SocMed Sean
AUGUST 2, 2022
Do you love TikTok but have questions about how to more effectively manage your account and your followers? Here are a few tips that we think might be helpful. The post 6 Tips For Managing Your TikTok Account and Followers More Effectively appeared first on SocMedSean - Social Media Sean.
Social Media Today
AUGUST 29, 2022
The integrated option could simplify the YouTube promotions process.
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Jon Loomer
AUGUST 14, 2022
Given how stagnant Facebook ads targeting production has been the past couple of years, it’s nice to have some positive news about something added. Meta announced new B2B targeting options for your Facebook ads. Let’s discuss what these options are and how you might use them. The New Options. First, I admit that I had to read the descriptions for these first three options multiple times because they are so similar, and surely have overlap.
The Social Media Hat
AUGUST 30, 2022
When holding a virtual event, you want to accommodate as many guests as possible. To do this, you not only need to promote your virtual event. You also must give people a reason not to miss it out! A clever event marketing tactic you can implement is teaser advertising. Unlike most marketing techniques, teasers don’t … The post How to Tease What’s Coming Ahead of Your Virtual Event appeared first on The Social Media Hat.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Ignite Social Media
AUGUST 30, 2022
With E.L.F. Cosmetics joining the 2.93 million users who “BeReal,” and other brands taking the format of the app onto other platforms (we’re looking at you, Instagram!), here’s some information to consider before your brand joins the quickly growing platform. What is BeReal? BeReal is the latest craze in social networking apps, one which directly calls out other platforms for their performative nature, all while demanding that its own users “BeReal.
Audiense
AUGUST 9, 2022
If you work in marketing (and we’re betting you do), it seems there’s always a war between the members of our marketing mix. Content is king, but blogging is so last year. Facebook is dead, except for your relative’s constant check-ins at random locations. Instagram is dead, which to be fair, might not be totally incorrect if Kylie Jenner’ s boycott gains traction.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Social Media Today
AUGUST 18, 2022
A content calendar will help you stay on track, while also ensuring that all of your content initiatives remain focused on your key strategic goals.
Jon Loomer
AUGUST 28, 2022
If you run Facebook ads under a Special Ad Category, you should know that Facebook Special Ad Audiences are going away. In this post, let’s shed light on what they are, the timeline for their removal, and what you can do instead. Let’s go… What Are They? Special Ad Audiences are only relevant to those running ads promoting a Special Ad Category.
The Social Media Hat
AUGUST 8, 2022
Season 02 Episode 03 of the Virtual Event Strategist Podcast. The post How To Use Social Media For Virtual Event Marketing appeared first on The Social Media Hat.
Ignite Social Media
AUGUST 2, 2022
Brands have got to listen, TikTok is staying. It’s not going anywhere. With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities.
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A beginner's guide to social media automation tools and getting automation right.
Audiense
AUGUST 23, 2022
When Warby Parker was looking to turn granny glasses into the hot new thing, they used influencers to increase engagement, awareness, and interest. The authenticity and genuine interactions between smaller influencers and their audiences generated a 4% engagement rate that reached 800,000 new potential customers.
SocMed Sean
AUGUST 23, 2022
Are you looking to grow your Instagram following? Maybe you have already seen some substantial growth but need help managing your followers. Here are few tips that we hope will help. The post 6 Tips for Managing Your Instagram Followers More Effectively appeared first on SocMedSean - Social Media Sean.
Social Media Today
AUGUST 10, 2022
The data underlines TikTok's youth dominance, while also highlighting the growing gap between it and Facebook.
Jon Loomer
AUGUST 8, 2022
Advantage+ Creative was previously Dynamic Experiences and changed its name with the rollout of Meta Advantage in March. But, how these optimizations work evolved considerably since then. Let’s discuss how Advantage+ Creative works now and whether you should turn it on with your Facebook ads. What is Advantage+ Creative? Advantage+ Creative allows for some minor (automatic) enhancements of your ad.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Hootsuite
AUGUST 25, 2022
Look, Twitter may have a reputation for endless political discourse and ancient memes. And sure, sometimes that’s true. But it’s still an important platform for your brand. Especially if you want to practice the art of risky brand comebacks. These days, snarky brand Twitter is beginning to feel a little played out. But there’s still plenty of room to make waves with the right online presence.
