Sherrilynne Starkie
MAY 15, 2015
Every year about this time, young graduates email me about PR internships and job opportunities. These messages often come with a request to meet up so they can ask me a few questions about my own career and get some advice. Here’s the questions I usually get: How did you get a start in your career? As a young mother, I was part of a women returners’ group exploring career choices.
Rebekah Radice
MAY 11, 2015
Whether you’re a local business owner, entrepreneur, or brand – finding new ways to generate business can be a challenge. Especially in the highly competitive online world where content is King and differentiation is the fine line between success and failure. That’s where blogging comes in. Building a successful business blog can give your business the edge it needs.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Saying It Social
MAY 29, 2015
A comprehensive overview of Simply Measured's 2015 Facebook Industry report that highlights the top three takeaways for your business. The post 2015 Facebook Industry Report – Video on the Rise appeared first on.
Waxing UnLyrical
MAY 29, 2015
When brainstorming guests for the May #measurePR Twitter chat, I instantly thought of Maddie Grant and Richard Sheridan. Maddie is a culture change consultant and digital strategist who is recognized for her authority on productive workplaces and communities, and co-author of the new book, When Millennials Take Over. Rich is CEO of Menlo Innovation (featured in Maddie’s book) that is re-inventing the workplace, as well as author of Joy, Inc.
Advertisement
Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Firebelly
MAY 26, 2015
Social media managers are multitasking maestros that know and do a lot of things, but the best ones have one quality in common. So what is the #1 quality of amazing social media managers? They’re fluent in using both sides of their brains! That really sums it up. The best social media managers are creative when developing content and compassionate when dealing with customer service issues.
Webbiquity SMM
MAY 21, 2015
If you were asked to name the top thought leaders in marketing today–the 10 marketers you’d definitely advise others to follow on social media–how would you proceed? You’d probably start by looking at those you’re connected with on the major social networks, then do some additional research. Perhaps you’d look at existing “top” lists from other sites.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Rebekah Radice
MAY 9, 2015
Did you know: by the year 2020, more than 85 percent of all buyer-seller interaction will occur online? And not just online, but through video and social media ? That means social media – and online interaction – isn’t going away anytime soon. It also makes finding your perfect social media mix more important than ever. In our latest #InfluencerChat , Ann Tran, Diana Adams and I tackled this topic.
Saying It Social
MAY 29, 2015
A comprehensive overview of Simply Measured's 2015 Facebook Industry report that highlights the top three takeaways for your business. The post 2015 Facebook Industry Report – Video on the Rise appeared first on.
Waxing UnLyrical
MAY 27, 2015
Guest Post by C.A. Newberry. You started a blog, penned some insightful articles and accumulated a couple thousand followers on Twitter. Shall we label you a “thought leader?” Nope, not happening. Sorry. But while that may sound a bit harsh, the teenager who lives down the block did the same thing. While I truly believe he’s smart and has some witty things to share, I’m not convinced he fits into the “thought leader” category just yet.
Jason Yormark
MAY 20, 2015
For the first few years of my blog I wrote exclusively about digital marketing, social media and technology. As I got older, and my career shifted into more of a managerial/operational mode, I didn’t feel as motivated to write about those things anymore and started to want to write more about whatever inspired me. It was the only way I could find the motivation to continue writing.
Advertisement
A beginner's guide to social media automation tools and getting automation right.
Akamai Marketing
MAY 19, 2015
Ah, the early adopter. Their the people who grab on to things first, they start trends and they are influencers in their respective communities. Whether you’re a startup, a movement or a personality, you need these early adopters. Marketing to early adopters can be slippery though, what they grab on to is almost entirely motivationally based. In other words, toss out your traditional “Three P’s” of marketing if you want to capture this crowd, you’re going to need to
Firebelly
MAY 18, 2015
LinkedIn is still the go-to social network for business professionals and job seekers. It’s a great tool to showcase your business and your employees. To make sure you’re using it effectively, follow these nine best practices. #1 Optimize Your Profile. Make sure your profile is complete! No one will take you seriously (especially as an expert in your field) if your profile isn’t complete.
The Social Media Incubator
MAY 7, 2015
photo courtesy of Flickr. One quick glance at Audi Ireland’s Twitter activity recently could have had many in an uproar. Instead, the company is being praised by some for their most recent Twitter campaign that uses ‘ #WomenDrivers ‘ with images of crashed vehicles, parking mishaps, and more. If a woman wants to drive… don’t stand in her way!
Saying It Social
MAY 21, 2015
Information about the Google-Twitter Partnership and how your business can take advantage of the new possibilities it provides. The post How to Take Advantage of the Google-Twitter Partnership appeared first on.
Advertisement
Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Waxing UnLyrical
MAY 20, 2015
Guest Post by Molly Borchers. Here’s a harsh truth: anyone who tells you “build it and they will come” is full of crap. Sorry, Field of Dreams. You can build the next Uber, Tinder, or [insert hot, IPO-bound startup here] and it won’t matter if no one knows you exist. I’m not saying anything new here. But for many entrepreneurs, promoting their business is easier said than done.
Jason Yormark
MAY 5, 2015
Throughout my professional career, I’ve always had a love for small business. Whether it was creating them myself, or helping others, small business is the backbone of our economy, and I always love finding tools and resources that can help small businesses navigate their marketing needs. It can be incredibly tough to find the time and budget to effectively market your small business, so anytime I find something I think can help, I feel compelled to shout it from the rooftops!
