January, 2013

Our Hamilton public engagement campaign turns PR disaster

Sherrilynne Starkie

“We specialize in civic engagement situations of high emotion, conflict or controversy.” This claim made Dialogue Partners website was shown to be 100% true last week.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Three Words That Will Speed Up Your WordPress Blog

SocMed Sean

Images…we all love them. Whether it’s funny #FAIL photos, pictures of our family or maybe photos of our favorite recipe or vacation spot, we love to share them with others.

Free education tools you have never heard of

SocialFish

This is a guest post by Sandra Miller, a tech writer from Brooklyn. —————— The number of education sites keeps growing at a fast rate. The popular ones are sometimes high budget and in the end, you end up knowing them.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

The Best Three Little Words for Branding Your Business

Waxing UnLyrical

“I don’t know.” ” These might be the best three little words you can use as you build your business. And here’s what got me thinking about this: Ken Mueller’s post a couple days ago was terrific.

Brands 281

Announcing The Socialized Business Podcast

Justin Levy

After a few months of brainstorming, planning and prepping, Jason Keath , Michael Brito and I are thrilled to announce the launch of The Socialized Business podcast. The first episode of the show is already live.

More Trending

gazeMetrix: Monitor Your Visual Brand Mentions Based on Image Recognition

Mindjumpers

Monitoring brand mentions, share of voice, sentiment etc. are the essentials of analysing what is being said about your brand online. But there is a dark side, which, until now, has been immeasurable, to the great frustration of social media analysts: Visual brand mentions.

Brands 272

[COMIC] Parenting In The Age Of Social Media

SocMed Sean

Parenting is tough. Image courtesy of bbaunach via Creative Commons. That moment when our new bundle of joy is delivered with that fresh baby smell is absolutely amazing but, unfortunately, each child it isn’t accompanied with a handbook or instruction manual.

The Most Common Google News Errors and How to Avoid Them

Adam Sherk

In working with publishers one of the things I’m most frequently asked to do is troubleshoot problems with Google News. Anyone on staff at a news or content site can attest to the importance of Google News and news search optimization.

News 270

Streak: Possibly the Best CRM System for Small Business

Waxing UnLyrical

Remember when someone would say “CRM” and (y)our eyes would glaze over? CRM, public relations and small business.

System 280

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

5 Often Overlooked Tips for Maximizing Online Donations

SocialFish

Guest post by Maureen Gorman, editor for Progressive Business Publications. ———————– Online donations have been the bright spot for nonprofits in the last few years.

Tips 267

Five Ottawa Facebook pages worth checking out

Sherrilynne Starkie

Five Ottawa Facebook Pages worth following. View more lists from Sherrilynne Starkie. Facebook Featured Ottawa listly Lists Social Media Social network

Facebook Poke vs. Snapchat: New Marketing Channels?

Mindjumpers

First we saw the uprising of Snapchat. Now Facebook introduces Facebook Poke. Two sides of the same coin, really.

10 Ways to Hit the Reset Button on Your Productivity

Justin Levy

Now that we’ve wound down the previous year and are getting back up to full speed, this presents the perfect opportunity to hit the reset button on your systems and processes, helping you to increase your productivity.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Google+ Engagement for News Sites: Top Performers and One-Year Growth Rates

Adam Sherk

Which news sites get the most engagement on their Google+ pages? It’s been a year since I took an early look at engagement rates for news organizations on Google+ , so I thought I’d revisit the topic and do a fresh comparison.

Sites 255

Facebook: Improving Employee Communications?

Waxing UnLyrical

Whether you want to go for coffee, meet a friend or keep yourself posted on your friends’ birthdays, Facebook is where today’s generation updates each other by sharing the minutest details of their lives on the platform.

Speaking your Members’ and Customers’ Language: Six Gaps that might be Dooming Associations to Irrelevance

SocialFish

The wine blogger kerfuffle

Sherrilynne Starkie

The issue of blogging ethics came to the fore recently when prominent Canadian wine blogger, Natalie MacLean was accused of copyright infringement by the US wine magazine, Palate Press.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

2012 in Recap: The Year of Visual Social Media

Mindjumpers

Tech Tip: 3 Simple Things You Can Do To Improve The Backend Of Your Site

SocMed Sean

Today’s guest blog post comes from Erik Gaandt, who has written this article for WhoIsHostingThis.com – see here for their iPage review results. Erik is a freelance technology writer and his articles appear on various website marketing blogs.

Joomla 241

Twitter Advertising Review: Not Ready For Primetime

Jason Yormark

I have had the luxury of having quite a bit of experience watching an ad platform evolve from the ground up having been at Microsoft Advertising in the launch days of adCenter. It’s not an easy task to build a platform to accomodate that much data and users.

5 Community Management Tips on Community Manager Appreciation Day #CMAD

Waxing UnLyrical

In addition to being Community Manager Appreciation Day (#CMAD for all you hashtag fiends), today is also the day: Henry VIII died (1547, and women all over England breathed a sigh of relief).

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Using Social Media to Speak *With* Your Audience.

SocialFish

This is a guest post by Jordan Menzel, COO of CrowdHall. This tool is awesomely cool – check it out. ——————-. When you have some exciting news, you tweet it. When you want to mobilize your base for a specific action, you create a page for it.

7 Tips for Consuming More Water

Justin Levy

Keeping up your water intake is vital to your overall health and it goes far beyond wanting to lose weight or grow bigger muscles, though it helps with those goals too. There are an endless number of reasons why drinking more water is good for you.

Tips 228

The 2012 Social Networking Privacy Policy

Webbiquity SMM

Guest post by Athena Newton. If you were to do a Google search for some of the top social networking sites , you’ll almost certainly stumble across a news story concerning privacy issues with user data.

6 Tips to Make Your Email Marketing More Effective

yMarketingMatters

Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features.

Tips 225

Facebook Graph Search: Why Investors Shouldn’t Worry

Mindjumpers

Much anticipated, Mark Zuckerberg unveiled this week that Facebook has built Graph Search – a search engine within Facebook that combines web search with your social graph thus making it possible to search your entire life and those of your friends.

What Playing the Oboe Taught Me About Building My Own PR Practice

Waxing UnLyrical

I came into communications via a rather round-about path: I enrolled in a Bachelor of Music program for oboe performance. It was through my love of music that I discovered my passion for branding, public relations, and social media.

Book Review: iPhone Millionaire

SocialFish

This is a guest post from Michael Rosenblum , author of iPhone Millionaire.

iPhone 263

Use Less Folders to Increase Your Email Productivity

Justin Levy

Over the years I have experimented with a number of different email folder strategies in an effort to increase my email productivity. I have created folder structures by team, project and person. I have created sub-folders that sorted email down to a single email in each folder.

Five Reasons to “Dislike” Social Media

Webbiquity SMM

Guest post by Megan Totka. The benefits of social media are clear: huge outreach, easy to use, low cost and (assumed) high ROI, not to mention a wide variety of options. In no way would I recommend anyone stop using social media as a marketing tool. In fact, I’m a huge advocate of it.

[COMIC] Who Is Running Your Social Media Channels? Is It Your Intern?

SocMed Sean

Are you willing to risk your company reputation by putting an intern in charge of your social media channels? Would you be prepared if their activities sparked a social media crisis for your company? Blogs Facebook Featured Google+ Humor LinkedIn Pinterest Social Media Twitter Workplace YouTube best practices cartoon comic facebook humor social media social networking strategy