Tue.Nov 08, 2011

Trending Sources

Seven Tools for Your 2012 Marketing and Communication Plans

Spin Sucks

This is not our annual trends blog post. That is coming in a few weeks…and it includes some things you won’t expect. Plus it will give you an opportunity to include a trend you think we forgot. So be thinking about what you want to include. We’re going to include the one winning trend in our December webinar and you’ll win a free seat or two. Consolidation. Privacy.

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Apple: A Case Study in Why Brands Should Control Their Stories

Waxing UnLyrical

It is very rare that social media is used to propel or hurt brands in significant business-altering ways. There are certainly examples, such as the Toyota acceleration deaths , Nestlé palm oil , the Ford Fiesta movement , or the BP oil spill , where the subject takes on a life of its own for good (or, usually, bad). But these are few and far between; exceptions as opposed to the rule. Apple.

5 Things Google+ Pages for Brands Are Missing


Google+ Pages for brands have launched; let the comparisons to Facebook brand pages begin! Many people have been boasting the potential search engine optimization advantages these Google+ Pages will have, but there are 5 important things Facebook Pages have that Google+ Pages currently do not. Vanity URLs. Find us at facebook.com/firebellysocial is a lot easier to remember (and takes up a lot less space) than find us at [link]. Multiple Admins. Contests & Promotions. ” That’s really unfortunate. Analytics. Custom Tabs. Have you set up a Google+ Page for your brand yet?

Klout: A Call To Inaction

Spin Sucks

Today’s guest post is written by Brian Meeks. Throughout the land a strange fog settled in. It sapped the strength of all who took notice. Those who ignored the fog were unaffected and their delusions of grandeur continued unabated. In fact, most people thought the Klout menace was nothing but a distraction, and yet they still looked upon it with fascination. I digress. cents per unit or $1.89

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

A Life Without Technology

Twist Image

There's no doubt that technology brings with it some scary things. The scariest of them all is of the uncertainty. Human beings are creatures of habit and any introduction of anything new typically raises an eyebrow (at least) or pitchforks (more often). It's a somewhat common theme that is tiresome to me, but one that rages with debate throughout the times. If you study history, many of the same arguments that are made as to why the Internet is ruining our society and culture can be found when we first saw the introduction of public speaking, the printed word, telecommunications and on and on.

We all need another set of eyes

Direct Marketing Observations

As a business owner, at the end of the day, you’re in business to sell a product or service which means that you may know that product backwards and forwards, but does that mean you know how to market it? Maybe. Does it mean that you know digital marketing/ social media marketing? Does that mean you know e-commerce? Maybe not. Some SMB’s prefer to do it all. Some can, some can’t. Some try, some fail. Enter the third party. I’m having a conversation with a friend right at this moment in which he’s saying that the only thing constant in life is change. His point?

HOW TO tell a boring story in an interesting way

Josh S Peters

Have you ever thought about the journey of a plastic bag? Has anyone ever told you about the giant pile of garbage in the ocean ? Both are interesting, both have meaning to anyone who cares even the slightest bit about taking care of the world we live in. Both, can be incredibly boring. So what is one to do when they have a boring subject but wants to get their message out? So how did they do it?

Give to the Max

Geoff Livingston

After five months of planning and hard work, Give to the Max Day is here. Today, 1300 Washington area nonprofits will be fundraising, and experimenting with social media tools in a collective training exercise and contest. More than $ 140,000 in awards are available. If you are interested in a capacity building oriented contest, check out the site. Please join us! Today will be a great day!

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

IBM Highlights Digital Headaches For Next 3-5 Years

Engaging Brand

IBM have just commissioned a large piece of research with CMOs globally. They have been interviewing over 1,700 CMOs around the world and the study provides insight into the critical issues they are facing in this rapidly changing digitally driven world. . 82% of CMOs still rely on traditional market research to influence marketing strategies. Only 33% seek to get connected. . Data explosion.

