Thu.Sep 30, 2021

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How Competition Impacts Facebook Ads Costs

Jon Loomer

It’s important to understand that your Facebook ads costs aren’t determined in a vacuum. It won’t always cost the same amount to get that click or conversion. In fact, the rate at which people act on your ads could remain constant while your costs could fluctuate wildly. Why? The role of competition. Competition will become a bigger issue for most advertisers during the final quarter of the year.

Cost 216
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5 Ways To Grow Your Customer Relationships Through Social Selling

Convince & Convert

Social selling is a tool that almost anyone can add to their professional toolbox. While sales professionals have traditionally applied social selling, it can apply to anyone using relationships and relational marketing in their career. Social selling solves the problem of needing to fill a pipeline and connect with customers by building relationships.

Skills 197
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Facebook Adds Cross App Group Chat Functionality in Messenger and Instagram Direct, New Chat Tools

Social Media Today

The new features will enable more functionality in your Messenger and Instagram chats, while also advancing Facebook's broader integration efforts.

Instagram 193
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How “The Facebook Files” Could Impact Social Media Marketing

Ignite Social Media

The Fallout from “The Facebook Files” Has Begun. What Does This Mean for Brands? The recent announcement that Instagram has stopped the development of Instagram Kids (as we recommended back in March) was not some isolated incident brought about by spontaneous internal soul searching. Rather it appears to be the first chip to fall from the bombshell “ Facebook Files ” series released two weeks prior by the Wall Street Journal.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Twitter Adds New Updates to its Improved Version of TweetDeck

Social Media Today

The latest updates are largely tweaks, but they will help to improve the broader functionality of the platform.

Tweetdeck 205
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[PODCAST] Limiting to resources within your industry will limit your possibilities

Audiense

Data Stories: Leaders at Work is a weekly podcast brought to you by Audiense. Hosted by Rahul Jerome, founder of insight-intelligence.com , the series captures personal anecdotes and career highlights from some of the most talented and brightest minds in the research and insights industry.

Industry 148

More Trending

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Katie Hurley on the Intersection Between AI, Neuroscience and Technology

Oktopost

Replicant’s Senior Director of Marketing, Katie Hurley takes the hot seat. Listen to the podcast: For more thought leadership on AI and technology, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Watch the recording: Want to hear more from renowned marketing leaders? Catch all episodes here. Meet Katie Hurley.

B2B 116
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Twitter Opens Up Applications for Professional Profiles, a New Option for Brands and Creators

Social Media Today

Twitter's moving to the next stage with its new business and creator profiles option.

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#398: The Uphill Battle Of Being Your Own Boss & How To Keep Moving Forward

Amy Porterfield

How To Be The Boss During Big Life Changes “Where you are in your journey, I hope you, too, will keep encountering challenges. It is a blessing to be able to survive them, to be able to keep putting one foot in front of the other — to be in a position to make the […]. The post #398: The Uphill Battle Of Being Your Own Boss & How To Keep Moving Forward appeared first on Amy Porterfield | Online Marketing Expert.

How To 114
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TikTok Looks to Get in on the NFT Craze with its Own NFT Collection

Social Media Today

As the NFT trend continues to grow, TikTok is looking to use digital art sales as a new creator monetization option.

Trends 176
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Selling on Instagram: Everything you need to know

Sprout Social

Businesses shouldn’t be shy about selling on Instagram anymore. Instagram is booming for brands right now. The Sprout Social Index 2021™, UK & Ireland report found 54% of UK consumers use Instagram. Social commerce is on the rise too, with 63% buying from social in the last year. And as noted in our guide to marketing in Gen Z, younger consumers rely on Instagram to discover, research and share new products.

Instagram 112
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Facebook Updates Ad Reach Estimates. Moving Away from Specific Audience Projections

Social Media Today

The change will move Facebook's ad reach estimates into broader potential ranges.

Project 187
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How to Improve Social Media Customer Service in 10 Ways

Quintly

If you are in charge of social media customer service, you know your customers use social media to connect with your brand, send feedback, appreciation, ask for support and often enough, vent frustration. They expect a lot more than they would from your main website. Your response needs to be quick and personal. Here's how to make sure your customers' experience on social media is always positive.

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Snapchat Announces New Partnership with WPP to Advance AR and eCommerce Adoption

Social Media Today

The new partnership will help expand the adoption of Snapchat's AR and eCommerce tools.

