How Do You Measure Social Media Success?
OCTOBER 25, 2018
Social media success means different things to different people. Yet everyone wants to know the answer to the ultimate question: Am I successful on social media? There is no single right or wrong answer. The first step is to understand what your social media goals are and measure against them. There are three primary purposes for social media. While most businesses would love to do all three, often the focus is on one or another. These goals are: Social Proof. Customer Service.