The Rookie Mistake that’s Holding You Back


This guest post is by Alexander Heyne of Milk the pigeon. You’re paralyzed. You started reading how to drive more traffic to your blog, write viral content, and make money online… Three hours later you wake up and realize you haven’t actually done anything. You think you’ve had a productive day, and can visualize the influence and money in your future, but time passes and it never comes. You repeat many days like that, and wonder if there is something wrong with your strategy. Slowly, over time, you begin to lose interest because your success doesn’t match that of others. guest posting.

Get Executive Buy-In on Your Social Business Program


Tweet. This post is part of The Executive Series, which is written by Jonas Klit Nielsen, CEO & Founder of Mindjumpers. The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. Chapman and Dave Kerpen among others. The Resource issue. Organization. ·

Buy 13

2nd Edition of 31 Days to Build a Better Blog – Coming Next Week


Tens of thousands of ProBlogger readers have completed the popular 31 Days to Build a Better Blog challenge and next week we’re taking it to a new level with the release of the 2nd edition eBook. 31DBBB – the Story So Far. Back on 30 July 2005 I had a crazy idea – what if I ran a series of posts over the month of August that year that would give ProBlogger readers a little bit of teaching each day and a homework activity to go away and do – each one focused on helping them build a better blog. 31DBBB – The 2nd Edition. 31DBBB – 1st Edition Now Unavailable.

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A World Gone Social

Learn how companies must adapt to survive.

10 Social Media Pros Pick Their Favorite iPad Case

Convince & Convert

Given the extraordinary buffet of technology and tech-related options and alternatives available to us, it fascinates me to learn what people I know and trust use on a day-to-day basis. In this, the debut edition of What The Pros Use , I polled a group of social business and content geniuses to determine what they use to swaddle their iPads. David Armano ( @armano ). ” Jay Baer ( @jaybaer ).

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Your Online Posts – Including Facebook – Will Soon Be Found by Google

The Social Media Incubator

Remember that funny post your friend shared on Facebook last month, but now you can’t seem to find it? Google it! The search engine giant will soon begin indexing posts on Facebook and other sites and showing those comments in Google search results. Are your online posts and comments meant to be private or public? Will this apply to absolutely every Facebook user? The answer is no.

The makeup of nonprofit digital teams [Research]


What does your nonprofit digital team look like? Check out this interesting report from Care2. From their blog post on the topic , …This research points to the fact that institutions are in transition. Some are still structured and resourced in ways that reflect the organic evolution of the web or its legacy functions (ie. publishing). View more presentations from Care2Team. Useful Data

How I Brought My Blog Back to Life with Tumblr


This guest post is by David Edwards of www.asittingduck.com. Over the past few years I’ve had success with guest posting and uploading videos on YouTube, but the one thing I’ve struggled with was my blog. There were two reasons: Illustrations are very time consuming to make. Thinking what to write used to stress me out! I’m not sure about you but I totally failed at blogging, I set a plan to produce a fresh post every Friday and before I knew it the next Friday was here already and I had nothing to publish! A lot of new bloggers could probably relate to this. comics. design.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Google+ Business Pages

Small Business Mavericks

If you’ve been following the Google+ soap opera, then here’s another twist for you. You can now get your very own Google+ page for business. This is the moment we’ve all been waiting for, folks. If you have a Facebook page, then you know how terrific it is for marketing and branding your business through Facebook. The Google+ business pages are going to do the same thing for businesses. But you’ll get even greater benefits by having a Google+ business page. The first step to getting a business page on Google+ is to sign up for a Google+ personal profile.

How To Create A Google+ Page

Taylor Marek

This video will show you how to create a Google+ page for your business. Business How To Social Media g+ Google page plus

Cartoon of the day

Jeff Esposito

Cartoon of the Day Bone Break Cartoon comic Garfield Jim Davis


How To Create A Google+ Page

Taylor Marek

This video will show you step-by-step how to create a Google+ page for your business. Business How To Social Media g+ Google page plus

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How To Create A Google+ Page

Taylor Marek

This video will show you how to create a Google+ page for your business. Business How To Social Media g+ Google page plus

How To Create A Google+ Page

Taylor Marek

This video will show you how to create a Google+ page for your business. Business How To Social Media g+ Google page plus

How To Create A Google+ Page

Taylor Marek

This video will show you how to create a Google+ page for your business. Business How To Social Media g+ Google page plus