Tools 174
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Clubhouse Chats Were Once Top Secret. Now It Wants Them To Be Recorded And Shared

Forbes Social Media

The app's early growth came through a closed ecosystem where audio chats weren't meant to be broadcast. It's changing that to spur an expansion.

List 96
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Twitter Opens Up Public Applications for Professional Profiles, a New Option for Brands and Creators

Social Media Today

Twitter's moving to the next stage with its new business and creator profiles option.

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Square Partners With TikTok To Capture The Creator Economy

Forbes Social Media

The number of TikTok users (or Square CashApp users, for that matter) isn’t what’s important here. The Square-TikTok partnership is about merchants—or more specifically, the set of merchants or small businesses increasingly being called “creators.”.

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3 Simple Hacks That Promote Employee Wellbeing

For Real Social Workers

They Don’t Care. How often have you heard or said the same about the leadership in your organization? I have participated in conversations about the lack of interest leadership shows in the wellbeing of its employees. As a former manager and administrator, I have probably been the target of similar statements. Leaders are programmed to think about costs associated with running the part of the organization they oversee.

Energy 52
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Smith & Wesson Says Goodbye Massachusetts – Reactions Trending On Social Media

Forbes Social Media

Firearms remain one of the country's true wedge issues.

Trends 96
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17 Clever Ways To Boost Website Conversions That Won’t Break The Bank!

Your Marketing Lady

There is no denying the fact that small businesses are getting more and more competitive in today's market. It seems like every day there is a new startup popping up trying to take your customers and clients away from you, so it can be hard not to feel overwhelmed and defeated when you're faced with… The post 17 Clever Ways To Boost Website Conversions That Won’t Break The Bank!

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How To Recover Deleted Videos On Mac

Tweaklibrary

I recently shot beautiful moments spent with my friends at a get-together. While I was transferring all the videos to my Mac’s drive from my SD card for further editing, the transfer got disrupted since my Mac crashed. Now, I can see those clips on my Mac nor my iPhone. What should I do now? The situation above would have left the user gasping in utter horror.

Video 22
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Andrew Test Post

Sprout Social

Andrew Content. The post Andrew Test Post appeared first on Sprout Social.

Content 15
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Files and Folders You Can Delete in Windows 10 and Those You Can’t

Tweaklibrary

In the wake of clearing up storage space on our computer, we often delve into several system-generated files apart from the regular files and folders which otherwise contain our data. If you even mistakenly delete a document, video, audio file, or image, you might still be able to recover it. And, it won’t have any effect on your operating system. However, if you accidentally delete a wrong system-related file, you might cause the biggest blunder as far as your computer is concerned.

System 19
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How to Avoid Comment Spam Taking Over Your Blog

ProBlogger

The post How to Avoid Comment Spam Taking Over Your Blog appeared first on ProBlogger. Photo by Hasan Almasi on Unsplash. One of the saddest things that I see on blogs is where a blogger completely gives up on staying on top of comment spam. You dig into their archives searching for information and expertise on their topic only to find their comments section completely riddled with comments that range from annoying self promotion, to links to prescription drug sites, home loan offers, affiliate

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Capitalizing on Awareness: 5 Ways to Create Content for the Top End of Your Funnel

Social Media Strategies Summit

Investing in high-quality content is always an excellent way of reaching, engaging, and offering value to your audience. However, to ensure that you’re getting the best possible results , you must understand that one size does not fit all. Industry experts will argue that the best way to create content is to produce articles, videos, visuals, etc., that target specific stages of the buyer’s journey.

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How to Avoid Comment Spam Taking Over Your Blog

ProBlogger

The post How to Avoid Comment Spam Taking Over Your Blog appeared first on ProBlogger. Photo by Hasan Almasi on Unsplash. One of the saddest things that I see on blogs is where a blogger completely gives up on staying on top of comment spam. You dig into their archives searching for information and expertise on their topic only to find their comments section completely riddled with comments that range from annoying self promotion, to links to prescription drug sites, home loan offers, affiliate

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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How to Avoid Comment Spam Taking Over Your Blog

ProBlogger

The post How to Avoid Comment Spam Taking Over Your Blog appeared first on ProBlogger. Photo by Hasan Almasi on Unsplash. One of the saddest things that I see on blogs is where a blogger completely gives up on staying on top of comment spam. You dig into their archives searching for information and expertise on their topic only to find their comments section completely riddled with comments that range from annoying self promotion, to links to prescription drug sites, home loan offers, affiliate