Thu.Feb 09, 2012

The Content Marketing Explosion [infographic]

Mindjumpers

Tweet Content marketing is on the rise and many people say that “content is king” It seems that more and more people are becoming aware of the importance of great content since ‘content marketing’ has expanded at an exponential rate in 2011 alone on Google.

126

How Some Big Brands Manage Social Media

SocialFish

I watched an Altimeter webinar the other day that I thought was worth sharing from a “the state of corporate social media” perspective. Here’s Jeremiah Owyang’s post with more details.

111

Trending Sources

Being Real: Social Media Marketing’s Not-so-Secret Weapon

Waxing UnLyrical

“Want to succeed in social media? Be authentic.” ” Are you tired of hearing this? Truth be told, I am, a little.

52

The Death Of The Unconference

Twist Image

Does anyone remember the unconference? There was hope for collaboration and self-organizing groups, but it seems to have gone the way of the corporate spin machine. I was a massive proponent of the unconference movement (I still am!), but that word has been used so poorly by so many groups that it seems to have all but disappeared. In short: calling your conference an "unconference" just to sound young, hip and with it, actually makes you sound old, out-of-touch and stupid.

40

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

Search Engine Optimization Tip: Text Surrounding Links

Bill Hartzer

Links are very important when it comes to search engine optimization. Anchor text for your internal links aren’t the only ones for you to consider. The text that surrounds your links is just as important.

24

Social Pros Podcast – Scott Monty, Ford Motor Company

Convince & Convert

This is Episode 2 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Scott Monty , the global head of social media for Ford Motor Company.

24

Interview with Community Manager: Will Long

Social Media Citizens

Will Long currently works as a Freelance Community Manager across a range of clients. He started his career in PR, working for a number of music clients before progressing to work on the Virgin Media and Sony accounts at Mark Borkowski’s agency in London. You can follow Will on his blog , Twitter and LinkedIn. G: How did you build your experience as community manager? W: I started out working in PR. Initially through music then on to consumer brands such as Sony and Virgin Media.

16

Social Pros Podcast – Scott Monty, Ford Motor Company

Convince & Convert

This is Episode 2 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Scott Monty , the global head of social media for Ford Motor Company.

24

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

6 Powerful Guest Post Tactics that No One’s Talking About

ProBlogger

This guest post is by Tom Ewer of Leaving Work Behind. Guest posting is a hot topic amongst startup bloggers. It is one of the most widely-adopted blog promotion strategies in existence, and has been made perhaps even more popular by the success of “serial” guest posters such as Danny Iny of Firepole Marketing. His “blitzkrieg” strategy may come across to some as a triumph of quantity over strategy, but nothing could be further from the truth.

20

Cat Stroking, Not Facebook Poking, Satisfies Needs For Real Interaction

Engaging Brand

Martin Lindstrom is one of my favourite authors as he combines brain science with marketing - you might have listened to Show 208 when I interviewed him about The Truth and Lies About How We Buy - great listen if you haven't! Anyway, with a new book out called Brandwashed Martin wanted to share with The Engaging Brand Podcast listeners an insight.so from Martin!

9

Is Perfectionism Stalling Your Productivity?

ProBlogger

We’ve all been there … You sit down to write a post. You get the opening line down, but half-way through the second sentence, you go back to tweak the first. A bit further on, you decide to chop up the paragraphs you’ve done so far and rearrange them … but on second thought, is that really the better option? In two minds, you “finish” the post, then spend a half-hour writing and rewriting the “ideal” headline. Finally, happy(ish!)

15

How Safe Is Your Blog?

Small Business Mavericks

There are many small businesses that have found blogging to be an inexpensive tool for both marketing and SEO. If you’re blogging for small business, you need to include a maintenance schedule into your routine. This doesn’t have to be daily, or weekly for that matter, although the more often you undertake a short maintenance program, the better. Here are a couple of major areas that you should regularly check on.

9

A World Gone Social

Learn how companies must adapt to survive.

Viral, cash for dirty rats and Twitter spam

Jeff Esposito

Ok I am not going to lie, but last night was the first night that my parents’ warning of payback or karma being a bitch when you have kids actually came true. I was not an easy child and last night Baby Espo proved that he really is my son.

2

Cartoon of the day

Jeff Esposito

Cartoon of the Day Cartoon comic Garfield Jim Davis

1

Cartoon of the day

Jeff Esposito

Cartoon of the Day Cartoon comic Garfield Jim Davis

0