Sherrilynne Starkie

JANUARY 2, 2019

eBooks are proven to be great drivers of content marketing success. The good news is that creating beautifully designed lead magnets no longer takes special design skills or big budgets. The key to digital content success is in providing the target audience with real value. Produce something people find useful or entertaining, such as a funny video or an article explaining how to do something, and you’ll get clicks, shares and comments.

eBook 262

eBook Template Templates Skills 262

Social Media Today

JANUARY 2, 2019

Influencer marketing is set to become an even bigger focus in 2019. Here are some tips to help ensure your influencer strategy generates the desired results.

Influencer 167

Influencer Tips Strategy Marketing 167

Janet Fouts

JANUARY 2, 2019

This was a very special episode with Non Wels, creator of the You, Me, Empathy podcast. We met on Twitter and struck up some conversations. Non hosted me on his podcast in October to talk about self-care for caregivers and a whole lot of other things. Non has a way with interviews that really draws out some unexpected insights. Listen to his podcast with an array of interesting people from all walks of life.

Types 136

Types Education Hosting Team 136

Social Media Today

JANUARY 2, 2019

Instagram recently tried out a new Stories-like 'tap-through' UI for the main feed, which likely signals the future direction of the platform.

Feed 163

Feed Feedly Instagram Platform 163

Advertisement

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

Social Media

Oktopost

JANUARY 2, 2019

What do you do if employees have lost their momentum and are no longer sharing your content? From leading by example, to demonstrating the value of advocacy, and down to tailoring the program to their needs - here are 8 ways to get them to share your content.

Content 122

Content Social Media Examples Analytics 122

Social Media Today

JANUARY 2, 2019

Facebook's added a new set of CTA stickers for Page-originated Stories, providing another incentive for businesses to try Stories out.

Facebook 168

Facebook 168

Social Media Today

JANUARY 2, 2019

Social monitoring tools are on the rise - here are 20 apps worth trying out to choose the best one for your needs.

Tools 167

Tools Social Media 167

Sprout Social

JANUARY 2, 2019

Welcome to planning season! For social marketers, this is the most exciting time of the year. Oftentimes it’s the most stressful, too. Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018.

Campaign 111

Campaign Social Media Metrics Trends 111

Socialmedia.biz

JANUARY 2, 2019

Social media is a great avenue for companies that want to improve their customer service. We see a lot of brands talking to their clients on social media, ensuring that their customers’ concerns and complaints are properly handled. Nike is a prime example. The company’s customer support Twitter account is there to help customers know when they have updates to their products and to answer questions.

Company 99

Company Social Media Discount Hashtag 99

Forbes Social Media

JANUARY 2, 2019

Even if you cannot put solar panels on your home or apartment, you can still "go solar." Here's how.

How To 111

How To 111

Advertisement

A beginner's guide to social media automation tools and getting automation right.

Social Media

WebInKnow

JANUARY 2, 2019

In a world of easy digital engagement, way too many businesses rely on digital gimmickry to sell products and services. We’ve got tidal waves of unwanted email messages, junk “news” with click-bait headlines, and social networking serving up ads instead of friends. This transactional approach doesn’t work so well these days. Instead, in 2019 and beyond, we’ve got to focus on building relationships.

Products 67

Products Social Networking News Engagement 67

Taylor Marek

JANUARY 2, 2019

97

97

Digimind

JANUARY 2, 2019

Consumers flock to social media to share their opinions and experiences, as well as discover the latest and greatest trends in everything from technology to holiday destinations. For this reason the power of social for engaging customers and gathering consumer insights for the luxury industry cannot be understated.

Strategy 42

Strategy Brands Trends Industry 42

Buffer Social

JANUARY 2, 2019

2019 is here and gone are the days where generating audience engagement on social media was primarily a passive process. The always-online audiences of today want to be involved, interact, and co-create. The brands that are successful in delivering personalized experiences to their audiences are the brands that are likely to thrive with their social media strategies in the coming year.

Trends 111

Trends Social Media Data Authentication 111

Advertisement

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

Digimind

JANUARY 2, 2019

Here’s how deploying real-time insights from social can help luxury brands elevate marketing strategies and maintain online positioning. The post Shine on Social: 5 Social Listening Strategies for Luxury Brands in Asia Pacific appeared first on Digimind Blog.

Strategy 42

Strategy Brands Marketing Reputation 42

Forbes Social Media

JANUARY 2, 2019

Facebook has already reinvented itself twice, going from a single social media platform in the desktop era to an unbundled collection of mobile apps. Becoming a mobile commerce ecosystem with its own native currency would be an amazing third act for the company.

Mobile 100

Mobile Facebook Platform Social Media 100

Social Media Today

JANUARY 2, 2019

Make sure your social media visuals look their best with this updated guide to optimal social platform image dimensions.

Social Media 168

Social Media Platform 168

Later

JANUARY 2, 2019

Wondering what the big Instagram marketing trends for 2019 will be? From Instagram Stories stickers to “nano-influencers,” these predictions will help you know what to focus on in 2019, where the industry is headed, and how you can improve your Instagram skills for the year ahead: #1: Instagram Engagement Moves from Likes to Stickers. There’s one thing every business on Instagram has in common: the desire to increase Instagram engagement.

Trends 94

Trends Instagram Marketing Authentication 94

Advertisement

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media