Wed.Mar 01, 2023

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Should Meta Advertisers Ever Use the Audience Network Placement?

Jon Loomer

If you’re an experienced Meta advertiser, you probably know full well that Audience Network is a problematic placement. But, the question should be asked: Should you ever use it? If the answer were a definitive “no,” this blog post would be over right now. Of course, it’s a bit more nuanced than that. In this post, we’ll explore the issues with the Audience Network placement and provide some clarity around when Meta advertisers should and shouldn’t use it.

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Twitter Updates Violent Speech Policy to Add More Elements

Social Media Today

The updates don't greatly expand Twitter's rules, but do add some new provisos.

Policies 183
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YouTube And Harvard Team Up To Give Doctors Continuing Ed Credits

Forbes Social Media

In a first for the medical profession, doctors seeking to keep their licenses and expertise up to date can complete the credits they need through one of the most popular social media platforms on the planet.

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Incoming YouTube CEO Neal Mohan Outlines His Vision for the Future of the App

Social Media Today

Enhanced monetization, podcasts, generative AI - all coming to YouTube

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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TikTok Earned $205 Million More Than Facebook, Twitter, Snap And Instagram Combined On In-App Purchases In 2023

Forbes Social Media

Big social is making a collective push to direct user payments as an alternative to ad-focused monetization. But TikTok is way ahead of everyone else.

Instagram 102
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US TikTok Ban Moves a Step Closer, with Biden Given Approval to Rule on the App

Social Media Today

Biden now has expanded powers to ban the app, if he deems such a move necessary.

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TikTok Implements New Usage Limits for Teen Users, Adds More Parental Control Options

Social Media Today

New restrictions and parental control options for TikTok

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TikTok Sets Default Daily Screen Time Limit For Under 18s

Forbes Social Media

Teens can enter a password to continue watching beyond the automatically set one hour limit, and the feature can be disabled entirely.

Features 104
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Meta Lays Out AR and VR Plans in Updated Roadmap

Social Media Today

Meta's shared its vision for the next stage of metaverse development.

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European Union Banning TikTok On Official Government Devices

Forbes Social Media

Just a day after the White House gave all federal agencies 30 days to remove the social media video-sharing app TikTok from all government devices, the European Parliament voted to ban the Chinese-produced app from staff devices.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Incoming YouTube CEO Neal Mohan Lays Out His Vision for the Future of the App

Social Media Today

Enhanced monetization, podcasts, generative AI - all coming to YouTube

YouTube 148
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5 Ways To Boost Sales With A Data-Driven Social Media Strategy

Keyhole.co

Data is the new oil. Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. With that in mind, let’s explore how proper data use can help you boost sales through social media. Five ways social media data can take your strategy to the next level Unlike years past, driving revenue from social media now requires more than just boosting your top posts.

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8 Keys for Effective Online Reputation Management [Infographic]

Social Media Today

In order to maximize your opportunities, you need to have a reputation management plan in place.