Tue.Feb 14, 2017

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A Comparison of Social Media Live Video Platforms

Ignite Social Media

When you think of live video, Facebook may be the first platform that comes to mind. They’ve certainly made the biggest push for it over the past year or so. But, there are plenty of other platforms that are worth considering. Twitter, Instagram, Periscope, and now even YouTube are all getting in on the live video feature. Each platform comes with their own unique features and capabilities, so it’s important to carefully consider which one would best fit your goals and your brand.

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Calculating Your KPI Correctly: Which Measurement Is Best for Your Campaign?

Meltwater

Facebook’s advertising strategy basically boils down to: Show people ads they want to see and… Read More.

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Top Mobile Tech Trends For 2017

The Realtime Report

Top Mobile Tech Trends For 2017 By Andrew Gazdecki. The year 2017 will be a one of massive growth for the mobile market. Technologies have evolved to make app building cheaper and easier across the board. Just about every business now has the capability to develop mobile apps to serve their needs. In 2015, mobile users surpassed PC users worldwide – how long can you go without spotting a smart phone?

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Setting Up Your Browser to Increase Your Productivity

ProBlogger

As bloggers we spend most of our work time staring at our browser. How we have a browser set up can have a significant impact on our productivity in two ways: It can help us eliminate distractions. It can help up keep focused on our key activities. Below I am sharing four ideas you can implement to your browser, which will boost your productivity. While the below apps and techniques I share below are for the Google Chrome Browser, if you search for the app or process and your browser name, you s

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How to Define Influence on Social Media

Pixlee

You’ve been in the marketing game long enough to know that a message that comes directly from a brand isn’t nearly as powerful as if that message was conveyed by real people. 92 percent of consumers trust recommendations from friends, family – even strangers – more than traditional marketing messages. To keep your brand thriving, developing an influencer network to increase brand reach is more than just preferable – it’s essential.

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How to Repurpose Your Best Social Media Content

agora pulse

Have you ever posted one of those amazing Facebook updates that had that indescribable quality that results in a surge of likes, comments, clicks, and shares, and then immediately wondered how to replicate that success with other content? Trying to come up with the amount of outstanding, engaging content needed to fight organic reach on multiple platforms is exhausting, and sometimes we just plain run out of ideas.

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3 Effective Ways to Reduce Social Media Overwhelm

Socially Sorted

Are you in social media overwhelm? . If you are on too many platforms juggling too many priorities and not getting anywhere then listen up, I have some tips for you. . In this post, I share 3 ways to help reduce social media overwhelm and get back on track to being more productive and using social media for results. . Image by Shutterstock. When it comes to social media overwhelm, we all experience it.

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All You Need to Know About Instagram Takeovers: How to Host a Takeover in 6 Simple Steps

Buffer Social

Even though Instagram takeovers seem trendy now, they first started to gain popularity back in 2012 with brands like General Electric, Burberry and Food Republic inviting Instagrammers to take over their feeds for a day. What started out as a fun way for brands and Instagrammers to collaborate, has now transitioned into one of the valuable aspects of any Instagram marketing strategy.

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Multimedia direct messages at scale, for a world of richer experiences

Audiense

Twitter research shows that tweets with videos enjoy more engagement than GIFs and photos, and that video adverts are almost twice as memorable on Twitter than other platforms.* With video clearly such an effective engagement mechanism, we’re pleased to announce that, from today, our enterprise clients can also execute multimedia direct message campaigns, at scale, on the Audiense Connection Platform.

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A 27-Year-Old Just Became The Fastest Woman To Visit Every Country

Forbes Social Media

This millennial just completed the journey of a lifetime, breaking a Guinness World Record by visiting every single one of the world's 196 sovereign nations.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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It's Not Easy To Be A Loving Brand These Days

Twist Image

Be careful what you wish for. Never has a sentiment been so true like it is for brands these day. We have never lived in a more politically-driven and open-social environment at the same time. Brands should be spinning like a top (in fact, a lot of them are). If you think back to the early days of social media, there was a commonly-held sentiment that brands came into social media kicking and screaming (for the most part).

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