October, 2014

Association Social Media: ASAE

SocialFish

How to handle a shitstorm – before, during and after

Mindjumpers

With brands increasing their presence on social media regular crisis are to be expected.

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Trending Sources

What Social Media Means For Your Business in 2014/2015

yMarketingMatters

SOCIAL MEDIA is no longer a novelty , but a strong marketing tool for small and medium business owners. Businesses have definitely realized and experienced the power and importance of social media.

When the Thing That Goes Bump in the Night is WUL

Waxing UnLyrical

I know people get really tired of the “we’re going away!” ” “we’re back!” ” “we’re going away!” ” “we’re back!” ” type of posts… So… We’re back! Did you miss us?

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

The Best Tools for Keyword Research, Competitive Analysis and Trending Topics

Adam Sherk

Editorial teams and content creators are always on the lookout for useful tools for keyword research and content planning. To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends.

Social Media is the Back Channel for Teen Angst

Direct Marketing Observations

First I want to quote a paragraph from the abstract of a 2011 paper by danah boyd , a renowned expert on teen culture and social media at Microsoft Research. The paper is titled, The Drama! Teen Conflict, Gossip, and Bullying in Networked Publics.

More Trending

Snapchat as a platform for branded content?

Mindjumpers

With the growing number of social platforms, businesses have numerous ways to communicate with their customers.? Today we are taking a look at the mobile app ‘Snapchat’, that allows for its users to send images that automatically delete themselves a few seconds after being viewed.

Join Me at the Y in Bergen County!

yMarketingMatters

Come & join me for coffee and breakfast at this FREE power session on: “Social Media for Small & Medium Business Owners” . It’s happening at: WEN: Women’s Empowerment Network. YWCA, 112 Oak Street, Ridgewood, New Jersey, 07450. Wednesday October 29 at 8:30-10:00 a.m.

5 Fast Hacks To Increase Your Twitter Click Through Rate

Webbiquity SMM

Guest post by Logan Strain. There are few things more satisfying to an online marketer than witnessing your brand’s Twitter account reach critical mass.

Social Media and Procrastination

Saying It Social

A look into why social media sites are the go-to destination for millennials procrastinating, and how businesses can take advantage of these habits. The post Social Media and Procrastination appeared first on.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Offline Expectations from Online Engagements are Unrealistic

Direct Marketing Observations

Picture this: You’re at a stop light. It seems to be taking forever for it to turn green. You become impatient. You start yelling. You’re wondering why it hasn’t changed. Finally it does change and you peel out. You’re angry because it took entirely too long.

The Pillars of Online Marketing Success in 2014 & Beyond

SocialFish

As online marketing budgets continue to rise this year and with prospects to increase for the future, there’s good sign that more businesses are taking the potential and necessity of the web seriously.

How to secure your Facebook Page from being hacked

Mindjumpers

The hackers are upon us. Over the past few weeks hundreds of Dropbox passwords seem to have been leaked, and almost 100.000 Snapchat photos were hacked and published online.

How To 220

Is Your Business Using the Correct Facebook Profile?

The Social Media Incubator

In our work with many different industries, including education marketing with schools and school districts, we’ve come across many different types of Facebook set ups. There are three types Facebook offers: Profiles, Groups, and Pages.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Facebook Messenger Is #1 Messaging App In The U.S.

Firebelly

Despite their outcries about privacy and security concerns, Americans can’t seem to get enough of Facebook Messenger. A recent report by Parks Associates shows that 53% of Americans using messaging apps are on Messenger—putting it in the #1 spot ahead of Skype, Snapchat and iMessage.

Whither WUL?

Waxing UnLyrical

Zomigawd! Where did WUL go?! I’m really, really sorry. I truly didn’t mean to simply blank on you and disappear. The thing is, we’re working on a new look and feel for WUL, as well as incorporating it into my business site (yes, I decided I needed to drink my own coconut water).

Facebook Stickers- Bad Idea Good execution…

Direct Marketing Observations

Did Facebook just jump the shark? Or does it just seem like it? Back in April of 2013, Facebook launched stickers but only in private messages.

