How Maybelline Became the Best Performing Beauty Brand on Instagram in Indonesia
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APRIL 24, 2016
This is a guest post from Lion & Lion Indonesia's Social Analytics Lead, Shamim Fareez. Instagram is blowing up in Indonesia: Instagram is now only 2 nd to Facebook in popularity with Indonesia’s millennials. To the delight of brands, ‘exploring online shopping’ is reportedly the most popular activity on Instagram for Indonesians age 16 to 35, even more popular than viewing friends’ accounts.
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