Tue.Sep 06, 2016

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Finding Social Media's Place In The Marketing Universe

The Social Media Hat

How does social media integrate into our overall marketing plan and strategy? To answer that, we will first explore all of the different ways in which businesses can effectively use social media to promote and grow their business. We'll then be in a better position to determine social media's place in the marketing universe.

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How to Be Memorable and Drive Results During a Twitter Chat

Convince & Convert

Twitter chats are a golden opportunity to discover new ideas and collaborators. Become an all-star Twitter chat participant with these tips.

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Trending Sources

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Blogger Outreach ~ Make it tough for Influencers to ignore you!

Kikolani

You know as well as I do that blogging has grown into a real business and its success largely depends on the quality of your readers and the people you interact with. So if you connect with top bloggers and influencer, that’s sure to expand your reach big time. One of the main issues we face as bloggers and online entrepreneurs is being able to connect with the right people and get them to stick around our blogs for a long time.

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Cats Versus Dogs… Of Instagram

Ignite Social Media

Full disclosure, this blog post was fueled entirely by a pro-dog agenda. My wife and I have a bit of a menagerie: 1 dog, 2 permanent cats (1 foster cat), and 3 chickens. As a result, the cute faces of our animals end up on my Instagram channel. Sorry cat people, but I’m 90% a dog person (100% animal lover). With this bias, I post photos of our dog ( #adventuresofmork ) more frequently and receive a decent number of engagements relative to my following.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Why the ‘All About Them’ Brand Strategy Works Every Time

Convince & Convert

A good brand makes people feel good. A great brand makes people feel good about themselves by employing an "All About Them" strategy.

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Facebook Revamps Their Offers Section and Instagram Stories Gains Traction | Social You Should Know

Ignite Social Media

Facebook recently launched a new offers section, YouTube is rolling out some new non-video features and Instagram Stories is Snapchat’s new rival, all in this week’s Social You Should Know. Now It’s Easier for Brands to Distribute Coupons on Facebook. Yesterday, Facebook launched its revamped Offers section. Until now, it’s hasn’t been easy for brands to distribute and effectively track digital coupons on Facebook.

More Trending

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Instagram Zoom: How to Get the Most From Instagram’s New Feature (Plus Inspiration From 10 Awesome Brands)

Buffer Social

Over the past six months, Instagram has released some exciting updates, from a new logo to longer videos and even a new way to share everyday moments with Instagram Stories. Recently, Instagram announced another interesting (and long-awaited) feature: the ability to zoom in on photos and videos. Instagram users can now pinch photos and videos to zoom in and take a closer look.

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Blogger Outreach ~ Make it tough for Influencers to ignore you!

Kikolani

You know as well as I do that blogging has grown into a real business and its success largely depends on the quality of your readers and the people you interact with. So if you connect with top bloggers and influencer, that’s sure to expand your reach big time. One of the main issues we face as bloggers and online entrepreneurs is being able to connect with the right people and get them to stick around our blogs for a long time.

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How Nescafe Dolce Gusto Quadrupled Engagement by Listening to Coffee Lovers on Social

Talkwalker SM

How do you build a social brand that truly resonates with your customers ? That was the question face by Nescafe Dolce Gusto and digital agency Lion & Lion. The “coffee community” on social is vibrant and engaged with great potential for brands – the challenge was to tap into the tastes and preferences of this group to understand how to present their new brand identity.

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How I Turned One Blog Post Into a 7-Figure Business (And How You Can Capitalize on Going Viral)

ProBlogger

In 2013, I experienced a writer’s dream come true. My blog post, 13 Things Mentally Strong People Don’t Do , went viral. And not just a little viral, it went mega-viral. It was read by millions of people in a matter of days. And then Forbes.com picked it up and it reached more than 10 million more readers. Within a week, national radio shows were about talking my article.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Blog #2: A Closer Look at Artificial Intelligence

SalesChoice

THE HISTORY AND ROOTS OF PREDICTIVE ANALYTICS. Blog #1 discussed the history of predictive analytics going back to 1689 with Lloyds of London, insurance company. Predictive approaches, irrespective of the computing science and machine learning underpinnings, have been here for over 337 years. Blog #2 will define predictive analytics methods in more detail and in particular, I will explore the relevance and history of artificial intelligence.

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Cryptocurrency: How to establish trust?

Buzz Marketing for Technology

I’ve had a great time chatting with cryptocurrency expert Alex Tapscott about the future of digital money, and how it may (probably) change our lives. In my last post with Alex—founder and CEO of Northwest Passage Ventures and coauthor with his dad Don of the book, “The Trust Protocol: How Blockchain Technology Will Change Money, Business and the World”—we discussed the all-important topic of security: Who actually is minding the store on these new types of monetary transactions invo

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How to Get Twitter Influencers to Notice You (In a Good Way!)

agora pulse

If you are convinced that getting the attention of Twitter influencers is going to take your business to the next level , and you have taken the time to find who the influencers are , you may be wondering what to do next. They get pitches and requests every single day, much of it spammy. If you want to be remembered in a positive way, then you have to do it right.

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LinkedIn Analytics: The Complete Guide

Sprout Social

Not that long ago, if you asked most people what they thought of LinkedIn, you’d probably hear comparisons to sites like CareerBuilder or Monster. For some time LinkedIn was seen as a job search platform. While social recruiting is definitely one of LinkedIn’s main functions, it has evolved into much more. LinkedIn offers a full set of features for businesses, and Sprout gives you tools to manage it all.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How to Create an Online Course Your Audience Will Fall in Love With

Socially Sorted

If you are wondering how to create an online course your audience will fall in love with, you’re in the right place. Avoid the hidden pitfalls, and create an online course with the type of content that your audience will devour. In this post, 19 Successful Course Creators share their top tips for identifying, creating and delivering the RIGHT kind of content for your online course.

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Survey of 100 Inbound Marketers: 73% Say Their #1 Blog Metric Is…

Writtent Blog

Want to learn what 73% of inbound marketers say their #1 metric is? Or do you want to find out if you fall into the same categories as a typical inbound marketer? Well, you’re in the right place. We had some questions about the process of inbound marketing, as we wanted to know how often they create content, what challenges they encounter, what problems they wish they could magically solve, and how they measure success on both the blog level and blog post level.

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5 best growth marketing strategies for B2B

Socialmedia.biz

Image by TopRank Marketing / Creative Commons BY. Post by Michael Gorman. Target audience: Businesses, brands, B2B marketers, agencies, SEO specialists, entrepreneurs. B 2B marketing continues on its torrid pace: The sector grew by 17 percent last year and continues to attract new businesses and customers. This impressive growth was achieved by companies that used specific development strategies with efficient marketing tactics and future profits analysis.

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