Thu.May 28, 2020

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(Social Media) Strategy: Lessons from the Trenches

Dave Fleet

I’m fortunate to have benefited from a number of strong mentors and leaders who have supported me or taken a chance on me throughout my career (thanks to Melissa Thomson , Howard Jones, Terry Fallis , Joseph Thornley , Tristan Roy and others). I recognize the massive impact those people had on my life, and do my best to pay it forward – whether meeting people who are looking for career advice, or connecting Canadian newcomers with people in the industry, or supporting the next generation of prac

Strategy 195
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Facebook Expands Verification Requirements to Profiles with Large Audiences

Social Media Today

Facebook is expanding its verification requirements to profiles with large audiences as it seeks to ensure people are who they claim to be on the platform.

Facebook 218
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(Social Media) Strategy: Lessons from the Trenches

Dave Fleet

I’m fortunate to have benefited from a number of strong mentors and leaders who have supported me or taken a chance on me throughout my career (thanks to Melissa Thomson , Howard Jones, Terry Fallis , Joseph Thornley , Tristan Roy and others). I recognize the massive impact those people had on my life, and do my best to pay it forward – whether meeting people who are looking for career advice, or connecting Canadian newcomers with people in the industry, or supporting the next generation of prac

Strategy 195
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YouTube Rolls Out Video Chapters to All Creators

Social Media Today

After testing them with selected users over the last month, YouTube is now officially launching its new chapters segmentation display for video clips.

YouTube 218
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How to Repost on Instagram Like a Pro

agora pulse

Twitter has retweets, Facebook has shares, but what does Instagram have for sharing great content? To share is to repost on Instagram. Instagram has now been around for a decade, but it still can feel like a new and puzzling platform. As algorithms are updated regularly, you need to know hat is working now to grow your followers and get your content seen by more people.

Instagram 170
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Instagram is Testing a Double-Story Stories Feed with Some Users

Social Media Today

Instagram is testing a double-story Stories feed in the app, continuing its gradual shift towards becoming a Stories-first platform.

Feed 218

More Trending

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Snapchat Announces Online Partner Summit for June

Social Media Today

Snapchat will host a virtual partner summit on June 11th, where it will announce a range of new product features and platform updates.

Hosting 200
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Contactless Payments Have Become The ?New Normal?

The Realtime Report

Contactless Payments Have Become The “New Normal” . As Mastercard reveal that 66 per cent of all transactions across the UK are now contactless, new research released today identifies consumer habits and viewpoints that mean this is a consumer change that will stand the test of time. In the UK contactless adoption was already high and Mastercard has recently worked with the industry to enable the limit for contactless payments to increase from £30 to £45 to help people benefit from the fastest a

Retail 91
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Twitter Rolls Out Native Scheduling Within the Tweet Composer Window on Desktop

Social Media Today

Twitter is bringing drafts and tweet scheduling to the desktop app, direct from the tweet composer window.

Twitter 218
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Wear a Mask, Dammit

Ari Herzog

There is a bar in Elgin, Texas (about a half hour from Austin) that refuses entry to people who wear a mask. That’s not a typo. There are people of all ages who sunbathed on an Alabama beach without masks. Their reasons scare me. Today is May 28. On March 28, I wrote about the importance of wearing masks. A week later, I shared a long list of places to buy masks.

Buy 91
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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TikTok Announces #LearnOnTikTok Initiative to Encourage Education During Lockdowns

Social Media Today

TikTok has announced a new initiative which will see more educational content added to the platform.

Education 218
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Exclusive: Why All-Star Investors Think $350 Million Video Startup Loom Is The Next Big Thing In Remote Work Tech

Forbes Social Media

The company's greatest challenge will be converting the two million users that have joined the platform during lockdown into lifelong users.

Startup 106
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What’s wrong with online community today?

Janet Fouts

If you know me, you know that community has always been the backbone of my work, and the foundation of my business. You may also know that taking a thoughtful and mindful approach to how we communicate with others really matters. In the last week, I have been so overwhelmed with sadness, and there are a lot of reasons for that. There’s the growing polarity in our country and around the world.

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How to create, manage and report on social media campaigns in Sprout

Sprout Social

Social media campaigns are focused and coordinated efforts that generate measurable results across social media platforms. Campaigns are a chance to switch things up, reach your audience in a new way, create memorable content and make a real impact on top-line business goals. However, for all the value they can bring, campaigns come with innate challenges.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Why Social Commerce Will Rule 2020

Pixlee

As social media matures, its capability grows as well. Now, businesses aren’t just using social media to connect with customers and drive traffic to their sites. Instead, they are building deeply impactful social relationships on the networks with their community. And that relationship, combined with the resulting user-generated content is translating into a powerful impact on revenue.

