Fri.Jul 12, 2019

LinkedIn Upgrades Campaign Manager With 3 New Objectives

Social Media Today

Yesterday, LinkedIn announced three new ad objectives as options in Campaign Manager: brand awareness, website conversions and job applicants

31 Most Engaging Raksha Bandhan Social Media Posts

Unmetric

Raksha Bandhan is a popular festival which celebrates the beautiful bond shared between brothers and sisters. Brands too celebrate events like this with heartfelt and touching social media campaigns to woo their audience.

YouTube Amplifies Monetization Options for Creators

Social Media Today

At VidCon, the platform touted that its Super Chats feature generates more than $400 in revenue per minute for some streams

The More, the Merrier: Audiences Are Increasingly Embracing Multiple Social Networks

agora pulse

Some brands still believe the common misperception that social media is a zero-sum game regarding platforms: If audiences are embracing one platform, then it must mean that they are rejecting another. . That misconception comes in part from how social is covered.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Here's How to Solve the SEO vs. PPC Debate in E-commerce

Social Media Today

There are two keys to e-commerce sales: SEO and PPC. Quality SEO helps consumers find your site when browsing online, but PPC campaigns help generate awareness and immediate traffic to your site

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Google's Invitation-Only Test for a New Social Networking Tool

Social Media Today

Less than a year after shuttering Google+ due to low usage, the tech giant is piloting an app that connects people in real life based on their interests

As Tropical Storm Barry Looms - 4 Surprising Facts About New Orleans And Flooding

Forbes Social Media

As the Gulf Coast braces for Tropical Storm Barry, here are 4 facts about New Orleans and flooding that may surprise you

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9 social media video ideas that engage customers

Sprout Social

The situation is clear: you must create engaging video content on social media. You know you have to draw the viewer in and leave an impression, but there are so many ways it can go wrong.

Ride For Water Cycling Team Conquers 52-Day Cross-Country Journey

Forbes Social Media

The 2019 charity:water Ride for Water team traversed the George Washington Bridge and crossed its own finish line in Manhattan, 52 days after beginning their trek with a tire-dip in the Pacific Ocean

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Want More Content Marketing ROI? Stop These 8 Bad Content Marketing Habits Now!

Pam Moore

Content marketing ROI. Every marketer is talking about it. However, truth is very few actually have it. Few know how to achieve it or measure it. Most marketers know how to throw content marketing up on an Instagram or Facebook virtual wall.

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Facebook Peer-To-Peer Fundraising Jumps 2,300%+ For USA's Top Athletic Fundraiser

Forbes Social Media

In 2019, improvements to the Facebook integration have led to a dramatic 2,300% i uptick in peer-to-peer donations for the largest athletic fundraiser in the U.S., the Pan-Mass Challenge

Why Cinderella Was the Greatest Marketing Campaign of All Time

Cortex

Why Do We Love Cinderella? Customer Implementation Storytelling Machines

Facebook Shares Soar Following Report Of Record-setting FTC Fine

Forbes Social Media

The settlement dwarfs the FTC’s largest penalty to date against a tech company over privacy issues, a record formerly held by the $22.5 million settlement reached with Google in 2012

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

7 Must-Know Tips for Effective Influencer Outreach

Social Media Strategies Summit

The rise of influencer marketing was a fast one. 2016 saw the explosive growth of macro influencers and celebrities in marketing campaigns. By 2017, the market saw the need for micro-influencers – those with followings between 10,000 and 500,000.

Apollo 11 At 50: How I Wrote A Joke For Astronaut Buzz Aldrin

Forbes Social Media

In my years of working with notable public figures, I have never seen anyone even come close to receiving the adulation of the second man to walk on the moon, Buzz Aldrin

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