Wed.Jul 19, 2017

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Wimbledon vs Roland Garros: strategically conquering your biggest challenge as CMO

Audiense

You have just landed your dream job! As CMO of a leading Tennis sportswear brand you are determined to surpass any expectations the team may have. Your first major project is to define the strategy of the brand’s new marketing campaign. Certain that consumer insights are the key to generating leads, sales opportunities, or even increasing brand awareness you decide to bypass the process of trial and error and adopt a strategic data driven approach.

Sports 102
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Influencer Branded Content Disclaimers on Social Media

Ignite Social Media

If you work on influencer marketing you should know all about branded content disclaimers on social media and the FTC. If you don’t, here’s a brief overview of their guidelines. The FTC endorsement guidelines were put into effect in order to protect consumers from deceptive marketing (false advertising) and have been adjusted over time as they’ve seen the need.

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#169: How to Pitch Yourself to Land Bigger Opportunities Online

Amy Porterfield

Isn’t running a business like giving one pitch after another? Think about it. You’re an entrepreneur. That means you’re constantly pitching potential and existing customers, students and fans. So as intimidating as pitching an editor at Forbes or the Huffington Post may sound, you’re already doing it to some extent in other parts of your […]. The post #169: How to Pitch Yourself to Land Bigger Opportunities Online appeared first on Amy Porterfield | Online Marketing Expert.

How To 74
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Book review: ‘Angel: How to Invest in Technology Startups’

Socialmedia.biz

Title : “Angel: How to Invest in Technology Startups—Timeless Advice from an Angel Investor Who Turned $100,000 into $100,000,000″ Author : Jason Calacanis. My rating : ☆☆☆☆☆. Release date: July 18, 2017 on Amazon (hardcover & Kindle), in bookstores and at angelthebook. W ith Silicon Valley at the center of tech culture – and much of pop culture these days – you might be tempted to get in on the startup action.

Startup 61
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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What I learned from using Linkedin video in 4 days.

Koka Sexton

I think I’ve found my video wings with Linkedin. Making promo videos for Instagram or Facebook was nice. A few. The post What I learned from using Linkedin video in 4 days. appeared first on Koka Sexton.

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Book review: ‘Angel: How to Invest in Technology Startups’

Socialmedia.biz

Title : “Angel: How to Invest in Technology Startups—Timeless Advice from an Angel Investor Who Turned $100,000 into $100,000,000″ Author : Jason Calacanis. My rating : ?????. Release date: July 18, 2017 on Amazon (hardcover & Kindle), in bookstores and at angelthebook. W ith Silicon Valley at the center of tech culture – and much of pop culture these days – you might be tempted to get in on the startup action.

Startup 60