Fri.Dec 21, 2018

I Need to Develop a Strategy. Now What? The Winnie-the-Pooh Way Forward

Waxing UnLyrical

Guest Post by Paula Newbaker. Aren’t word clouds great? They highlight what is important within a mishmash of related ideas. What stands out here? Vision, Statement, Mission, Goals, Organization, Strategic, Planning, Analysis.

Podcast Playlist: A mix of motivation, news and entertainment

Sherrilynne Starkie

According to Edison Research, Canadian podcast audiences tend to spend more than six hours weekly listening to their favourite shows. Podcasts great way to keep on top of social media and industry trends and news. A lot of podcasts are motivational and educational, others are just very entertaining.

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4 Simple Elements of a Successful Social Media Advertising Campaign

Social Media Today

How can you ensure your next social media advertising campaign is a success? Start with these four fundamental elements

Social Media Crisis Checklist

Ignite Social Media

From boycotts to recalls to bad publicity, a crisis can strike at any time, for any brand. While it would be great if we could predict them, the reality is you can’t control when a crisis will occur.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

7 Ways to Use YouTube to Increase Online Sales [Infographic]

Social Media Today

Is YouTube part of your 2019 digital marketing strategy? Here are some tips on how to use the online video leader for eCommerce marketing

More Trending

Google Outlines the Evolution of Google Lens, and the Future of Visual Search

Social Media Today

Google has outlined the development of its Lens visual search tool, reiterating the rise of visual search

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Top 20 New Years posts by brands to inspire the marketer in you


When the clock strikes midnight on January 1st, 2019, social media platforms will be overrun with posts wishing people a happy New Year.

Engaging Your Audience Over the Holidays

Social Media Today

How do you capture the holiday spirit in your marketing campaigns? What type of content are people more likely to engage with at this time of year? We've got the answers

Why You Need To Start Creating More Videos On Social Media

Forbes Social Media

Are you using video as part of your social media strategy? Video is one of the best performing forms of social media content (and not only). Here's how to get started creating your own social media videos

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

A Starter's Guide to Providing an Efficient Social Media Customer Support [Infographic]

Social Media Today

Social media is now a crucial connector for customer support queries. Here's an overview of how to set up your social customer support program

What A Holiday Government Shutdown Means For U.S. Weather Activities

Forbes Social Media

Government shutdowns affect weather-related activities for the nation in so many ways that aren't "great

Back to Basics: The 5 P's of Social Media Marketing

Social Media Today

If you're looking to ensure your 2019 is on track, the '5 P's' method can be a great way to ensure you're covering your bases

11 Smart Podcasts That Will Keep You In The Know In 2019

Forbes Social Media

A few good podcasts you can dive into in the new year


Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

8 Sessions You Can’t Miss at NRF 2019


The National Retail Foundation (NRF)’s annual gathering of retail powerhouses is one of the best opportunities to learn from the pros. NRF 2019 is set to showcase industry leaders and the newest tech to reach your customers. Looking to develop a high-tech 2019 ECommerce ECommerce strategy? We’ve curated the sessions we’re excited for so you can make the most of your time at NRF. New retail is not omnichannel retail. Sunday, January 13, 9:15am–9:45am. Stage 3, EXPO Hall, Level 1.

These Were The Most Downloaded And Profitable Games and Apps Of 2018

Forbes Social Media

Ever stopped to wonder what the most downloaded and profitable games and apps are? Probably not. These figures make interesting reading, however. App market data analytics company, App Annie has toted up the numbers for 2018 and found that it has been a record-breaking year for the app economy. NASDAQ:GOOGL NASDAQ:AAPL

5 Social Media Expert Predictions: What You'll Need To Know In 2019

Forbes Social Media

What trends are going to define 2019 social media strategy? Read these predictions from top experts including YouTube stars, documentary filmmakers covering Gen Z, and brand marketing professionals

These 4 Social Media Strategies Can Take Your E-Commerce Business To The Next Level

Forbes Social Media

In the content-riddled world we live in, it’s no secret that standing out as an e-commerce brand is no easy task. Despite the difficulty, there are a handful of proven social media marketing tactics to help you cut through the noise across the crowded online marketplace

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Snap Cofounders' Fortunes Tumble A Combined $5.7 Billion This Year As Stock Suffers

Forbes Social Media

Competition with Instagram and other apps is taking its toll on Snapchat parent Snap. Users are declining and the churn in executive ranks is high. NYSE:SNAP NASDAQ:FB

Facebook Just Keeps On Falling. What ComesNext?

Forbes Social Media

Where does Facebook go from here? Could we see a return to the original idea of social networks, places where we could hang out and be ourselves? Will we replace social networks with personal websites, effectively creating “our own personal Facebook” that plays by our rules? NASDAQ:FB

Cyber Analyst Zachary Campbell On Global Tech Companies Leveraging Their Engagements In Africa

Forbes Social Media

Interview with Cyber analyst Zachary Campbell on how Telecom and telecom provided social networking means big business in Africa

What Lies Ahead For CBS, Disney, Fox News And Netflix In 2019?

Forbes Social Media

Though 2018 certainly was eventful for the media sector, 2019 is shaping up to be as newsworthy is not more so. NASDAQ:NFLX NYSE:CBS NASDAQ:FOXA NASDAQ:CMCSA NYSE:T

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.