October, 2011

Coke is world's No. 1 Facebook brand | Sherrilynne Starkie

Sherrilynne Starkie

Brands 302

You’re Not a Strategist – You’re a Punk

Dave Fleet

Tweet. I’m constantly astonished at how many people looking to get into agencies describe themselves as a “strategist” and think that by doing so, they can now avoid all of the work they don’t want to do.

Flickr 419

Have You Survived The Kloutpocalypse?!?!

Jason Yormark

If you’re receiving this blog post, that means you are one of the last remaining survivors. You are the future now. You are the last hope for humanity. Only you can help rebuild our fallen world. Round up as many Facebook friends and Twitter followers that you can! Re-tweet dammitt!

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Social media salaries, titles, and job descriptions

SocialFish

Thinking about hiring for social media? Here is a useful infographic on getting a social media job from the Daily MindFlash blog. This is actually targeted to people looking for social media jobs, but it’s equally useful for anyone looking to hire the right person. Enjoy.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

The Difference Between Experts and Expertise

Waxing UnLyrical

“How do you become a social media expert?” ” That was one of the questions I was asked when I was in Lincoln, Neb., last week.

More Trending

What's the fuss with Google+? | Sherrilynne Starkie

Sherrilynne Starkie

Google 290

Confused About Facebook Changes? (Free Webinar)

Almost Savvy

While it may seem that David Bowie is referring to Facebook when he sings, “Ch, ch, ch, ch, changes.” ” I’m pretty sure he had something else in mind.

Commenting Etiquette 101

Jason Yormark

One of the things I’ve loved about blogging is getting to see the growth of comments on my blog over the years. I’m always incredibly thankful for those that actually take the time to leave their thoughts on my blog posts, and it makes it that much more inspiring for me to continue to write here.

How the Top 50 Nonprofits Use Social Media

SocialFish

A great infographic from Craig Newmark and Rad Campaign. Read more about it here. The data is based on the top 50 nonprofits by income as per the Nonprofit Times. Click to enlarge

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Getting Back on Track

Waxing UnLyrical

It’s been just about a month since I told you WUL’s publishing schedule would be indefinitely halted. Well… I’m back! More or less, that is… Many of you have asked, so here is what happened and how the last month went.

5 Tips: How Brands Can Use Foursquare to Grow

Mindjumpers

Tweet More and more people are using Foursquare to check in and share their location. Whether checking out a new restaurant, meeting up with friends, or visiting a favourite boutique, they love to share their adventures. This of course also means that the potential for brands are growing.

Next is now: how the Internet is changing us | Sherrilynne Starkie

Sherrilynne Starkie

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Return On Influence Can Return From Whence It Came

Dave Fleet

Tweet. The Harvard Business Review recently published a post entitled “ Return on Influence, the New ROI “ In it, the author suggested that marketers consider the use of “Return on Influence” as a metric for measuring social media activity. What is this metric, you ask?

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Have You Survived The Kloutpocalypse?!?!

Jason Yormark

If you’re receiving this blog post, that means you are one of the last remaining survivors. You are the future now. You are the last hope for humanity. Only you can help rebuild our fallen world. Round up as many Facebook friends and Twitter followers that you can! Re-tweet dammitt!

Klout 263

Everything you need to know about Twitter chats

SocialFish

A few good posts out recently with advice on how to start a Twitter Chat. Check ‘em out: Thinking of Starting a Twitter Chat? Read this First. Eloqua) – title says it all. How to launch a Twitter Chat (SmartBlog on Social Media) – yep.

How to Fail in Business Without Really Trying

Waxing UnLyrical

This is a real email I received a couple of days ago: Hi Shonali, I came across your company Shonali Burke Consulting and wanted to connect with you with regards to how you handle your issue/topic tracking in the media.

How To 254

Facebook by the Numbers [infographic]

Mindjumpers

Tweet The online social media news site, Mashable , has put together a very nice infographic giving an overview of the current state of the social platform Facebook.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

October 2011 Ottawa's Twitter top 20 | Sherrilynne Starkie

Sherrilynne Starkie

What community means to me: 17 teenage perspectives

Firebelly

Community makes your who you are image credit duncan alney (c) 2011. Part 1 of 2: teenage perspectives on community and trust. While community can be experienced in countless ways, the meaning of community might be pretty universal.

Klout Adds WordPress But Not For Self Hosted Blogs?

Jason Yormark

A few weeks ago I noticed that Klout had added the WordPress button to the available channels to connect to which was encouraging. Quite frankly I think those that write successful blogs carry more influence then just about anyone in the social media sphere, so a welcome addition. But not so fast.

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Everything you need to know about the new Facebook Insights (video tutorial included)

SocialFish

One October 7th, Facebook launched a completely new version of Facebook Page Insights along with several new metrics.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

It’s Just Social Media. Don’t Freak Out.

Waxing UnLyrical

If you are reading this blog, chances are you don’t need to be told about the merits of social media. It is ubiquitous. Most of the advice we received from early adopters years ago is hardwired into our brains: Listen first! Respect people’s time! Offer something that is relevant and valuable!

How to Handle Fans’ Feedback on Your Facebook Page

Mindjumpers

Tweet When running an online community on Facebook, you naturally give your fans a chance to speak and make themselves heard. This can ofcourse, foster both positive and negative feedback to your company in a sphere, where it is possible for everyone to see it.

Content marketing delivers sales leads | Sherrilynne Starkie

Sherrilynne Starkie

Facebook Sharing and Privacy Tips (Video)

Almost Savvy

If you’re a Facebook user, you’ve probably noticed a lot of changes, especially on the homepage where you see updates from your Facebook friends. What you may not have noticed are the significant updates in how you manage your privacy, along with other new features and changes.

How To Speak At A Conference & Raise Your Social Profile

Jason Yormark

One of my favorite parts of my job over the past year or so is having had the opportunity to participate in speaking engagements at conferences and local business chapters.

Being a social organization means being open.

SocialFish

Jamie Notter and I explain how organizations can be more OPEN in our book, Humanize: How People-centric Organizations Succeed in a Social World. Open organizations have more decentralized cultures.

The B2B End Around

Waxing UnLyrical

Guest post by Ken Mueller. Whether it’s marketing or public relations, I often have people tell me: “It’s different for me. I’m in B2B, not B2C. Social Media won’t work for me.”. To that I say, “Poppycock! Horsefeathers! Balderdash! Codswallop! Fiddlesticks! Tommyrot!”

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Content Sharing Pattern on Social Media [Study]

Mindjumpers

Tweet Not all shared content gets clicked, so how do brands ensure that the content they share travels across the web and generates readership for them?