July, 2020

How to coordinate an audience-centric digital marketing strategy


This is a guest blog written by Rory Hope , Head of Inbound Marketing at Semetrical. Rory has experience in formulating successful SEO strategies that are designed to deliver a clear ROI, SEO growth and multi-million pound revenues for global organisations. This is the second article in a series of guides that will focus on how you can integrate your keyword intelligence and audience intelligence. You can read the previous one here. Audience Intelligence

ROI 104

Creating Your Product Visuals: 5 Steps to Consider


What is Product Photography? Product photography utilizes different strategies to present goods compellingly and inspire possible customers to purchase such items.

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Trending Sources

How to Choose the Right Social Media Marketing Agency: What to Look for and What to Ask

agora pulse

Have you decided to turn to a social media marketing agency for all your social media needs? Then you’ll need to sift through all the possibilities and find which agency works best for you. .

5 Key Tools to Improve the SEO Potential of Your Content

Social Media Today

Looking to improve the search performance of your content? Here are some key elements you need to keep in mind - and tools to help

SEO 153

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

KFC vs. Popeyes: Which brand wins on social media?


KFC and Popeyes have long been the stars of the fast-food scene. While the two brands are fighting for customers in the U.S. and overseas, we took a look at what social media has to say about them

Brands 108

Podcast: Heart-centred leadership communications

Sherrilynne Starkie

I’m lucky to host the Being Human Is Good For Business Podcast. We discuss leaders, leadership communications and leadership strategies. In this latest episode we discuss heart-centred leaders.

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Ignite Social Media Selected as a Preferred Facebook Marketing Partner

Ignite Social Media

Ignite Social Media, the original social media agency®, is honored to announce its new certification as a Preferred Partner in Facebook’s Marketing Partners for Agencies program.

How to Strategically Post to Facebook Groups with Agorapulse

agora pulse

Do you manage Facebook groups for your clients? If so, consider using Agorapulse to post to Facebook groups and save time and energy. Whether your Facebook Group is just getting started or is well established, you can post to it via Agorapulse.

Groups 171

Facebook Tests New Page Design Which De-Emphasizes Like Counts

Social Media Today

Facebook is testing a new Page format that would put more emphasis on followers and improve Page manage options

Marvel vs. DC: Who wins the battle on social media?


DC and Marvel are the most famous superhero universes on planet Earth. We looked at the iconic brand rivalry through the lens of social media by monitoring mentions of Marvel and DC with the social listening tool Awario

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Podcast: Heart-centred leadership communications

Sherrilynne Starkie

Did you know that I offer podcast production services? That’s the reason I’ve hosting the Being Human Is Good For Business Podcast. In each episode, we discuss leaders, leadership communications and leadership strategies. In Episode 4 we discuss heart-centred leaders.

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4 Essential Tools for Podcasting Production in 2020

The Realtime Report

4 Essential Tools for Podcasting. Production in 2020. It’s estimated that 32% of Americans listen to podcasts on a monthly basis. And the podcast industry is expected to be worth around $1 billion by the end of next year.

Brands, Marketing, Diversity and Equity- A #MindfulSocial panel

Janet Fouts

As responsible and conscious marketers we are taking a closer look at how marketing is handing issues of culture, diversity and inclusion, especially on social media (this is mindful social after all!). This week Janet facilitates a conversation with 4 individuals who have their fingers on the pulse of the issues, to offer some insights into what’s been going right, as well as what we can certainly be working on as conscious, mindful, and engaged marketers.

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How to Start a Facebook Live: Tips for Before, During, and After Your Broadcast

agora pulse

If you want to go live on Facebook, this is your quick guide to getting everything squared away before you broadcast, creating true engagement with your live viewers, and scheduling your Facebook live video for future awesomeness. .

Tips 167

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Pinterest Posts Significant Increase in Users in Q2, While Revenue is Impacted by COVID-19

Social Media Today

Pinterest has reports a significant increase in active users in its latest performance update, as people look to shop online amid the COVID-19 lockdowns

Report 157

New in Awario: Understand why your mentions are growing with Insights


If you're no stranger to social listening, you know first-hand how hard it can be to understand why the volume of mentions around your brand (or a competitor, or whatever else you're monitoring) suddenly changes.

