February, 2012

Reuters, Rogers and social dashboards

Sherrilynne Starkie

Reuters has launched Social Pulse , a social media hub on Reuters.com which highlights social media’s most shared news, companies and influencers. It displays the news that is most popular in Reuters social network.

7 PR Lessons Komen for the Cure Didn’t Know It Was Giving You

Waxing UnLyrical

I’ve been fascinated by the way the Komen drama – over its new grant policies resulting in withdrawing funds for most of the Planned Parenthood programs that were formerly recipients – has been unfolding. Kind of like watching a train wreck, isn’t it?

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10 Tips For Taking A Vacation From Social Media

SocMed Sean

I’m making the official call. Social Media is ubiquitous. If you don’t know what that means, it means that everywhere you turn, social media is there. On TV, in magazines, on the sides of buses, at work, at your kid’s soccer game, and in the bathroom stall next to you.

Tips 279

Sh*t Social Media People Say

Firebelly

The sh*t people say meme won’t die. And that’s okay. People are saying some funny stuff. Let’s take a look at some of the top videos about what “social media people” say. I may be guilty of saying a few of these things myself. Sh*t Social Media Experts Say.

Meme 268

Timeline Is Rolled Out For Pages

Mindjumpers

Tweet As anticipated, Timeline is being rolled out for Pages. Admins now have have the option to publish Pages in Timeline view. All pages will automatically get the new design on 30 March, 2012. Here are some of the features we made notice of at first glance: - Pages will also get a cover photo.

The Best Free Tools for Twitter Analytics

Adam Sherk

What are the best free tools for analyzing a Twitter profile? During a social media audit I like to run a company’s Twitter profiles through some basic analysis tools to set benchmarks and compare them to competitors.

Social Media Informer

Sherrilynne Starkie

Social Media Informer is a website that collates social media blog posts to create an online where people can get all the latest news, information and opinion.

More Trending

Bloggers: Would You Rather Be First Or Right?

SocMed Sean

To all my blogger friends, I would love to hear opinions on whether it is more responsible for us to be right vs. first when reporting information. Is speculation okay? Is it useful?

Bourbon, “Engagement”, ROI, & Transparency – The Kyle Lacy Interview

Firebelly

We wanted to do our photo shoot with Kyle but this will have to do. The guy opposite me at an upscale Indianapolis restaurant is telling me about being ready for “even bigger things” Meet Kyle Lacy. Many of you already know him. His passion and determination is palpable.

ROI 256

How Will Timeline Work on Facebook Pages?

Mindjumpers

Tweet As Facebook Timeline has been rolled out for individual profiles, there has been much talk about whether Timeline will also be a reality for brand Pages and when this will happen.

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity SMM

Google+ (or Google Plus) is many different things, depending on who you ask. It’s the fastest-growing social network ever. It’s the tool Google will use to beat Facebook. It will fundamentally change SEO. It’s a pain in the arse because it’s yet another social network to join.

Google 237

February 2012: Ottawa’s Twitter top 20

Sherrilynne Starkie

After a brief absence (December and January) the Ottawa Twitter top 20 makes its return. I started doing these tables over a year ago to illustrate how being popular (Grader) on Twitter doesn’t necessarily mean you have influence (TweetLevel). Over time many of the names have changed, established handles have slipped and new ones enter the fray. Both lists are always in a state of flux. But do these tables tell the popular/influence story?

Why Protecting Your Twitter Profile is a Bad Idea

Waxing UnLyrical

Yesterday, Shanan Sorochynski asked a question here on WUL that struck a chord with quite a few people: “ Are you using social media to talk to yourself?

3 Reasons Why Pinterest May Succeed Where Google+ Has Failed

SocMed Sean

Unless you have been living under a rock or on an island populated primarily by men, you have likely heard a slight shift in the vocabulary of the women around you.

Google 259

Presidents Day & Social Media: 5 Must-Reads

Firebelly

Today is Presidents Day in the U.S. Below are 5 must-reads related to things presidential and social media that we wouldn’t want you to miss. Celebrate #PresidentsDay 2012 Social Media Style. By Sarah Evans Monday, February 20, is Washington’s birthday or, as we know it, Presidents’ Day.

Become an EdgeRank Ninja

Mindjumpers

Tweet Most people working strategically with Facebook have probably heard of EdgeRank by now. It is Facebook’s algorithm that determines what content that will be displayed in the user’s news feed.

Feed 249

Trust in 2012: 4 Implications for Social Media

Dave Fleet

Edelman recently released the results of its 2012 Trust Barometer survey. Given the events of the last year, it’s hardly surprising that trust is decreasing pretty much across the board. That is, except in Canada. Results of the 2012 Canadian Trust Barometer.

The ROI of social media

Sherrilynne Starkie

This video is chock full of the latest statistics for social media use in business and discusses what’s important in measuring ROI. Related posts: Brands use social media for PR. Social media boosts campaigns. Driving ROI from social media for airlines . Click here to start to receive my newsletter. VISIT MY FACEBOOK PAGE. Related articles. Measuring The ROI Of Social Media (viralblog.com). What’s the RoI of your customer retention programme? adrianswinscoe.com).

