Wed.Nov 09, 2022

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Introduction to TikTok Ads: Custom Audiences

Jon Loomer

First, I walked you through the basics of campaign creation related to TikTok ads. The process is surprisingly similar (possibly inspired) by Facebook Ads Manager. Today, let’s discuss your options for TikTok ads Custom Audiences. The concept of Custom Audiences on TikTok is largely no different than that on Facebook. You are able to create audiences of your customers and people who engaged with you, either on or off of the platform.

Eventful 207
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Elon Meets with Advertisers to Calm Concerns, as his Twitter Reformation Continues to Unfold

Social Media Today

Elon Musk continues to push ahead with new experiments at Twitter, which seems like it's going to become normal process.

Meeting 148
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What sets Social Selling apart from Social Media Marketing?

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. Social selling is not social media marketing. It’s a completely different approach. While both strategies aim to connect better with customers through personal relationships that build revenue, social selling is more one-to-one rather than one-to-many.

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Meta Cuts 11k Roles in Response to Worsening Economic Conditions

Social Media Today

Meta has been hit hard by Apple's ATT data privacy update, while eCommerce trends have also not held up.

Apple 150
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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A Demand Generation Guide for Marketers

Koka Sexton

Demand Generation Basics: What is Demand Generation and Why Do it? Demand generation is a marketing strategy that helps companies to generate awareness, interest, and sales leads. Demand generation is an essential part of any business’s marketing strategy. It can help you identify potential customers, build your brand awareness, and create customer loyalty.

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LinkedIn Launches New Code Training Integration with GitHub, Enhanced LinkedIn Learning Options

Social Media Today

LinkedIn has added a range of new coding courses, as well as new language translation tools.

LinkedIn 167

More Trending

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Google Launches.rsvp Domains for Event Promotions

Social Media Today

Another consideration for your holiday event promotions.

Eventful 176
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Twitter Rolls Out New ‘Official’ Tag To Replace Old ‘Verified’ Tag

Forbes Social Media

The tag will identify key organizations such as governments, companies, publishers, major media outlets, and some public figures. The tag is not available for purchase, and not every person or every organization that was verified before will get the tag.

Twitter 73
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Google Adds New Ad Frequency Capping Options to YouTube Campaigns

Social Media Today

More ways to manage your YouTube campaigns.

YouTube 152
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Meta To Layoff 11,000 Workers As Pandemic Hiring Frenzy Backfires

Forbes Social Media

Mark Zuckerberg has admitted hiring too fast in the high growth pandemic years, and the company now needs to scale back to improve profitability.

Company 74
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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YouTube Expands Comment Translations and Smart Replies to More Users

Social Media Today

New ways to engage with your YouTube viewers.

YouTube 148
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How Much Would A Twitter Paywall Earn For Elon Musk?

Forbes Social Media

There have been new rumors surface that Musk may be considering putting the entire Twitter platform behind a paywall.

Twitter 76
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What I Learned Starting My Newest Blog

ProBlogger

The post What I Learned Starting My Newest Blog appeared first on ProBlogger. Over the past 7 months, I’ve been doing a weekly challenge on a new blog called ‘Find Your Spark’ My goal with it is to write a new ‘prompt’ blog post every week for 52 weeks on the topic of helping people ‘find their spark’ (and to help me find mine too).

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10 Advantages of Hiring A Global Staffing Agency For Your Start-Up

Social Media Marketing

You should know what a Global Recruitment Agency is before knowing the advantages. They help you hire employees that match your needs. By possessing the necessary abilities, they satisfy any company's employment standards. With the smallest amount of error, Global Recruitment Agency can help you develop and manage your team. The Hiring Recruitment Agency will see to it that you no longer need to access information via many communication channels.

Startup 29
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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What I Learned Starting My Newest Blog

ProBlogger

The post What I Learned Starting My Newest Blog appeared first on ProBlogger. Over the past 7 months, I’ve been doing a weekly challenge on a new blog called ‘Find Your Spark’ My goal with it is to write a new ‘prompt’ blog post every week for 52 weeks on the topic of helping people ‘find their spark’ (and to help me find mine too).

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Brand messaging: How to create a framework

Sprout Social

One of the major benefits of social media is that it creates space to try new things. It’s more casual than email and less expensive than paid marketing—ideal conditions for experimenting with your brand messaging strategy. However, before you can experiment, you need to have a proper foundation in place. Your fans should turn to your social profiles for more than just great pictures and clever copy.

Brands 107
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Shoppable Content: How to Get Started And Make Money in 2023

Hootsuite

In the last decade, shopping has changed for the better. Social commerce, with features like shoppable content, is about a thousand times more enjoyable than stuffy department stores — which is why we expect the popularity of shoppable content to continue growing. Ecommerce as a whole is projected to make up close to a quarter of total global retail sales by 2026.

HootSuite 115
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A Small Business Guide to Starting a Newsletter [Infographic]

Social Media Today

Some key pointers on how to maximize your reach with an email newsletter.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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How to Make Photo Collages For Instagram Posts and Stories

Tweaklibrary

Every photo that we click tells a beautiful story and we all want to share that story with our friends, family, and beloved ones. Instagram is what makes it easy to share it with all of them at once. However, there are instances when there are simply too many pictures that we all want to share. And this is where photo collage for Instagram proves to be most useful.

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Biden Says The U.S. Should Review Elon Musk’s Relationships With Foreign Governments

Forbes Social Media

"Mr. President, do you think Elon Musk is a threat to U.S. national security?".

Review 98