Brands 126

What Brands Should Know about Facebook and Instagram Shops

Ignite Social Media

The Current Online Shopping Landscape. In response to the global pandemic, buyers significantly have shifted their consumption behaviors. A recent study from the Boston Consulting Group found that eCommerce has grown more in the last eight weeks than in the decade before that.

Business Venture Ideas: 9 Surprising Industrial Hemp Uses

The Realtime Report

Business Venture Ideas: 9 Surprising Industrial Hemp Uses. Experts project that the global market for industrial hemp will reach a massive $41.78 billion in 2027, up from $3.43 billion in 2018. That’s an incredible compound annual growth rate of 32 percent during this period.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Mourning the Loss of Resilience

Janet Fouts

?. Our nation is mourning the loss of civil rights icon U.S. John Lewis.

Vimeo 124

How to Use Facebook Business Manager Successfully Starting Today

agora pulse

I f you use Facebook for marketing and advertising, you need Facebook Business Manager. Here’s a guide to what it is, how to use Facebook Business Manager, and how you can benefit from it.

Facebook Adds 100 Million More Users, Reports 11% Revenue Growth Amid COVID-19

Social Media Today

Facebook has reported its latest performance numbers, showing steady increases in users and revenue, despite the impacts of the COVID-19 pandemic

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10 CEOs to follow on social media


In this list, I gathered the exceptions: social media accounts of the CEOs who do well on social media and whose example you can follow if you want to build a personal brand, gather followers, and have an account that adds to, if not replaces, the brand's account

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Instagram SEO: 6 Ways to Increase Your Discoverability


Brushing up your Instagram SEO skills can give your reach, discoverability, and engagement on Instagram a serious boost. . The fact is that many of the techniques you use to optimize your SEO on the web can be applied to improve your content and profile’s discovery on Instagram! .

SEO 112

6 Must-Know Small Business Management Strategies for a Smooth Running Business

The Realtime Report

6 Must-Know Small Business Management. Strategies for a Smooth Running Business. The small business failure rate is well-documented: 50 percent close shop within five years. Stretch it to 10 years and you have a whopping 70 percent of businesses bowing out. As a small business owner, this is the kind of information that keeps you awake at night. No bluff. Small businesses collapse with frightening ease. Image by Gerd Altmann from Pixabay.

Paid Advertising on LinkedIn: The Value of the LinkedIn Insight Tag

Ignite Social Media

Most social platforms offer a snippet of code advertisers can place on their websites that offer benefits such as enhanced targeting, tracking, and insights. There’s the Facebook Pixel, Pinterest Tag, and Snap Pixel, to name a few.

Instagram Live Collaborations: Tips and Examples to Inspire You

agora pulse

Interested in expanding what your social media agency can do for your clients? Consider Instagram Live collaborations. Check out these how-to tips and examples of Instagram Live collaborations. . A successful live video is at creating trust, sparking engagement, and driving sales.

3 Ways to Boost the Performance of Your Facebook Ads

Social Media Today

With more businesses looking to digital channels to maximize their brand and marketing efforts, here are some tips on how to improve your Facebook ads performance

Tips 155

7 things to look for in a social listening tool


If you feel worried, I can reassure you: choosing a social listening tool won’t be the daunting task you imagine it to be. To make it as easy as possible, I’ll tell you what to look for in a social listening tool.

Tools 112

3 ways to use audience intelligence for fashion innovation


This is a guest blog written by Edward Bass, founder & director of EntSight , a global audience intelligence consultancy which works with leading brands, entertainment groups and financial companies in order to help them develop insight driven strategies for their digital audiences. Connect with him on Twitter and LinkedIn. Audience Intelligence

Site Speed Steps – A Detailed Guide To Taking Your WordPress Site From Slow To Go

SocMed Sean

If you are a WordPress blogger and need help improving your Google Page Speed Insights and GTmetrix scores, here is your detailed, step-by-step guide. The post Site Speed Steps – A Detailed Guide To Taking Your WordPress Site From Slow To Go appeared first on SocMedSean - Social Media Sean. Blogs Social Media WordPress blog site speed social social media social networking tech tips wordpress

Sites 159

Has COVID-19 Killed Black Friday?

Ignite Social Media

The 2019 holiday shopping season became the first-ever trillion-dollar retail season in US history.

Retail 110

10 All-Important Skills That Successful Social Media Managers Have

agora pulse

Looking for a social media manager or wanting to become one? These skills for social media managers are practically requirements! Social media managers can be an enormous asset to all businesses, brands, and organizations.