ROI 243

#HAPPO Chat Alert: Tips for Starting Your New Job on the Right Foot

Waxing UnLyrical

So you got the job … now what? This is something we all have to deal with, or have dealt with, at some point. It’s exciting to start a new job, but you want to make sure you start off right, don’t you? After all, so often how you start is a precursor for how your career will go.

Tips 251

So What’s The Big Deal About Google + Your World? Will It Kill Facebook And Twitter?

SocMed Sean

Here we go again…Google treading in areas that it just doesn’t seem to “get” Don’t get me wrong. I am a HUGE Google fan, owning Android phones, using GMail as my email client, and Chrome as my primary browser. And, of course, I use Google as my search engine of choice.

Google 228

Social Media Manager: How People See Me & What They Think I Do

Firebelly

The How People See Me/What People Think I Do meme is the new Sh*t People Say on Facebook. In the fun spirit of this new meme I’ve crafted one of my own.

How Domino’s Improves Their Business Trough Consumer Input

Mindjumpers

Tweet With social media, we have the ability to listen to our target group and get insights like never before. It is an opportunity for brands to adapt to user expectations or the trends you see coming.

5 Good Ideas for News Media Facebook Pages

Adam Sherk

What are news organizations doing to increase user activity and engagement on their Facebook pages?

News 216

The Evolution of Our Data Fixation in Social Media

Direct Marketing Observations

Six years ago, we were talking about the growth of blogging and MySpace. In 2006, Radian6 was founded by Chris Newton (@ cdnewt ) and Chris Ramsey (@ chrisramsey ) Back then monitoring and listening were a novel concept, but they knew that social wasn’t a fluke.

Data 214

Being Real: Social Media Marketing’s Not-so-Secret Weapon

Waxing UnLyrical

“Want to succeed in social media? Be authentic.” ” Are you tired of hearing this? Truth be told, I am, a little.

Pinterest For Dudes

Jason Yormark

Okay, okay, guilty as charged for jumping on the blogging about Pinterest bandwagon this week, but I wouldn’t be doing my job if I didn’t chime in right? But at least I’m taking a unique angle by trying to be a little more helpful for the gents out there as it pertains to the most recent social darling, Pinterest.

Heineken Helps You Serenade Your Valentine on Facebook

Firebelly

Heineken is using Facebook in a fun way this Valentine season with their new app – Serenade. How it works. Pick a Facebook friend that you want to ask out. Using the app, you can ask that person out on a date in just four clicks.

How Can Brands Manage Facebook Comment Overload

Mindjumpers

Tweet Recent comment count on Facebook brand pages is going up, just proving that now, people accept social media as an effective method of communicating with their brand and entering a conversation.

Best Quora Guides and Insights of 2011

Webbiquity SMM

Is Quora still a significant social media destination? When the service was first launched, I was (like many others) flooded with notifications of new followers and invitations to follow back, to the point of annoyance.

Social Media Doesn’t Make Sales – People Do

Janet Fouts

There’s a deep, dark secret that the social media marketers don’t want you to know. It doesn’t matter what your social media strategy is unless it includes what you expect the prospect to do after they find you through social media.

Do You Know a Hero With a Heart?

Waxing UnLyrical

Are you up for helping a non-profit volunteer win a $5,000 award? If yes, read on. If you’re like most people, you get most of your inspiration from people who are quietly changing the world each and every day. I know I do.

Word of Mouth? Viral? Social ? What’s the difference?

Atom Thought

Yesterday while discussing on org structure with a colleague, I came across a topic which propelled me to write this post.

Remix 253

Planned Parenthood Asks You To ‘Check In’ To Safe Sex

Firebelly

You can check in at your favorite coffee shop or gastropub on Foursquare. You can check in to your favorite album or guilty pleasure reality TV show with GetGlue. Now, thanks to Planned Parenthood’s QR-coded condoms and their Where Did You Wear It? campaign, you can even check in to sex.

Expectations of Facebook Timeline for Brands

Mindjumpers

Tweet Just a few days back, we wrote on our blog about Timeline for Pages, trying to guess how soon would it come out and how would it change the face of brand pages in the coming times.

Brands 228

Your business needs to be on Google+

Freelance Social Media

It’s been debated whether or not businesses should be utilizing Google+. Most businesses don’t want to bother with another social network, especially one that doesn’t seem to be getting used a whole lot. However, it’s not just any social network.

Google 249

Do You Make The Most Of Your Opportunities?

Jason Yormark

It can be amazing where and when inspiration can strike. Most times you never see it coming. For me this past weekend, I was fortunate to experience it with my own son at his last basketball game. Basketball is my son’s secondary sport if you will, so he’s more of a middle of the pack kid when it comes to his skill level and experience.

Getting Back on the Right Path

Waxing UnLyrical

Guest post by Michael Schechter. We spend so much time talking about when the companies we know and love make a mistake. We grab pitchforks, jump to our blogs and decree our anger to the world, usually within 24 hours, if not 24 minutes, of the offense.