Fri.Apr 21, 2017

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4 Instagress Alternatives That Won’t Leave You

agora pulse

Marketers across the Instasphere are crying because their favorite automation tool Instagress is gone. Quickly these folks are asking their friends and Dr. Google for Instagress alternatives to keep their Insta-mojo going. We can help — but not without a little lecture beforehand. The short of it: Automating your interaction on Instagram is bad social media.

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United Airlines PR Disaster: What you Can Learn from Their #FAIL

Devumi

Social media has become an indispensable tool for brands to connect with their customers and the general public. There are times, though, where companies fail to properly communicate on these platforms. When left unchecked, they turn into PR disasters like what happened to United Airlines recently. Read on to understand what went wrong, and how […].

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3 Customer Interview Tips for a Great Case Study

Meltwater

Any company that provides a service, especially if that service involves the Internet, (and what… Read More.

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#SproutChat Recap: Targeting Social Content

Sprout Social

When managing any social community, targeting your brand’s content is no easy task. However, tailoring messages for a niche audience and investing time and resources into growing and nurturing small communities can prove to be exceptionally difficult. In this week’s #SproutChat, Alex Bimonte , Sprout All Star and Marketing Communications Specialist at Modernizing Medicine , shared her best practices for targeting social content when focusing on a niche audience.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Six Links Worthy Of Your Attention #357

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( Solve for Interesting , Tilt the Windmill , HBS ; chair of Strata , Startupfest , Pandemonio , and ResolveTO ; Author of Lean Analytics and some other books ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist's Manifesto ) and I decided that every week the three of us are going to share one link for one another

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Social Media Advertising Spending Is Up 60% From Last Year

Stay N' Alive

Why is this? Because social media is becoming an increasingly crucial element in brand strategy! Even as consumers’ behaviors fluctuate with other forms of digital media and devices, their need for social media has gown constant. Thus, most advertising budgets seem to be getting their best return on investment through social media! With the help of Stay N Alive, you can utilize social media marketing to its fullest and get the results you are looking for!

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The Pending Influencer Marketing Bubble

Twist Image

If you're looking for growth in the marketing industry, look no further than influencer marketing. The global advertising business will see a slight slowdown in 2017, according to Magna. The industry will only grow by 3.7% with total advertising revenue expected to reach $511 billion. That's over half a trillion dollars. The slowdown could be related to a lack of "big events" like a major political campaign or the Olympics (which usually pushes incremental ad spend).

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Six Links Worthy Of Your Attention #357

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( Solve for Interesting , Tilt the Windmill , HBS ; chair of Strata , Startupfest , Pandemonio , and ResolveTO ; Author of Lean Analytics and some other books ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist's Manifesto ) and I decided that every week the three of us are going to share one link for one another

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