September, 2016

Treat Digital Like Real Property

SocialFish

This post originally appeared on the Tanzen Consulting Blog. —— I am planning to sell a house soon. To prepare for the taxes that will need to be paid, my financial advisor told me I can deduct improvements from the cost basis when determining the capital gains on the property.

Instagram Introduces New Business Profiles

yMarketingMatters

Instagram is rocking it so this is great news! With a Business Profile and its new features, Instagram can work even better for your business and help you stand out, get insights and find new customers.

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How Social PR Pros Can Measure What Really Matters

Waxing UnLyrical

As AMEC kicks off Measurement Month (yesterday), and as we kick off the Labor Day weekend here in the U.S., I’ve been thinking about how much time and energy Social PR pros spend in trying to measure what really matters (or say we spend). But do we, really? .

Increase Your Business With Social Media and SEO

The Realtime Report

Increase Your Business With Social Media and SEO. If you want to improve your business, then you need to use social media along with your SEO strategies. Many businesses feel that since they have a SEO plan in place, they don’t need to leverage the power of social media.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Here’s How Your Employees Can Amplify Social Media Content

agora pulse

To amplify your social media content, enlist the help of your greatest asset—your employees. Don’t miss out on this big opportunity. Encourage and train them how to represent your brand. Here are five tips to get you started. Spread Brand Culture. Perception is everything in business.

5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

Have you ever thought about the quality of the human connections you make via social media? It’s easy to get lost in the numbers, or to get over focused on followers, likes, shares, views, listens and the list goes on. It’s easy to get lost in a sea of avatars and data insights.

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More Trending

How to Create a Messenger Destination Facebook Ad

Jon Loomer

Facebook recently announced several Messenger platform updates , one of which was Messenger Destination for News Feed ads. I’ve already started experimenting with this, and many of those who see my Messenger destination ad have been asking me how I created it.

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5 Tips for Social Media Advertising During the Election Season

Ignite Social Media

Its only September and I’m sure you’re already sick of the political madness that has taken over your social feeds. Once we’ve elected the next President on November 8 th , I imagine people will have a thing or two to say about that, as well.

5 Ways Boring B2B Brands Can Kill It With Content

Convince & Convert

B2B brands have the challenge of engaging fans despite boring content. These illuminating examples prove that B2B can have fun with content marketing. Social Media Strategy 3M b2b marketing GE how to make b2b sexy humanize your brand ISS Social Media Marketing storytelling visual storytelling

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A Surefire Way to Get Verified on Twitter

agora pulse

Twitter recently announced a “verified” button and the Twittersphere is buzzing over which users can get it and how. In this article I’m going to explain how to get verified on Twitter without any hiccups along the way. Why Should I Bother to Verify My Twitter Account?

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

10 Time Hacks to Design Your Dream Life and Business

Pam Moore

We all have 24 hours in the day. It’s how we spend each of those hours that determines the pulse, depth, happiness and quality of our life. Have you ever wondered why it seems that some people just simply have more free time? Yes, they may be busy.

27 things CRM can do for you

SocialFish

People working in the field of sales and marketing might be familiar with CRM or Customer Relationship Management software.

5 Tips To Secure Your Business Success

The Realtime Report

5 Tips To Secure Your Business Success. Succeeding in business is something that all of us aspire to. Think about it, none of us go into business to be mediocre, right? I started my first business many years ago and found that after three years in business I was facing having to close the doors.

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What the New Facebook Offers Mean for Brands

Ignite Social Media

Last week, Facebook took additional steps to help brands tie ROI to social. They did this by revamping and making Facebook Offers relevant, again. Facebook first introduced Offers in 2012. A few brands tested them out, but there was limited success due to the poor mobile experience.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Top 7 Online Tools to Automate Your Content Marketing

Kikolani

In 1996, Bill Gates declared that “ content is king ,” and, twenty years later, his words apply to marketing in ways he never anticipated. The success of content marketing makes sense.

