Wed.Jan 29, 2025

article thumbnail

Instagram Adds New Views Insights to Guide Creative Performance

Social Media Today

The new metrics will provide more insight into viewer retention and comparative performance.

Instagram 187
article thumbnail

How to adopt AI for content marketing

Sprout Social

AI in content marketing is transforming how marketers like you have traditionally worked. Its helping you become more strategic in planning your campaigns and more efficient. You’re able to build engaging brand stories, personalize messaging at scale, analyze content performance and map audience preferences quickly and accurately. A Sprout Social Pulse Survey from Q2 2023 reveals that 71% of social marketers have already integrated AI and automation tools into their workflows and 82% of th

Content 110
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Meta Updates Audience Targeting Options for Advantage+ Catalog Ads

Social Media Today

Changes to your targeting options for Meta's automated ad campaigns.

Campaign 175
article thumbnail

Consistent Posting Means 5x More Likes, Comments, and Shares: Study

Buffer Social

There's a lot you can do to boost your chances of success on social media — optimize your content for engagement, find your perfect posting times, master the art of thumb-stopping hooks. But even these smart tactics don't guarantee success. Few things do when it comes to navigating social media algorithms and ever-changing audience behavior.

article thumbnail

10 HR Metrics for 2025: HR Data Toolkit

The right HR metrics can illuminate hidden trends, justify decisions to the C-suite, and give you an edge in this unpredictable economy. Download Paycor’s guide and learn how to calculate your: Cost-per-Hire Total Financial Impact of Absences Voluntary Turnover Rate And more!

article thumbnail

Meta Posts Solid Results in its Q4 and Full-Year Update

Social Media Today

Meta continues to go from strength to strength.

172
172
article thumbnail

Introducing Streaks: Your Path to Social Media Consistency

Buffer Social

Staying consistent on social media is one of the best routes to success on any platform — though that's easier said than done. Which is why we wanted a way to make this easier (and more fun!). Enter: Streaks! What are streaks? Streaks is more than just a feature — it's your personal trainer for social media content creation. The concept is beautifully simple: share a post every week, and watch your streak count grow.

More Trending

article thumbnail

Comments Are the Key to LinkedIn Engagement

WebInKnow

The LinkedIn algorithm prioritizes engagement. The more discussion on a post, the more the AI algorithm kicks in and shares content with more people inside and outside your own network.

article thumbnail

Threads Reaches 320 Million Monthly Active Users

Social Media Today

Meta’s Twitter clone continues to gain momentum.

article thumbnail

TikTok Video and Comment Analysis – A Powerful Duo for Marketers

Ignite Social Media

Social analytics platforms vary in the quality of the information they provide to marketers, so when a tool gives us clear and actionable insight, its worth reporting on. Enter TikToks Video Analysis Tool. The tool helps to illuminate content performance, which allows for data to help adjust strategy and maximize impact on the platform. But wait, there’s moreTikTok also offers a Comment Analysis Tool, which provides invaluable data about what audiences are saying and trends in their feedba

article thumbnail

LinkedIn Reports ‘Record’ Engagement Once Again in Latest Performance Update

Social Media Today

The latest data on LinkedIn's performance, via parent company Microsoft.

LinkedIn 162
article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

iOS 18.3 Is Now Available For Everyone: Check What’s New?

Tweaklibrary

It has been a month since Apple has been testing the Beta version of iOS 18.3. Finally, Apple seems to be satisfied with this version and has now released it for all compatible iPhones starting January 27, 2025. The new version will bring changes to Apple Intelligence features as well as other enhancements and bug fixes. We have created a guide to all that you must know about iOS 18.3.

iPad 12
article thumbnail

Threads Rolls Out Image Tagging

Social Media Today

A simple, but handy addition for Threads.

145
145
article thumbnail

TikTok Outlines Measures in Place for the German Federal Election

Social Media Today

The German Federal Election will be held next month.

133
133
article thumbnail

Meta Challenges $840 Million EU Antitrust Penalty

Social Media Today

Meta's also hoping that the Trump Administration will offer help in such cases.

128
128
article thumbnail

HR’s Blueprint for a Successful 2025

The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.