May, 2015

Snapchatting loses top banker his job

Sherrilynne Starkie

A week after having a series of snaps reposted to Instagram , Royal Bank of Scotland announced tha t Chairman Rory Cullinan would be leaving the company. Coincidence? Maybe. It seems the banking boss had used Snapchat to send his daughter some messages about how boring his job is.

10 Top Marketing Thought Leaders in Social Media

Webbiquity SMM

If you were asked to name the top thought leaders in marketing today–the 10 marketers you’d definitely advise others to follow on social media–how would you proceed?

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

The Pros and Cons of Becoming a Thought Leader

Waxing UnLyrical

Guest Post by C.A. Newberry. You started a blog, penned some insightful articles and accumulated a couple thousand followers on Twitter. Shall we label you a “thought leader?” ” Nope, not happening. Sorry.

Apple 263

Letting Go

SocialFish

When we did nearly 200 interviews of Millennials in the workplace as part of the research for our new book , we noticed an interesting trend. Many of the Millennials were really scratching their heads as they looked at traditional management practices, particularly when it comes to technology.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

The #1 Quality Of Amazing Social Media Managers

Firebelly

Social media managers are multitasking maestros that know and do a lot of things, but the best ones have one quality in common. So what is the #1 quality of amazing social media managers? They’re fluent in using both sides of their brains! That really sums it up.

8 Life Lessons I Learned After 40

Jason Yormark

For the first few years of my blog I wrote exclusively about digital marketing, social media and technology.

More Trending

How to Take Advantage of the Google-Twitter Partnership

Saying It Social

Information about the Google-Twitter Partnership and how your business can take advantage of the new possibilities it provides. The post How to Take Advantage of the Google-Twitter Partnership appeared first on.

Google 185

Thought Leadership: Wise Thoughts from Wide Experience

Waxing UnLyrical

The term “thought leadership” is slowly slipping into the gray anonymity of overuse. It seems like I’m seeing it used for everything from “how to solve world hunger” to “how to change your kitchen sink.”.

Employee Engagement Declines to Lowest Point in 8 Years

SocialFish

If you are looking to better recruit, retain, and/or engage your Millennial employees, you need to read When Millennials Take Over and contact me at maddie@culturethatworks.net for assistance with engagement strategies. ——-.

Dig IN Names Firebelly Social Media Agency Of Record

Firebelly

We’re thrilled to announce Dig IN has named Firebelly social media agency of record for 2015. This year’s responsibilities have been expanded to include social media strategy and execution, in addition to design and media support services.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

5 Incredible Small Business Marketing Resources You Haven’t Heard Of

Jason Yormark

Throughout my professional career, I’ve always had a love for small business. Whether it was creating them myself, or helping others, small business is the backbone of our economy, and I always love finding tools and resources that can help small businesses navigate their marketing needs. It can be incredibly tough to find the time and budget to effectively market your small business, so anytime I find something I think can help, I feel compelled to shout it from the rooftops!

Interview With a Small Business Owner Crushed by Google

Bill Hartzer

May is small business month, so as a follow-up to a blog post I wrote recently , I tracked this small business owner, Ira Zoot from TicketStub.com, and interviewed him. Mr. Zoot originally claimed that he, as a small business owner, has been crushed by Google.

Your Page and Facebook’s Algorithm Change

Saying It Social

How Facebook's Algorithm change will impact your Business page and how to post correctly so Facebook's new Algorithm doesn't negatively impact your business more than it should. The post Your Page and Facebook’s Algorithm Change appeared first on. Facebook Facebook Strategy Business Pages Content Content Marketing facebook Facebook Algorithm Pages

#measurePR Recap: Measuring the Millennial Workplace

Waxing UnLyrical

When brainstorming guests for the May #measurePR Twitter chat, I instantly thought of Maddie Grant and Richard Sheridan.

Lurker 250

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Preparing Your Online Community for the Digital Generation

SocialFish

This post originally appeared on the Higher Logic blog , where I’m posting an ongoing series related to Millennials and online community. I’m excited to share them here for you over the next few months! Check out the other good stuff over on Higher Logic too.

9 LinkedIn Best Practices For 2015

Firebelly

LinkedIn is still the go-to social network for business professionals and job seekers. It’s a great tool to showcase your business and your employees. To make sure you’re using it effectively, follow these nine best practices. #1 1 Optimize Your Profile.

