Wed.Oct 27, 2021

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A Guide to Social Media Shopping Behaviors in 2021

Ignite Social Media

Social commerce has significantly evolved over the last few years. From 2020-2021, there was a 35.5% increase in retail social commerce sales , a trend that’s expected to continue to grow in the coming years. It’s evident that with the plethora of shoppable features available across social networks, audiences are beginning to take advantage. That said, it’s important to know which social commerce features are the most popular, which networks audiences are more likely to purchase from, and most i

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TikTok Announces New Partner Integrations, Providing More Ways to Create TikTok Content

Social Media Today

The expansion will provide more creative capacity and tools, which could be especially beneficial for creative marketing teams.

Content 206
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The Intersection of Analytics and PR is too Critical to Ignore

Audiense

Historically, the public relations field is not known for being data driven. Certainly, there are caveats in every claim just as there are caveats in every source of data. But in general, the role of data has not played a significant role in the planning of media relations and PR strategy.

Analytics 148
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LinkedIn Launches New Freelancer Connection Tools to Lean into the Rising Gig Economy

Social Media Today

LinkedIn has announced some updates to its services listings in order to better facilitate freelance connections.

LinkedIn 206
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Researchers Uncover ‘Coordinated Campaign’ Against Harry And Meghan On Twitter

Forbes Social Media

A small number of Twitter accounts are responsible for more than two thirds of hateful tweets about Meghan Markle and Prince Harry, analytics service Bot Sentinel has found.

Research 141
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TikTok's Testing a New 'Tips' Option for Selected Creators

Social Media Today

TikTok's testing out another creator monetization option, this time via direct donations on user profiles.

Tips 209

More Trending

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Instagram Makes Links in Stories Available to all Accounts

Social Media Today

Instagram will now allow all users to add link stickers to their Instagram Stories.

Instagram 213
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Cyberbullying Insurance: Do I Need it For My Family?

The Realtime Report

Cyberbullying Insurance: Do I Need it For My Family? By. Center for Cyber Safety and Education. With cyberbullying cases on the rise and slow progress in definitive legislation to protect victims, some insurance companies are stepping up to provide individuals and families with coverage after a cyberbullying attack has occurred. But what is cyberbullying insurance, and what does it involve?

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Twitter Looks to Boost Spaces Discovery with New Alerts on Trending Chats

Social Media Today

Twitter's looking to boost exposure for Spaces, which could get a lot more people tuning in.

Twitter 184
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Facebook Can Be Toxic For Female Politicians, Company Documents Show

Forbes Social Media

Lawmakers including Nancy Pelosi have long complained about harassment on the platform. Internally, Facebook knew about the problems and began offering things like pyschological counseling to some politicians—to keep them from leaving Facebook.

Company 102
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Google Implements New Process to Enable Minors to Remove Images of Themselves from Google Search

Social Media Today

The process will make give young people more control over how their image is used online.

Process 191
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Tripadvisor Took Down Nearly 1 Million Fake Reviews Last Year

Forbes Social Media

Over 46,000 reviews referring to Covid-19-related travel issues were also removed for violating its guidelines, including criticizing locations for closing due to lockdown restrictions.

Review 99
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LinkedIn Adds New Tools for Company Pages, Including Workplace Flexibility Listings and Competitor Tracking

Social Media Today

Some new options for your LinkedIn management process.

LinkedIn 215
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Crypto, eHarmony, Twitter: Here’s Where Americans Turned During Facebook’s Global Outage

Forbes Social Media

The amount of time Android phone users spent on eHarmony’s dating app during the outage jumped 690% compared to the week before, App Annie data shows, with time spent on Bravo Now up 585%.

Twitter 99
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Instagram Expands Links in Stories to all Accounts

Social Media Today

Instagram will now allow all users to add link stickers to their Instagram Stories.

Instagram 182
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How Influencer Marketing Shaped Ecommerce in 2021 

Pixlee

Throughout 2021, influencers have shaped how people shop and how they use social media to make buying decisions. Research has found 87% of shoppers rely on social media to inform their purchases and 49% rely on influencers they find on social media for product recommendations. Companies see value in influencers, too. About 51% say they acquire better customers from influencers. . 2021 was a unique year in the world of influencer marketing and ecommerce – and 2022 is shaping up to be similarly tr

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Snapchat Commits to New Carbon Emissions Targets, Announces New Climate Change Awareness Initiatives

Social Media Today

The new commitments expand on Snap's previously communicated climate initiatives.

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3 Steps to Protect Your Brand Reputation on Social Media

Digimind

“Up to 97% of businesses are located via an online search , and 90% of people surveyed say they're influenced by customer reviews and word of mouth, no matter if they're positive or negative.”.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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S&P 500 Falls From Record High But Remains On Track For Its Best Month Since 2020

Forbes Social Media

Stronger-than-expected earnings results so far have helped to push stocks to record levels in recent days.

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Jason Stone on Why Not All Leads Are Created Equal

Oktopost

VP of Sales, Jason Stone, of Oktopost takes the hot seat. Listen to the podcast: For more thought leadership on marketing and sales alignment, check out our Radically Transparent podcast on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned marketing and sales leaders? Catch all episodes here. Meet Jason Stone.

B2B 62
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How To Backup Android Contacts On A Computer- There Are Ways More Than One

Tweaklibrary

Why have contacts on my laptop or desktop when I can have my accounts backed up on Google instead? In fact, as an Android user, you might already be aware of how to backup your contacts on Google amongst various other things, isn’t it? Consider the following scenario – You are traveling and have no access to the internet. Now, you need to make a few calls but realize that your Android smartphone’s battery has died out.

How To 23
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How to Get Verified on Facebook in 2021: A Step by Step Guide

Hootsuite

Getting verified on Facebook can be a daunting process, but you don’t have to go into it blind. These tips on how to verify a Facebook Business Page, personal Page, or profile will help you put your best foot forward when you apply for that blue verification badge. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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25 Free SEO Tools to Enhance Your Website + Grow Your Brand

Pam Hughes

6 minutes. Want to achieve better SEO results for the lowest possible cost? SEO tools track the health of your website. They give you actionable data to make it more successful by identifying opportunities and weaknesses that could prevent you from ranking high in SERPs (search engine results pages). . Why SERPs are fundamental for SEO. When most people search, they click organic results on the first page of the SERPs and seldom visit page two.

SEO 65