into a New Role as a Social Media Manager

Oktopost

Milena Farber, Social Media Marketing Manager goes Behind the Post to talk about the challenges social media managers face when transitioning into a new role. Listen to the Podcast: Or subscribe on Spotify or YouTube. Episode Summary.

How To Create a Memorable and Findable Product or Company Name

David Meerman Scott

Naming is difficult! Finding that perfect company or rock band name; something to call your product or service; or a wonderful book title can take months. And if you choose to work with a naming agency, it can cost a ton of money.