UGC 66
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Digital Strategy Tips For Businesses And Executives Amid Covid-19

Forbes Social Media

Whether Covid-19 has your business pausing, reopening or taking a phased approach, a robust digital strategy is critical. Here are tips for how small and large businesses alike can leverage digital media to activate remote workforces, strengthen client relationships and ultimately, drive revenue.

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Your Marketing May Already Be AI-Powered (And You Didn’t Even Know)

WebInKnow

If your marketing includes advertising on search engines using platforms like Google AdWords, advertising on social networks like Facebook, or is powered by a marketing platform like HubSpot, you’re likely to already be using using Artificial Intelligence in your marketing.

Adwords 59
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Nonprofit Email Open Rates Nearly 30% In March 2020: Report

Forbes Social Media

As the coronavirus pandemic strengthened its stranglehold on the live events space in March and April, nonprofits relied more heavily on email to communicate with supporters, according to a new benchmark report from Campaign Monitor.

Report 63
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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How We Hold an Engaging All Hands Meeting as a Remote Team

Buffer Social

Many companies have a regular All Hands meeting. Generally, this is a company-wide gathering for all employees (‘all hands on deck’) to hear from the organization’s leaders and discuss the state of the company. At Buffer, the All Hands meeting is a key element of our communication and culture. As we grow, there’s an increased need to hear regularly from our CEO and leadership team and get on the same page about strategy and direction.

Meeting 58
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Trump’s Executive Order Is ‘Illegal,’ Section 230 Author Says

Forbes Social Media

Trump’s order is intended to erode protections for Twitter, Facebook, and Google.

Google 94
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How to Use Split-Screen on iPhone or iPad

Tweaklibrary

Owners of iPhone and iPad know how incredible apple products are, and even a combination of these two can beat desktop computers or laptops with a fair degree. Moving forward, multitasking is something that a laptop or desktop computer cannot provide. But, the good news is that Apple has introduced some new and cool features in Apple devices , and multitasking is one of them.

iPad 24
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Social Media Study Reveals Parents Ignore Screen Time Limits During COVID-19

Forbes Social Media

In the spring of 2020, as the Coronavirus pandemic took hold, America’s schools sent the kids home.

Study 83
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Facebook Quiet Mode, What Is It & How To Enable It?

Tweaklibrary

Facebook is addictive, and during this time when we all are under quarantine due to the deadly Covid -19 which has stuck all corners of the globe, we all tend to gaze at these Social Media platforms for hours. It is true that we all want to stay connected with our friends and families through social media as we cannot meet them personally. With all the amazing features it always had like the Facebook Dark Mode , multiple Facebook accounts , Facebook facial recognition feature , etc.

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New Social Media App XO Thinks Online Dating Is All Fun And Games

Forbes Social Media

The new social media app XO looks to introduce playing games into the online dating experience.

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Best Guest Mode Apps For Your Android Device- No Rooting Required

Tweaklibrary

Why Use A Guest Mode Android Application? Whenever someone asks you for your phone, it feels as if they have asked your life. You know why? Because you are scared to death that they may see your personal chats , call logs, private apps and what not. But then, maybe it’s your best friend, you mom or dad or your kid who has asked for your phone and you can’t say no to them.

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Internet Outrage? How Trump’s New Executive Order Could Limit Your Freedom Online

Forbes Social Media

By directing federal regulators to more directly control the way online platforms operate their business, the President has attacked the very essence of the internet.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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How to Fix YouTube TV not Working?

Tweaklibrary

Being the second largest search engine after Google, YouTube has a lot to offer when it comes to video content. People love YouTube not only because of the quality of content it has to offer, but you can find video content on any topic under the sun (literally) on this streaming platform. While you can watch pre-recorded videos on this platform, it also offers a live TV option which again has a lot of content to offer.

YouTube 21
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CamSoda Turns Its Cams To Fulfilling Your Culinary Fantasies

Forbes Social Media

CamSoda Cooks is a place where chefs can teach live cooking classes with a slight twist.

Class 55
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Mindfulness and the culture of service in hospitality

Janet Fouts

The hospitality industry is all about serving the customer’s needs and creating a customer experience that creates loyalty. We want them to come back again and again, trusting that not only will we do right by them, but that we will provide what they want, even if they don’t know what that is yet. It’s a tall order, but in my history in the hospitality industry, I have worked with some legendary human beings who truly found their joy in service, like the waiter who can read a table as they sit d

Class 79
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The Future of Video and Event Engagement Post COVID-19 [Infographic]

Social Media Today

While the COVID-19 pandemic is still causing major impacts, some regions are looking to the future, and how things will be when we return to relative normality.

Eventful 218
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How to use the Instagram swipe up feature in your Stories

Sprout Social

If you’re looking to get even more out of your Instagram presence, the Instagram swipe up feature is a great addition to your Instagram marketing strategy. The Instagram Story swipe up allows you to be more tactical with your Stories, leading to even more clicks and conversions. Let’s talk a bit more about what this feature is and how it works, before diving into how to utilize it.

Features 134