January, 2014

Use an editorial calendar for content marketing

Sherrilynne Starkie

If you are into content marketing make 2014 the year you start an editorial calendar and keep it going all year long. This is an essential tool in producing quality, effective content that consistently supports marketing and business objectives. Calendar Card (Photo credit: Joe Lanman).

15 Amazing Instagram Facts

Mindjumpers

Instagram has been part of our lives for four years and most of us use it either privately or for business purposes. We fell across some pretty interesting facts on Expanded Ramblings and Inside Facebook about how instagram users behave and which content performs well.

[NEW!] Social Media Readiness Workshop

SocialFish

The social media revolution is here–are you ready? You may be dabbling in – or even expertly managing – social media tools, but have you thought about whether you have the right culture for social? .

UnSocial Social Media – Surfing LinkedIn Profiles As Anonymous

SocMed Sean

I’ll be starting a new series on SocMedSean that focuses on some of the most unsocial social media behaviors that I see in the digital space.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Forrest Gump Was Right…Life IS a Box of Chocolates

Waxing UnLyrical

It has become abundantly clear to me over the past few years that life – through which we all must pass – is an ever-evolving puzzle and a genuine delight. Image: Adam Collins via Flickr, CC 2.0.

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Google Keep will get you organized

Sherrilynne Starkie

Each New Year’s Day, people resolve to get organized once and for all, and for content marketers being organized can make the difference between being ‘good enough’ and ‘top notch’. Google Keep is a nifty little free app that can help lift a content marketing effort to the next level.

The State of Social Media 2013 [infographic]

Mindjumpers

It’s a new year and and we can look back at the social media year of 2013. The following infographic sums up 2013 in social media events, month by month. Events and videos created massive word of mouth.

Five Web Design Trends to Watch

SocialFish

This post originally appeared on Frogloop and is by the intensely awesome Allyson Kapin, Blogger-In-Chief for Frogloop and Founder of Rad Campaign. ————— Is your organization embarking on a website redesign in 2014? Here are five design trends to consider.

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12 (of the) Best Guides to Marketing on Pinterest of 2013

Webbiquity SMM

Which social network was fastest to reach 10 million users, and now has 70 million members worldwide? Which social network saw its membership outside the U.S. grow 125% in 2013? Which social network hosts 69 of the Interbrand Top 100 Brands, and grabs more ecommerce traffic than Facebook?

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Monday Roundup: Happy New Year

Waxing UnLyrical

Happy New Year! I hope that you all had a wonderful holiday season and are well rested, ready to take on 2014. In the spirit of the season, this week’s roundup features seven posts from around the web focused on the new year and what lies ahead.

17 Critical Elements of a Solid Social Media Strategy

Harp Interactive

Categories: Blog , Social Media Marketing Tags: content plan , Facebook strategy , set up social media , social media goals , Social Media Marketing , social media monitoring , social media optimization , social media plan , social media strategy 92% of companies are currently using social media*.

Native advertising is here to stay

Sherrilynne Starkie

Advertorials have been almost since the dawn of the news business; the concept of native advertising is nothing new. At its most basic, a native ad is a paid-for story that mimics the look, feel and style of the editorial that surrounds it.

In Real Life: Social In Person (And Not In Media)

Firebelly

What happened to being social in real life? Social media has shifted the focus away from culminating “real life” experiences with people.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

The Power of Personalization

SocialFish

This is the fifth and last post in a series provided for SocialFish by Artie Patel of Attentive.ly. See the full list here: Multichannel Marketing for Nonprofits. Nonprofits: The Case For Integrating Email and Social. 3 Facts About Fundraising on Social Media. The Power of Targeting.

Most Popular Newspapers on Twitter: Guess Who’s #1?

The Realtime Report

Which US newspaper do you think is tops on Twitter? A new study by Searchmetrics reveals the leaders: The Washington Post, The New York Times and USA Today.

Microvideo Will Dominate 2014

Waxing UnLyrical

When Vine debuted last January, I wasn’t convinced of how much difference just six seconds could make. Sure, our attention spans are seemingly dwindling by the second, but six seconds doesn’t allow for much. Image: Chuck Hagel via Flickr CC 2.0. Leave it to me to doubt humanity.

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01/10/2014: Social Media Snapshot

Harp Interactive

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

Social media and digital marketing are going to grow even stronger in 2014. These are no longer “nice to have”, but “must have” for your business.

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Content Creators Unite At NMX 2014: A Brief Review

Firebelly

A few weeks ago my father ( @shashib ) and I attended the New Media Expo in Las Vegas (If you want more information on this check out my Blogworld post ). While we didn’t stick around for as many sessions as last year, we met some great people and learned a ton.

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Social Media and Security: Protecting Your Nonprofit

SocialFish

Guest post by Stacey Waxman for SocialFish. ——-. Social media has revolutionized the way people communicate and has become a central player in the nonprofit field.

Social Networking Stats: Comparing Top Brands (Big vs. Small) on Twitter, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.19 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: over 218 million monthly active users. via Twitter. Qzone: 599 million monthly active users. via TechCrunch.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Telecommuting: It’s Not for Everyone

Waxing UnLyrical

[Ed: it''s Shonali''s, er, my, birthday today! In the spirit of this post, she''s, er, I''m, taking the day off. But she, er, I, will be making up for it later, as you''ll see is wont to happen when you read Karelyn''s terrific guest post.].

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01/03/2014: Social Media Snapshot

Harp Interactive

Categories: Blog , Facebook , Social Media Marketing Tags: com , Blog , Facebook , Flipagram , social media , Social Media Snapshot , Web , web domains Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

Google+ for Your Business

yMarketingMatters

As promised in my blog post, Which Social Media Channels Should I Use For My Business? , I am following up with an in-depth look at Google+. Google+ has an estimated 300 million active users - far from the ghost town people believe it to be.

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The Science Of Maximizing Your Social Media Impact

Firebelly

(Image via wikimotive). The art of finding the optimal times to post updates, tweet, and share brand items on social media remains a conflicting mess of information.

Hack Your Content Marketing With Facebook Interest Lists and Graph Search

SocialFish

One of the biggest challenges nonprofits have is finding content that will resonate with their community. A little known, but powerful way to curate content is with Facebook Interests lists.

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Social Networking Stats: 80% of World Leaders on Twitter, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.19 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: over 218 million monthly active users. via Twitter. Qzone: 599 million monthly active users. via TechCrunch.

Forget Everything You Ever Learned About Body Language

Waxing UnLyrical

Guest Post by Rob Biesenbach. If there’s one principle that unites the PR and marketing community, it’s the age-old wisdom that “93 percent of all communication is nonverbal.” It’s all about your body language, right? Image: José Luis Ruiz via Flickr, CC 2.0.

01/17/2014: Social Media Snapshot

Harp Interactive