December, 2011

Think Twice About Automating Your Social Media Efforts

SocMed Sean

I recently participate in an Twitter chat where the conversation turned to whether or not it’s a good idea to automate social media activities.

Understanding Viral Content Marketing [Infographic]

Mindjumpers

Tweet On our blog, we have several times written about how to create a viral success. Through a guest blog post called “ Tips for Viral Marketing Success: Channels, Stories and People ”, our posts “ Viral Campaigns: Do’s & Dont’s ” and How to Create Viral Success: Top 10 Viral Campaigns.

Six important shifts for social media in 2012

Dave Fleet

It’s hard to believe we’re about to tick over to another calendar year. So, as usual, I got to thinking about the shifts I think companies need to make in their social media activities in the next year.

Top 5 Signs Your Business Should Not Be Using Social Media

Almost Savvy

Beware the hidden dangers of social media. Social media is all the rage. All the cool kids are using it; at least, that’s what the cool kids on the internet are telling us.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

New Infographic: Associations Going Mobile

SocialFish

I’m doing a session all about mobile with Jeff De Cagna and Paul Gannon at the ASAE Technology Conference on Wednesday morning. Mobile is something Maddie and I think and talk about a lot.

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More Trending

[Infographic] Facebook Is NOT The Largest Online Social Network, Email Still Rules!

SocMed Sean

Contrary to popular belief, Facebook is NOT the largest social network on the planet. That honor still goes to email. Think about it, your email contacts are like your Facebook friends, LinkedIn contacts, and Twitter followers all rolled into one.

Social Media And Branding [Infographic]

Mindjumpers

Tweet Social media is the now a hot spot for all brands, though it presents an amazing opportunity to create a presence and connect with customers, but on the hind side, it is quite easy to get the whole thing wrong.

Brands 281

My private parts: holiday festivities | Sherrilynne Starkie

Sherrilynne Starkie

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How to Find and Ban Members in Facebook Groups

Almost Savvy

Seemingly stealth group members. You know they're there, but you can't find them. Today’s post is written specifically for those responsible for managing a Group on Facebook.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

“You Have To Love People”: The Shashi Bellamkonda Interview

Firebelly

Twitter, Trains & Tandoori Chicken. I met Shashi Bellamkonda a few years ago at the Optimization Summits where we were both speaking (along with Mack Collier , Jason Fall s, John Jantsch , Jay Ehret , Mark Juleen and other members of the social media intelligentsia).

My Wake Up Call

Waxing UnLyrical

Guest post by Martin Waxman. I remember a time not too long ago when I knew how to do my job really well. I’d get up in the morning, scour the media and go to work, confident that when a client would call, I could help them out. I knew what worked by doing; that is, based on success.

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[Infographic] Are We Obsessed With Facebook?

SocMed Sean

A while back, I wrote a blog post asking the question “ Is Facebook More Important To Us Than Food?

Social Media for Customer Service: Are you listening?

Mindjumpers

Tweet Social media is an ideal place for creating dialogue and having conversation. In this relation, businesses can use the conversations on social media as an opportunity to respond to prospects and customers here.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

New Twitter | Sherrilynne Starkie

Sherrilynne Starkie

“The Best Social Media Book This Year”

SocialFish

…or so Danny Brown says. Whoo hoo! And here are some more reviews: Humanize: A must-read book for any business becoming more social – Jigsaw (Sue Spaight). Humanizing Your Business Is Your Greatest Challenge. Here’s How To Do It. NewCommBiz (Tac Anderson).

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Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1

Webbiquity SMM

You know the statistics : Facebook is the most popular method for sharing online content. It’s approaching one billion users worldwide. 85% of B2B journalists are on Facebook. 61 of the world’s 100 largest companies maintain Facebook brand pages, as do 71% of B2B firms.

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15 Reasons Your PR Pitches Suck [Redux]

Waxing UnLyrical

This post first ran on Jan. 27 of this year. It’s still the most popular Waxing UnLyrical post to date, so we re-run it, with minor edits to keep it updated, for your reading pleasure in case you missed it earlier. And because we’ve gone shoe shopping. Enjoy! In the genes?

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Facebook Brings Ads To Your Timeline – Whether You Like It Or Not

SocMed Sean

Nothing says social networking like advertisements. Right? Blech! Apparently Facebook isn’t satisfied with targeting advertisements to you in the right-rail of the Facebook user experience.

Social Commerce Psychology [Infographic]

Mindjumpers

Tweet Some of the best marketing campaigns are based on the study of consumer behaviour and how the idea would be perceived by their target market. So, it is quite fair to compare the role of strategists to psychologists. The same is depicted in an interesting infographic by TabJuice.

Social networking: most popular online activity worldwide.

Sherrilynne Starkie

Meme time! How are you going to change the world in 2012?

SocialFish

I don’t know if Craig Newmark intended this post to be a meme, but what the hey, I’m taking that ball and running with it. First, read the post and all the great things several nonprofiteers are going to be working on in 2012.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Alan K’necht: Über Thinker & SEO Brainiac: An Interview

Firebelly

Social analytics, the role of social in the future of SEO, and his favorite city – Auckland. Our visualization of the candid, cerebral, caffeinated Alan K'necht. I’m thrilled to bring you this interview with Alan K’necht! Alan and I hung out in San Francisco recently.

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What “Saved by the Bell” Teaches us About Influence and Ambassadors

Waxing UnLyrical

Guest post by Justin Goldsborough. Remember that Johnny Dakota “Saved by the Bell” episode? You know, the one that taught us “There’s no hope with dope.”. Thanks, NBC.

Sorry Google+ Even A Really Cute Muppets Commercial Won’t Convert Users

SocMed Sean

I’m a big fan of the Muppets. Always have been, probably always will be. So when a commercial featuring Beaker started playing during the recent Broncos vs. Bills game, it grabbed my attention immediately.

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How To Make The Best Use of LinkedIn Groups

Mindjumpers

Tweet We have recently been writing about how to make the best use of LinkedIn for your brand. So far, we have written about LinkedIn pages and Recruitment Solutions , which are the direct ways of marketing your brand.

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Why do Facebook users add friends? | Sherrilynne Starkie

Sherrilynne Starkie

How Open Are You With Your Content?

SocialFish

Must point you to a great post/presentation by Jay Baer about the Six Stages of Content Marketing. This is an issue associations grapple with every day – and are being forced to shift their thinking about: What do we provide for free, and what is worth paying for?

5 Tips On Facebook Contest Prizes

Firebelly

The prize(s) you offer can make or break your Facebook contests. Besides promoting your contest , the prize(s) you offer are the second most important factor in determining the success of your campaign. We run a lot of contests for our clients.

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Who’s on Your Cheering Squad?

Waxing UnLyrical

Guest post by Erin Feldman. I never was a cheerleader. I wasn’t the type. I wasn’t extroverted or bubbly. I was one of the quiet ones. I liked to study. I liked to read. I liked to think. But even though I never was a cheerleader, I understand the benefits of having a cheerleading squad.