Webbiquity SMM

JUNE 6, 2016

Guest post by Liz Greene. If you were asked to rattle off your top marketing strategies, would employee advocacy make the list? Your employees are one of the most valuable marketing assets available, and if you’re not putting them to use as part of an overall marketing strategy, you’re missing out on an incredible opportunity to increase revenue. Hinge Research Institute and Social Media Today recently surveyed companies with employee advocacy programs, and the results speak for themselves: 1% s

Brands 116

Brands Loyalty Survey Newsletter 116

Waxing UnLyrical

JUNE 6, 2016

With the media landscape morphing as rapidly and dramatically as it does today, brands know that integrated communication strategies have a greater chance of success. This week, we feature seven such case studies from both sides of the pond. 1. Integrated Marketing Communications Case Study: City of Hope . Why: “We helped strengthen City of Hope’s position as a scientific leader by emphasizing the passion of their doctors, nurses and caregivers who get up every morning to accomplish

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Case Study Study Banking Campaign 103

The Realtime Report

JUNE 6, 2016

Don’t Get Lost In Translation. The Internet now provides businesses and brands with an unprecedented ability to reach large audiences throughout the world. Even the smallest of businesses with a quality product or service to offer can now build the necessary web based infrastructure that allows them to reach localized markets in the blink of an eye.

Mobile 99

Mobile Compete Retail Research 99

Ignite Social Media

JUNE 6, 2016

This week we see Pinterest testing new features to help recommend even more relevant products to pinners, and new Instagram research shows over 2,500 branded profiles are dropping in follower and engagement rates, all in this week’s Social You Should Know. Pinterest Adds New Search Functionality. Pinterest is currently testing a new product recommendation feature called “Similar Look.

Instagram 92

Instagram ROI Influencer Research 92

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Social Media

Social Media Marketing

JUNE 6, 2016

PPC (Pay-Per-Click) services are really powerful marketing strategy for creating potential customers on the web. It is perhaps the fastest way of promoting your business and getting targeted customers in the online world. Using various tools like Google AdWords, Yahoo Search Marketing, etc., PPC advertisers create and display impressive ads in the sponsored results of search results pages of different search engines.

Adwords 86

Adwords Yahoo Guidelines Cost 86

Ignite Social Media

JUNE 6, 2016

Oh boy. Social media sweepstakes and contests have changed, a lot. Five years ago you could get away with a lot of things when running a sweepstakes or contest, now, not so much. When I say ‘get away with a lot of things’ I’m not insinuating that things were done illegally, just that restrictions get tighter as promotion laws change. However it’s not all scary legal stuff, change also brings a bunch of new fun things.

Social Media 87

Social Media Guidelines Hashtag Hosting 87

Social Selling Masters

JUNE 6, 2016

This post originally made on Social Selling Labs. According to a recent demographics breakdown by BI Intelligence, LinkedIn has a user base naturally geared for social selling. The benefits that LinkedIn delivers for its sales people does not end there, however. In 2014, LinkedIn released Sales Navigator as a standalone service. Now, what does Sales Navigator do?

LinkedIn 77

LinkedIn Eventful News Team 77

The Realtime Report

JUNE 6, 2016

Helpful Additions To Any Office Space. Being the owner of a business is no easy task and will require a lot of hard work. In order for a small business to be a success, you will have to take the time to ensure productivity levels are as high as they can be. While this may seem relatively easy, it is anything but. Usually, a business owner will have to hire a few outside companies to help them keep the business running smoothly.

Reputation 76

Reputation Team Small Business Products 76

Sprout Social

JUNE 6, 2016

Social media has become such a critical aspect for businesses that many of you have considered hiring a social media analyst. Whether you handle social media in-house, outsource it or have someone specifically on staff to manage it, you should think about the qualities that make up a successful social media analyst. What Is a Social Media Analyst? A social media analyst is able to answer questions to larger business objectives instead of simply recording likes and followers.

Social Media 64

Social Media Social Media Management Patterns Analytics 64

ProBlogger

JUNE 6, 2016

Note: this episode can be listened to in the player above or on iTunes or Stitcher. Strategies for Overcoming Imposter Syndrome. Today I’m going to talk about an issue I see a lot of bloggers struggling with. In fact, I see a lot of blogger’s really crippled by this. I am talking about imposter syndrome. This is something I have suffered with quite a bit over the years.

Strategy 30

Strategy Vimeo Widget Blogger 30

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Social Media

Viper Chill

JUNE 6, 2016

In the Academy Award-nominated film Food Inc , filmmaker Robert Kenner reveals how the varied choice of items we see on the shelves of supermarkets is actually a false presumption. Instead, that seemingly endless variety is actually controlled by just a handful of companies. Today I’m going to reveal how the huge diversity we perceive in Google search results is once again a few large corporations controlling what we assume to be choice.

Company 68

Company Google SEO Sites 68

ProBlogger

JUNE 6, 2016

This is a contributed post from our ProBlogger Subject Matter Expert Rachel Corbutt. Interviews can be a great source of content for your blog or podcast…provided they go well. If they don’t, they can have you rocking back and forth in the foetal position promising never to speak to another human being again. Interviewing Mistakes and How to Avoid Them on Your Blog.

How To 28

How To Questions Conversation Content 28

Razor Social

JUNE 6, 2016

** Revised on 7th of June. Did you know that the average length of content in the top 10 search results is over 2,000 words? Why is that? Longer content is typically more valuable content. Articles that are valuable get lots of links. If they get lots of relevant links they will do well in search results. We’re writing more about topics than keywords now.

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Content How To Sports Class 61