Social Media and B2B – How To Gain Awesome Leads

SocialFish

Guest post by Ashley Stirling. ———– One of the biggest problems for B2B businesses is gaining more leads. This is especially a problem when you are advertising online, there are a number of things that B2B companies need to worry about that normal companies can ignore.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Interview with Simon Sinek – Start With Why

Buzz Marketing for Technology

I had a chance to catch up with fellow author, Simon Sinek to discuss his book called – Start With Why at the World Business Forum held in New York at Radio City Music Hall on October 7-8. My goal was to go a bit more in-depth on how to get started for B2B marketers, hope you enjoy the interview.

Forums 258

When content calendars are not the answer

Janet Fouts

Content calendars can be an excellent tool to plot out your social outreach strategy for creating and sharing content over time. The calendar may include links to existing resources like e-books and white-papers, videos and other downloads.

Looking For A Social Media-Inspired Halloween Costume? Print This Mark Zuckerberg Mask!

Firebelly

Are you looking for a last-minute Halloween costume idea for a party this weekend? Do you love Facebook? If you answered “yes” to both questions, click on the image below to print the full-size version of this Mark Zuckerberg mask! Happy Halloween! Blog Facebook

Blind Luck: What To Do With Weird, Unpredictable, and Unavoidable Customer Horror Stories

Navolutions

What do you do when a customer means to order one product, but somehow manages to order another? If it’s a T-shirt or a DVD, you’d probably just exchange it, but what if it’s a really big ticket item that has high shipping costs?

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

5 Tips To Book A Baller Vegas Trip Affordably That You Haven’t Heard

Jason Yormark

Okay, maybe not celebrity baller, but there are ways to experience an upgraded Vegas experience. I love Vegas. It’s not for everyone. But for me, 2 times a year is standard. There’s just something about a city that’s always on. It’s a place I can go and really do whatever the hell I want and not have to worry about it. The ultimate adult playground.

Tips 176

Why Doesn’t Your Company Have a Social Media Voice Document?

SocialFish

Well, why not? A few years ago, I think you could have gotten away with keeping the company ‘voice’ safely locked away in a few choice individuals’ minds at your company. This is no longer the case.

How to Write Better Content for Social Media

Convince & Convert

What do you want from social media today? I’ll answer this question for you: When you post something on Twitter, Facebook, or Google+ you want tons of people to click and read it. Right? Oh yes, you’ve spent hours on writing your masterpiece, finding a perfect image for it.

How To 171

Learning Facebook Business Manager

Janet Fouts

Facebook is making it much easier for agencies like ours to manage business pages and ads with Facebook Business Manager. You may have gotten some emails from the third party apps you use for ad creation, sweepstakes and custom tabs on your page.

#BOLOCON: Next Generation Social Media For Agencies

Firebelly

Here are the slides from Duncan’s Next Generation Social Media For Agencies presentation at the 2014 BOLO Conference. It focuses on emerging trends that will effect most agencies in the near future.

TopSEOs.com Banned In Google

Bill Hartzer

TopSEOs.com, a site that listed the “top SEO firms” in a list (for a fee) has been banned in Google.

Google 168

Why Did a Russian Weed Company Just Buy Ebola.com for $200,000?

Navolutions

If you haven’t heard the news, businessman Jon Schultz just sold Ebola.com for a whopping $200,000, and that’s just the tip of the iceberg.

Buy 164

The Problem Isn’t Millennials

SocialFish

It baffles me that we haven’t figured this out yet. Think about history. EVERY SINGLE younger generation is blamed as the problem as they enter adulthood. Xers (cynical slackers) were blamed. Boomers (long-haired, disrespectful hippies) were blamed.

Do Social Signals Drive SEO?

Convince & Convert

You just hit hit publish on that great new blog post. What a great feeling! Being the savvy content marketer you are, you now set out to to bring an audience to that post. You immediately go to all your social media profiles and share about it with a link.

SEO 170

Tech and sanity – You can have both!

Janet Fouts

There’s a lot of talk right now about the need to disconnect from technology and how social media overload is making everyone crazy. I totally get that.