Akamai Marketing
MAY 7, 2015
Whether your a nonprofit with a cause or a startup with an idea, at some point, I’m sure you’ve wondered whether your passion would ever catch spark with others. Creating a movement that matters is more important today than ever before. It’s clear, what fuels movements is more art than science and not everyone has the advantage of chemically inspired insanity.
Firebelly
MAY 11, 2015
I’m surprised at the number of brands who keep making this common social media mistake. Despite years of warnings, and even some embarrassing revelations (think “Great Instagram Purge of 2014″), brands continue to be seduced by a shortcut that gets them nowhere in the long run. What am I talking about? Purchasing fans and followers!
Advertisement
SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
The Social Media Incubator
MAY 1, 2015
It spread quickly across social media; yet another campaign that should’ve put up red flags in early development. Bud Light has continued to expand it’s #UpForWhatever campaign, which debuted during the 2014 Super Bowl. However, the most popular beer in the U.S. has run into issues with the campaign. On St. Patrick’s Day this year, the brand tweeted a picture with the caption: “On #StPatricksDay you can pinch people who don’t wear green.
Saying It Social
MAY 21, 2015
Information about the Google-Twitter Partnership and how your business can take advantage of the new possibilities it provides. The post How to Take Advantage of the Google-Twitter Partnership appeared first on.
Waxing UnLyrical
MAY 18, 2015
Building thought leadership is one of the primary reasons companies engage in PR, so that’s our editorial theme this month (in case you hadn’t noticed). But who exactly are “thought leaders” and why is this so important? Thought leaders are not only the go-to people in their industry, but those who move and inspire others in their field.
Jon Loomer
MAY 26, 2015
I know there’s a growing sentiment that Facebook fans no longer matter. This claim tends to be shouted loudest by those who also claim that organic reach is dead ( it’s not ). While I’ve long supported the notion that fans still matter — and matter a lot — my opinion is starting to change, at least when it comes to Facebook ad targeting.
Advertisement
Learn the 10 worst social media marketing mistakes and how to avoid them.
Akamai Marketing
MAY 5, 2015
OK. I’ll admit it. I watch Silicon Valley on HBO. I hate admitting it because of course, it’s both a characterization and just a little too close for comfort to the startup experience. Last night’s episode had me laughing AND crying. Let me set the scene: The founder and the coders are desperately trying to hire new developers in a competitive market, time is short and so is money.
Firebelly
MAY 4, 2015
We’re thrilled to announce Dig IN has named Firebelly social media agency of record for 2015. This year’s responsibilities have been expanded to include social media strategy and execution, in addition to design and media support services. Dig IN provides educational resources for agricultural, culinary arts and local food sectors in Indiana.
Ari Herzog
MAY 31, 2015
May 2015 marked the eighth birthday of my blog! It’s seen three URLs, multiple names, and many designs. You can visit the archive and read my initial blog posts about apartment life and everything under the sun, tracing when I started writing about digital marketing. For instance, here’s a piece from May 2007 critiquing a website. Today, I’d write that much differently with screenshots and an accompanying video.
Saying It Social
MAY 12, 2015
Designed to integrate all Facebook Management efforts into 1 tool, Business manager streamlines Facebook management for all types of advertisers & agencies. Learn more about the benefits of using biz manager! The post The Power of Facebook Business Manager appeared first on.
Advertisement
Discover just how easy it is to boost SEO with social media.
Waxing UnLyrical
MAY 8, 2015
No matter how old we are, I think we’re all momma’s girls (and boys) at heart. And when thousands of miles separate you, I’m really grateful for the technology that allows me to stay close to my own momma. Between recovery and traveling to Portland yesterday (I know! I just had surgery last week!), it’s been pretty hectic for me.
Jon Loomer
MAY 31, 2015
Most marketers are clueless when it comes to understanding the true value of their fans. They may have an idea of the engagement with ( and of course reach of ) their Facebook posts, but that’s just scratching the surface. What if you could find out how many of your fans visited your website during the past day, 30 days or 180 days? Or opted in for an ebook?
Idaconcpts
MAY 29, 2015
Thanks to email, people in business has to write intelligently every now and then. Unfortunately, that doesn’t automatically mean that everyone knows the ins and outs of proper business writing. Follow these six tips to instantly get better at crafting emails and other types of business copy. 1. Clarity is the top priority in business writing. A lot of the time, successful people want to use “big” words because they think it makes them sound smart.
Firebelly
MAY 4, 2015
We’re thrilled to announce Dig IN has named Firebelly social media agency of record for 2015. This year’s responsibilities have been expanded to include social media strategy and execution, in addition to design and media support services. Dig IN provides educational resources for agricultural, culinary arts and local food sectors in Indiana.
Small Business Mavericks
MAY 29, 2015
SEO has been around a long time. For as long as there have been search engines, if you think about it. Certainly, it has been around long enough to collect some myths that should be debunked. Here are a few of the worst: SEO is no longer being used in internet marketing. This one is kind of silly, because as long as there’s a search engine, there will be a way to optimize your site for it.
Expert insights. Personalized for you.
310 
Let's personalize your content