Audi Ireland Runs Risky Twitter Campaign

The Social Media Incubator

photo courtesy of Flickr. One quick glance at Audi Ireland’s Twitter activity recently could have had many in an uproar.

Google Removing Domain Names From Search Results Increases Internet User Vulnerability

Bill Hartzer

On Thursday, April 16, 2015, Google announced that they are beginning to remove the domain name from the mobile search results.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

The Power of Facebook Business Manager

Saying It Social

Designed to integrate all Facebook Management efforts into 1 tool, Business manager streamlines Facebook management for all types of advertisers & agencies. Learn more about the benefits of using biz manager! The post The Power of Facebook Business Manager appeared first on.

3 Smart Thought Leadership Tips for Entrepreneurs

Waxing UnLyrical

Guest Post by Molly Borchers. Here’s a harsh truth: anyone who tells you “build it and they will come” is full of crap. Sorry, Field of Dreams. You can build the next Uber, Tinder, or [insert hot, IPO-bound startup here] and it won’t matter if no one knows you exist.

Tips 241

Why and How You Should Get Proactive About Customer Service

SocialFish

Delivering a superior customer experience is the new marketing battlefield, says Gartner, projecting that by 2017 half of all consumer product investments will fund innovations that improve consumer experience. This puts customer service front-and-center in today’s marketplace.

FAQ 251

Stop Making This Common Social Media Marketing Mistake

Firebelly

I’m surprised at the number of brands who keep making this common social media mistake. Despite years of warnings, and even some embarrassing revelations (think “Great Instagram Purge of 2014″), brands continue to be seduced by a shortcut that gets them nowhere in the long run.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

5 Things You Need to Know About Google’s Mobile Changes

Convince & Convert

It’s been nicknamed “Mobile-geddon.” The misinterpretations surrounding Google’s April 21 algorithm updates resulted in panic in the tech and business communities last week.

Mobile 165

Bud Light Removes Label Following Controversy

The Social Media Incubator

It spread quickly across social media; yet another campaign that should’ve put up red flags in early development. Bud Light has continued to expand it’s #UpForWhatever campaign, which debuted during the 2014 Super Bowl. However, the most popular beer in the U.S.

How to Take Advantage of the Google-Twitter Partnership

Saying It Social

Information about the Google-Twitter Partnership and how your business can take advantage of the new possibilities it provides. The post How to Take Advantage of the Google-Twitter Partnership appeared first on.

Google 162

Mother’s Day Gift Ideas: #thoughtfulgifting

Waxing UnLyrical

No matter how old we are, I think we’re all momma’s girls (and boys) at heart. And when thousands of miles separate you, I’m really grateful for the technology that allows me to stay close to my own momma. Between recovery and traveling to Portland yesterday (I know!

How to Grow Your Base of Support Online

SocialFish

FREE RESOURCE for ya! Read this white paper to discover how to engage nonprofit supporters in a committed, lasting online relationship. The white paper includes a checklist of best practices for developing online supporter relationships.

How To 250

I Always Write My Own Content

Bill Hartzer

If you ever seen any content written or any other type of content on the web with my name on it, then I was the one who wrote it.

4 Conversion Experts On Why Buyers Click

Convince & Convert

Give me a C. Give me an R. Give me an O. What’s that spell? Let’s go! Yes indeed, savvy marketers are rallying around conversion rate optimization , the process of improving conversion. CRO is the big game. The winners in online marketing know this. They focus on developing CRO skills.

5 Money Saving Marketing and Branding Tips for Startups

Akamai Marketing

I’ll admit it. I watch Silicon Valley on HBO. I hate admitting it because of course, it’s both a characterization and just a little too close for comfort to the startup experience. Last night’s episode had me laughing AND crying.

Your Page and Facebook’s Algorithm Change

Saying It Social

How Facebook's Algorithm change will impact your Business page and how to post correctly so Facebook's new Algorithm doesn't negatively impact your business more than it should. The post Your Page and Facebook’s Algorithm Change appeared first on. Facebook Facebook Strategy Business Pages Content Content Marketing facebook Facebook Algorithm Pages

My Oscar Moment: the 2015 Matrix Awards

Waxing UnLyrical

This past Wednesday I received what is possibly the greatest honor of my career to date: the Association of Women in Communication, D.C. Chapter, presented me with the 2015 Matrix Award. I learned of this a few months ago, and I was absolutely blown away. I feel as if I won the Oscar for PR, and here’s why: of all the many awards you can receive, this is one of the few, if not the only one, that you cannot apply for, or be nominated for.