Tue.Aug 04, 2020

Paternity Leave in a Pandemic

Dave Fleet

Today is my first day back in the “office” after a completely surreal three months of paternity leave. This was my second such leave, after I took time off in 2018 with our first-born (I wrote at the time about the conflicting emotions I felt about going out on paternity leave ). This time things were… different… in some hugely obvious ways and some less apparent to those not in my immediate circle.

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Facebook Launches 'Black Business August' to Support and Highlight Black-Owned Businesses

Social Media Today

Facebook will host a series of education sessions and other programming to highlight National Black Business Month in August

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Trending Sources

What do I need to start formulating and implementing an audience-centric digital strategy?

Audiense

This is a guest blog written by Rory Hope , Head of Inbound Marketing at Semetrical. Rory has experience in formulating successful SEO strategies that are designed to deliver a clear ROI, SEO growth and multi-million pound revenues for global organisations. This is the fourth and last article in a series of guides that will focus on how you can integrate your keyword intelligence and audience intelligence. Read the previous ones: the first one here , the second one here and the third one here.

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Facebook's Updated Chat Plugin for Websites Enables Messaging Without Logging onto Messenger

Social Media Today

Facebook has updated its Messenger chat plug in for websites, which will now enable non-logged in users to send messages to your business

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Every pastor should use social media: here’s why

Social Media Strategies Summit

The power and presence of social media continues to increase daily amongst the lives of Americans. A 2019 study by Pew Research found that 72% of U.S adults used at least one social media site. The study found that 90% of Americans ages 19-29 use at least one form of social media. . Americans use social media to engage with family, friends, or colleagues, share photos, videos and posts about their lives, read the news, communicate, shop, and even as a way to stay connected with their faith.

Twitter Publishes New Data on the Effectiveness of Utilizing Multiple Video Formats in a Campaign

Social Media Today

Twitter has shared some new, research-backed insights into how utilizing multiple video formats within an ad campaign can impact audience response

More Trending

Snapchat Updates Audience Reach insights with Regional Audience Counts

Social Media Today

Snapchat has provided some new insights into its regional audience reach as part of an update to its Snap Focus education program

How To Manage Your Finances

The Realtime Report

How To Manage Your Finances. Our financial health affects a lot of things in our life. If things are looking bad, it can affect our mental health and put a strain on our relationships. However, despite being so essential to most aspects of our daily life, we are rarely taught how to manage them, and that can lead to us needing support for debt. If that’s where you are right now, head to the Creditfix site for some help, but otherwise, here are some tips on how to manage your finances.

Host4Geeks Reviews: Fast & Reliable Hosting Company in India

BeingOptimist

If you are currently stuck with a web hosting company that you are not too happy with and you are looking for an alternative then to be honest this article is only for you. Today, in this blog I have decided to give you an honest review of one of my favorite hosting companies in the world which is Host4Geeks. Let’s begin with a brief history when I started using Host4Geeks for my business. Table Of Content.

How to Create An Effective B2B Social Media Strategy

Social Media Strategies Summit

Social media is an essential component of the marketing strategy of your business. But the way you design your social media strategy might vary depending on the type of business you have, e.g. business to consumer (B2C) or business to business (B2B). Social media and B2B marketing are a better pair than many business people think. However, some B2B companies still utilize standard methods like paid advertising and cold calling. Social media deserves more investment.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

The Mister Machine

Ari Herzog

The Denver Broncos are the latest owners of a “misting booth” to disinfect players with a nontoxic spray. When players walk through the booth, resembling X-ray machines in government buildings, they get misted. Shared on the NFL team’s Twitter page , the gut reaction was disbelief. Dr. Eric Feigl-Ding , an epidemiologist: “This is not a real public health intervention. This is coronavirus response theater.”

How to Create Highly Watchable Silent Videos for Social Media

Hootsuite

It’s late at night. You’re scrolling through your Instagram feed when an interesting video appears. Maybe your significant other is fast asleep next to you. Maybe your dorm roommate is snoring away across the room. Either way, you don’t want to disturb them. You have two options: Get up and try to find your headphones in the dark. Watch the video on silent and hope it’s still good. Let’s be honest: You’re not getting up.

How To Get Google Assistant For A Windows PC

Tweaklibrary

Google Assistant is quite a familiar term for all Android users out there. All we need to do is say ‘ OK Google ’ and we can get all our work done through this anywhere and anytime available personal assistant. Your one Google Assistant is all ready to extend its helping hand to you when in need across devices. You can ask Google to find you a contact, or you can ask it to send some SMS to anyone from your contacts, play music and much more.