Ignite Social Media
AUGUST 1, 2022
Instagram is not new in terms of social media. The platform has been around since 2010, meaning that it is a stalwart in the social media space. Even so, it seems that many users and marketers aren’t quite certain who specifically is using Instagram regularly. Most of us probably know someone who uses Instagram, and many of us are users ourselves.
Sprout Social
AUGUST 2, 2022
More than half of consumers anticipate using YouTube in the coming year , trailing only Facebook, according to the latest Sprout Social Index™. It’s also the second-most visited website globally , behind Google. One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there.
Oktopost
AUGUST 29, 2022
Dani Sayag goes Behind the Post to reveal the intricacies of building a B2B TikTok strategy. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Episode Summary. Want to launch a podcast? Need to build a B2B TikTok strategy from scratch? Don’t know where to start with social metrics and reporting? If you’d like the inside scoop on the questions above, this episode of Behind the Post is for you!
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Social Media Today
AUGUST 2, 2022
The guide looks at how advertisers can navigate the new data tracking framework, as a result of Apple's ATT update.
Jon Loomer
AUGUST 3, 2022
The challenges related to tracking, targeting, and optimization have increased during the past couple of years. And yet, Meta has a solution that is sitting right in front of them. Meta needs to leverage Outbound Clicks. This isn’t a particularly complex concept. Even the simplest application could be a huge help for advertisers looking to send traffic to their stuff — whether it’s on a website they own or a third-party website.
Hootsuite
AUGUST 4, 2022
Do you ever revisit your old tweets? Twitter has been around since 2006 — if you were an early adopter, you’d probably be surprised to see some of the content you once thought was cool and appropriate to share. Reviewing your old tweets will help you keep your brand image in check, and it should be part of your regular social media audits. In this post, we go over how to search for old tweets and delete them.
Ignite Social Media
AUGUST 9, 2022
While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. So, what’s all the hype about? In this comprehensive review, we’ll break down all of the features of this platform and help you decide if it’s the right fit for you. Whether you’re a social media novice or an experienced pro, we have something for everyone in this guide.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Sprout Social
AUGUST 10, 2022
Influencer marketing has grown from a $1.7 billion industry in 2016 to a projected $16.4 billion in 2022. It’s little wonder, then, that influencer marketing has become an indispensable part of the PR and crisis management approach for most brands. Here are five ways to make PR and influencer marketing work for your brand during a crisis. 1. Rebuilds trust in your brand.
Forbes Social Media
AUGUST 18, 2022
The researcher also examined in-app browsers for other apps like Instagram and Facebook Messenger, which don’t appear to track as much as TikTok.
Social Media Today
AUGUST 15, 2022
More users are referring to TikTok for search queries, which could have big implications for your marketing strategy.
Jon Loomer
AUGUST 1, 2022
If you ever feel like your Facebook ad results are too good to be true, they probably are. In the case of ThruPlay numbers, it’s likely due to the Audience Network Rewarded Video placement. I’m glad I caught this quickly, but I guarantee that many other advertisers are wasting thousands and thousands of dollars, assuming they found some magic bullet that is giving them amazing results.
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Discover just how easy it is to boost SEO with social media.
Hootsuite
AUGUST 2, 2022
You’re busy crafting quality content and mastering your social media strategy. You don’t have time to exhaustively compile a list of the ideal length of social media posts for every single platform. So we did it for you. (Please, hold your applause.). This isn’t just a list of how long social posts can be: it’s a list of the best social media post lengths to drive the most engagement.
Ignite Social Media
AUGUST 30, 2022
Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. Whether you are a brand, creator, or social media marketer, there are key steps you need to take into account. Being the first social media agency in the US , we have seen it all.
Sprout Social
AUGUST 4, 2022
Collaborative content is the future of social media, and no platform is doing this better than TikTok. One of TikTok’s most collaborative features is the ability to stitch multiple videos together. Stitching allows you to build on other creators’ content to produce something new and unique. . In this post, we’ll show you how to stitch videos on TikTok so you can take advantage of this exciting feature.
Oktopost
AUGUST 31, 2022
Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. Has marketing lost the ability to tell a great story? According to Peter Bell, Senior Director UKI Enterprise & EMEA Commercial Marketing at Adobe, it has. Marketing may have lost the discipline of focusing on their narrative: something that has anchored the brand in people’s hearts and minds and has kept it there.
Social Media Today
AUGUST 2, 2022
The survey looks at which platforms users are most concerned about, in regards to potential hacks.
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