Tools 165

The New Facebook Pages Layout: What You Need To Know

agora pulse

There’s a new look for Facebook Pages. You’ve probably already seen and noted the changes yourself on your own Page. So how can your business take advantage of these Page changes? Let us run down the changes and how you can benefit from them. Cover image moves to the foreground.

Want a Career in Social Media and Digital Marketing? Know These 3 Things First!

Pam Moore

Are you a digital or social marketer wanting to progress in your business and marketing career? Do you find yourself getting stuck, getting passed over for promotions? Do you often find it hard to win budgets, grow your team or simply justify your own job?

Skills 171

Four Untrue Myths of Association Innovation that Stop Us in Our Tracks

SocialFish

Myths are stories that are intended to teach us. Don’t fly too high but also don’t fly too low, said Icarus’s dad. But there are also stories that keep us stuck.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Essential viral marketing tools

Socialmedia.biz

Hillary Clinton’s “Between 2 Ferns” interview got 9.2 million downloads in its first four days and is one of the top viral videos on Ruzzit.com this week. This is the second in a series on modern viral marketing techniques extolled by Vincent Dignan of the United Kingdom.

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Best Practices For Facebook Live Broadcasts

Ignite Social Media

Since 2015, Facebook has seen an increase in videos-per-person posted on their site. In the United States, the rate has gone up by 94% ; not by coincidence, Facebook’s relatively new live video feature has become one of the social media site’s most popular aspects.

Sidekick 10/9-10/15

Meltwater

It's out with the Old World (Columbus Day) and in with the new (Indigenous Peoples'… Read More.

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How Do You Use Hashtags on Instagram?

agora pulse

Here’s a question I get a lot: Exactly how do you use hashtags on Instagram? There is a lot of conflicting information out there about how you use them, when to use them, and how many to use.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

7 Steps to Build a Pinterest for Business Plan to Ignite Sales and ROI

Pam Moore

Do you have an interest in Pinterest for Business but don’t know where to start in developing your Pinterest for Business plan? If you answer yes to this question then you have landed on the right blog post today!

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Three Engagement Myths, Busted.

SocialFish

No Feeds Found. ICMYI – in case you missed them, here’s a selection of Jamie’s posts on Association Success from August, each “busting a myth” about engagement. The Employee Engagement Trap.

4 Tips for Driving Sales with Instagram Ads

Socialmedia.biz

Post by Adi Englander. In the six years since its launch, Instagram has become a dominant photo sharing platform. Its more than 500 million monthly active users share more than 95 million images each day. Engagement on Instagram is astounding, making it a visual marketer’s dream.

Tips 163

3 Steps to Responding to Trends on Social Media

Ignite Social Media

One of the major benefits to social media marketing is the ability to capitalize on relevant trends to get in front of more people. However, it is important to keep in mind your overall social strategy before jumping on every trending conversation.

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Get started with Instagram for business

Lucy Hall

This Instagram for business guide is perfect for beginners, people just dabbling and those who have never used Instagram before! Instagram has grown into one of the worlds largest social media networks, it,s a place where you can discover and post visually pleasing content.

B2C Marketing Best Practices with Influencers

Meltwater

When it comes to B2C Marketing, consumers own the conversation—and they’re adding to it at… Read More.

Conversion Rate Optimization – 20 Factors Impacting Your Sales and ROI

Pam Moore

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates.

Do You Have the Right Volunteer Culture?

SocialFish

All associations and membership organizations have two distinct workforces: staff and volunteers. And if we’re honest, we’ll admit that we have a love/hate relationship with the volunteer side. We love them because they end up producing a significant volume of work—without pay.

Harambe Live: Secrets to blowing up your company’s social channels

Socialmedia.biz

Harambe, the Cincinnati Zoo gorilla that became the biggest Internet meme of 2016, is now the subject of a tribute and viral marketing event. Kickstarter campaign aims to create world’s biggest ‘gorilla marketing’ event.

Why Your Social Media Strategy is Essential to Your Marketing Strategy

Ignite Social Media

A couple of weeks ago we hosted a webinar, “ Staffing for Social Success ,” where we discussed the trends in roles on social media teams and the common social team structures we see.