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The Day My LinkedIn Post Went Viral Because of Employee Advocacy

Oktopost

Let’s face it, finding out you went viral on LinkedIn is exciting. I take that back…it’s super exciting. So imagine my delight as a B2B social media marketer when I found out that through the very same Employee Advocacy program that I manage, a post I scheduled actually did go viral! That, my friends, is a whole new level of thrilling. But what exactly does going viral even mean? If you see the same Oktopost post in your newsfeed 10 times, does that mean it went viral?

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Want To Update Microsoft Office Apps On Mac And Windows? Here’s How

Tweaklibrary

Are you a consistent user of Microsoft Office? If yes, you need to upgrade it from time to time for better performance and features. Microsoft Office is a multi-utility application available across all operating systems. Regardless of its use on Windows and Mac, it is equally used by Android and iOS users. The one important thing that we all need to make sure of is to keep all our Microsoft Office Apps updated.

SEO Checklist: The Positive & Negative Signals You Need to Know About [Infographic]

Social Media Today

Get a better understanding of some of the key SEO considerations you need to factor in with this listing

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Fixed: Computer Turns On But No Display

Tweaklibrary

You turn on your computer but there’s no display on the monitor. What is more frustrating than this situation when you see the lights blinking on the computer cabinet, hearing the sound of a running computer fan and hard drive but nothing displays on the computer screen. But believe me you are not alone, while you are reading this article there are several users who are facing this issue right now. However, as every problem has a solution, the same occurs with this problem.

3 Recent Social Media Trends In The Cart For Top E-Commerce Brands

Digimind

Shopping Online During The Age Of Coronavirus. Brands Digital Marketing Social Listening Trends social media Social Data

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Here’s What China Says About TikTok Being Sold To Microsoft, Potential Ban

Forbes Social Media

A growing technology confrontation is leading to worsening U.S.-China China relations. Markets /markets Money /money Markets /markets Asia /asia Business /business Innovation /innovation 5G /5g Social Media /social-media Banking & Insurance /banking-insurance Investing /investing Big Data /big-data Breaking breaking-news Business Business

How to Get Verified on Pinterest: A Step-by-Step Guide

Hootsuite

You probably already have a Pinterest account, and might even be using it for business purposes — but getting verified can help you ensure you’re getting the most out of it! When you have a verification badge, everyone who comes across your account will know you are an authentic, trustworthy brand or business. So, how do you get verified on Pinterest? Keep reading to find out: What Pinterest verification is. Why you should get verified on Pinterest. How to get verified on Pinterest.

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Who Are You IRL? Social Media Vs Reality [Infographic]

Social Media Today

The life that people portray online is often not representative of their reality. Take a look at these stats

Google Suddenly Restores Google Photos Feature Used By Millions

Forbes Social Media

A missing feature returns. Consumer Tech /consumer-tech Innovation /innovation Consumer Tech /consumer-tech Social Media /social-media Editors' Pick editors-pick technology

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How to Create + Upload Your First Instagram Reels in 3 Easy Steps

Later

The global release of Instagram Reels is right around the corner, so there’s no better time to get acquainted and learn how to create Instagram Reels for your profile! The good news is that if you’re already using Instagram Stories, you should have no problem transitioning to Instagram Reels as the two formats are quite similar. Ready to get started? Here’s how to create + upload your first Instagram Reels in 3 easy steps: . Table of Contents: What are Instagram Reels?

How This Founder’s Mid-Pandemic Pivot Is Helping Young Black And Latinx Workers Face An Uncertain Future

Forbes Social Media

Mentor Spaces CEO and founder Chris Motley pivoted his company mid-pandemic to create a mentorship space for young professionals of color. Innovation /innovation Innovation /innovation Consumer Tech /consumer-tech Social Media /social-media Leadership /leadership Diversity & Inclusion /diversity-inclusion Editors' Pick editors-pick

Organic Reach is in Decline—Here’s What You Can Do About It

Hootsuite

When it comes to organic reach, not a lot has changed over the past few years. The average number of people who see posts on social media that aren’t backed by ad dollars is still low. It’s no secret that most social platforms operate on a pay-to-play model for brands. On Facebook, the average reach of an organic page post hovers around 5.20%. That means roughly one in every 19 fans sees the page’s non-promoted content.

Survey Shows Facebook Barely More Satisfying Than Comcast

Forbes Social Media

The latest findings of the American Customer Satisfaction Index aren’t likely to get many Likes from the executives running social-media companies. Especially Facebook. Media /media Business /business Media /media Innovation /innovation Social Media /social-media