Thu.Oct 04, 2018

6 Steps to Create a Customer Persona that Drives Your Marketing Strategy [Infographic]

Social Media Today

Effective audience personas are key to marketing optimization. Check out these tips on how to create better persona models

How to Get Verified on Instagram

Ignite Social Media

Getting verified on Instagram and across social media is one of the ultimate signs that your channel has ‘made it’. That blue check mark means so much to public figures, influencers and brands.

Facebook Tests New Snap Map-Style Feature, Additional Tools for Facebook Stories

Social Media Today

Facebook's testing out another new set of additions for Facebook Stories - but will the option ever gain traction

Why Brands of Every Size Need to Plan for a Crisis

Meltwater

Crisis communications planning has risen to the top of the priority list for many brands, as they watch the train wrecks that seem to occur on almost a daily basis.… … Read More >>>. PR Strategy

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Pinterest Adds New Discovery Option to Highlight Pins Similar to Your Interests

Social Media Today

Pinterest is adding a new discovery tool to help highlight more relevant content to users

Tools 137

More Trending

5 Ways to Promote Your Facebook Messenger Chatbot

Social Media Today

Once you've decided to use a chatbot, you then need to make sure your audience is aware that it exists. Here are some tips on how to promote your bot

Tips 126

We Need To Examine The Ethics And Governance Of Artificial Intelligence

Forbes Social Media

Artificial intelligence systems are being increasingly used in the security and terrorism space. This poses a number of problems for its regulation, ethics, and governance that must be examined seriously

Facebook Adds New Job Listing Options Ahead of the Holiday Hiring Push

Social Media Today

Facebook is rolling out some new job listing options to help businesses find employees for the holiday rush

List 120

How To Build A Culture Of Trust In A Large Remote Team

Forbes Social Media

Tamara Middleton, founder and CEO of The Social Element, talks about the vital roles that trust and face-to-face contact play when building a remote team and how integrating psychometrics assessment tools into the business can help people understand one another and communicate better

Team 74

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

It's All About the Images [Infographic]

Social Media Today

As you're no doubt aware, visuals are important in social media marketing - but you might not realize just how important they can be

Can AI Put An End To Fake News? Don't Be So Sure

Forbes Social Media

Fake news was the Collin’s word of the year for 2017 for good reason. The rise of social media has also created a seemingly unstoppable force of misinformation, but can new AI capabilities to detect fake news sources be anything more than a bump in the road

News 74

Facebook's Adding a Range of New Tools to Marketplace to Mark the Option's Second Anniversary

Social Media Today

Facebook's evolving its Marketplace options, which could make it a much more significant consideration in future

Tools 83

#SproutChat Calendar: Upcoming Topics for October 2018

Sprout Social

It’s hard to believe that we’re getting closer to the end of 2018. As the year progresses, we hope that you’re reaching (and maybe exceeding) your goals.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Michael Kors Levels Up On Urban Culture With Versace Acquisition

Forbes Social Media

Versace found the ultimate fan base with ’90s rap icons. And now, Michael Kors' $2.1 billion acquisition of the iconic Italian luxury house plans to tap into the mutual admiration that lingers to this day. Hip-hop is a powerful tool for reaching Generations Y and Z. NYSE:KORS

Tools 66

You Damage More Than Your Own Personal Brand With Bad Online Behavior

Myrland Marketing

#231: “I’m Terrible At Writing My Own Copy” And Other Copywriting Lies That Are Killing Your Sales With Marie Forleo

Amy Porterfield

Let me ask you a question: Can you relate to any of these issues when it comes to writing your own copy? It takes forever to write a headline, a blog post, or the script for your podcast or video show because you’re constantly second guessing yourself? You write something, put it out there and…CRICKETS? […].

12 Top Techs: Cyber, Social, Software And Semis

Forbes Social Media

When we asked eight MoneyShow.com contributors who follow technology for their top investing ideas, they came back with a dozen picks. Tech products and their services are likely in your hands right now, in your pocket, your wallet, your business. NASD:INTC NASD:MSFT NASD:NVDA NYSE:TSM NASD:TWTR

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

5 Blogging Lessons You Can Learn from a Small Country Town

ProBlogger

The post 5 Blogging Lessons You Can Learn from a Small Country Town appeared first on ProBlogger. Looking for the fast lane to blogging success? Want to join the upper echelons of blogging stardom at the top end of town, and be dazzled by the bright lights of the big city?