Fri.Sep 09, 2011

Trending Sources

The Social Marketing Roadmap [Infographic]


Tweet With social media platforms getting more evolved everyday, it is imperative for brands to have a defined and a strategic approach towards using it.

#FollowFriday: Molli Megasko

Spin Sucks

Five years ago, Molli Megasko was promoted from intern to account coordinator at Arment Dietrich. She was fresh out of Western Michigan University and she competed with her peers for a full-time job. And she won. Today she leads four client accounts, manages expectations, and drives results.

22 Effective SEO Tips to Optimize Your B2B Website

PWB Marketing Blog

Do you ever wonder why your B2B website isn’t getting more traffic? It could be that your website isn’t properly optimized for search engines. Google indexes not only websites, but also images, videos, local listings, news stories, blog posts, and more.

B2B 55

The Fleeting Value Of Content

Twist Image

Most content screams into an empty universe. It's nice to create content with the intent of reaching a broad and targeted audience, but it's becoming harder and harder to do this. No matter how good the content is. Yes, the best content always rises to the top, but when the amount of content being produced rises exponentially and is being published at a frenetic pace, it becomes a lot harder for individuals to filter the signal from the noise.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Gin and Topics: The Muppets, Grad School, and Groupon

Spin Sucks

The 9/11 10 year anniversary is this weekend and, I don’t know about you, but it’s really hard to watch the images of the World Trade Center crumbling over and over and over again.

Show - 350 How to Promote your Book

Engaging Brand

Show 350 of The Engaging Brand leadership and marketing podcast is ready just for you. To subscribe or listen for free , you don't need to download anything and all explained at the end of the post.

What’s Next for Social Media and Events?


This is a guest post by Ehren Foss, who co-founded HelpAttack! and loves working in #nptech. Thank you Ehren for contributing to the SocialFish blog! If you’ve attended a conference in the past few years, you know that social media is an indispensable part of the conference experience.

Social Media needs a Mantra, and this should be it.

The New Strategist

We’ve never seen a business environment like this before. How will your mind choose to approach it? I started this day by listening to a playlist I hadn’t heard in a long time on the way to the office this morning. Two or three songs in to the mix, I heard something mind blowing.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Is Exact Match Anchor Text Important?

Small Business Mavericks

SEOmoz used its Whiteboard Friday column this week to talk about the demise of exact match anchor text. I’m just curious if anyone else has thought about this. The idea is that partial match anchor text will be the way search marketers build links in the future. In other words, if I want to rank for “SEO&# as a key term, then I don’t have to make every link that points back to my website link for the specific term “SEO.&#


Use External Links to Boost Your Credibility


Bloggers are always happy to link to a resource we think is good, or a product or service with which we’re affiliated. But there are other kinds of external links that too few bloggers use: links to sources of information we’ve found. links to creators of content we’re citing. links to more detailed information on a topic we’re mentioning, but not covering in depth in a post. Citing sources is a basic element of professional writing.

GLS Update: Americans are not checking in


Our good friends at the Pew Internet and American Life Project have found that, while your personal newsfeed may be flooded with check-ins and friends adding locations to their statuses, most Americans are not revealing their locals. To be specific, only 28 percent of mobile phone users in the U.S.

Boost Your Blog #12: Create a “Best Seller” List


Continuing our discussion of things you should be doing right now to improve your blog , today’s tip is: 12. Create a “Best Seller&# list based on Amazon Affiliate reports. If you promote products on the Amazon Affiliate program, why not dig into the reports, look at what your readers are buying, and create a “Best Seller&# list? I created one of these on my photography blog, and I update it every six months or so (see it at Popular Digital Cameras and Gear ).

A World Gone Social

Learn how companies must adapt to survive.