Tue.Mar 11, 2025

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How to be Twitterific, 10 Years Later — What Do the Experts Think Today?

Webbiquity SMM

In 2015, at arguably the peak of Twitter’s (now X, yes, but definitely Twitter at the time), I compiled the thoughts of 39 marketing pros and influencers on how to make the most of the platform. To indulge in a bit of understatement, a lot has changed since then. A decade ago, Twitter was the undisputed #2 social network for B2B marketers, second only to LinkedIn.

B2B 148
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Traffic Campaigns and Audience Network

Jon Loomer

Now, I wouldn’t generally recommend Traffic campaigns in the first place. But I understand that advertisers still use them. If youre running Traffic campaigns, do this… Breakdown by Placement Click the Breakdown dropdown menu and select Placement. This will generate separate rows for each placement used. Where is the majority of your budget spent?

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Are AI-Powered Functions Beneficial for Social Media Users?

Social Media Today

Social platforms are super keen to push AI options onto us - but do we really want them?

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Sonny Angel, he WILL bring you happiness: How Sonny Angels become so popular

Audiense

Sonny Angel is a tiny doll that wears nothing but a hat, retails for $17.00, and may bring you happiness, as the marketing slogan suggests. This little collectable toy might not sound like much, but to many people across the globe, he is everything.

Retail 94
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10 HR Metrics for 2025: HR Data Toolkit

The right HR metrics can illuminate hidden trends, justify decisions to the C-suite, and give you an edge in this unpredictable economy. Download Paycor’s guide and learn how to calculate your: Cost-per-Hire Total Financial Impact of Absences Voluntary Turnover Rate And more!

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Report Finds AI Tools Are Not Good at Citing Accurate Sources

Social Media Today

AI tools can help in your research and development efforts but they are not an answer in themselves.

Tools 190
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Court Ruling Puts Meta, Snapchat, and TikTok on the Hook for School Disruptions

Bill Hartzer

A group of Ontario school boards just won a big legal victory against some of the biggest names in social media. Meta, Snapchat, and TikTok tried to shut down a lawsuit that accuses them of harming students education, but the courts werent buying it. On Friday, Ontario Superior Court Justice Janet Leiper ruled that the case has merit and will move forward.

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Social media culture: Why cultural fluency is a must for brands

Sprout Social

The world wide web was a fad turned mainstay. Leaving someone out of your MySpace Top Eight created lunchroom drama. A photo of your favorite meal wasnt complete without a Sierra or Willow filter. Watching YouTube meant seeing song remixes inspired by viral news clips, laughing at unhinged skits and learning from beauty gurusthe OG influencers. The Dog Lens was a must for Snapchat selfies.

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TikTok Adds More Flexible Options for Sellers

Social Media Today

Some new options for managing your sales through the app.

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2 Simple Activities that Help Women Find Time to Relax

For Real Social Workers

Introduction In today’s fast-paced world, professional women over 40 often find themselves juggling multiple responsibilities like career demands, family obligations, and personal commitments. This leaves little time for self-care. Taking time to relax isn’t just a luxury; it’s essential so that women can maintain their physical health, emotional balance, and mental clarity.

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Meta May Be Looking to Expand Age Checks Using Video ID

Social Media Today

Meta recently added more info about video ID verification to its official documents.

Video 172
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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TikTok Rolls Out More Teen Safety Elements

Social Media Today

Some additional parental control options on TikTok.

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Meta’s Testing its Own AI Chips to Expand its Processing Capacity

Social Media Today

The project could give Meta a significant advantage in AI development.

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TikTok Shares New Report on its Impact on the US Economy

Social Media Today

New info from TikTok as it fights for its life in the US.

Report 162