Tue.Jun 07, 2011

Nice use of QR codes in a conference book


Had to write up a quick blog post about the QR codes in the conference book for the Association Media & Publishing conference which took place last week. Check these out. Go on, try scanning them and see what happens! Awesomesauce. I love QR codes! Don’t have a QR code reader on your phone?

5 Proven Tactics To Get More Views on YouTube


So, you’ve uploaded videos to your YouTube account but it has literally no views! Or at least not the numbers you’d expect. Why is this? I’m sure that at some point along the way, you’re missing some of these pointers: Check them out: 1. Good Old Networking.

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Want to Identify Online Influencers? Try Traackr

Waxing UnLyrical

I first came across the folks at Traackr. when PRSA’s 2010 International Conference was held in DC last October. Actually, I didn’t come across them so much as they introduced themselves to me via Twitter and email, and asked to see if we could meet up since they’d be in town. As luck would have it, we weren’t able to meet in person, but we stayed in touch.

5 Ways To Analyze Twitter Trends

Small Business Mavericks

Are you looking for new trends on Twitter? If not, you should be. This is a great way to drive new traffic to your blog, especially if you use Twitter. You first spot a trend, then you blog about it using the right keywords, and you follow up that blog post with a tweet about it. Because the topic is trending, you’ll likely find new blog readers as well as new Twitter followers and see a spike in your blog’s traffic.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How important is social media content quality?


How do you measure content quality? Copywrite, Ink, which bills itself as a "strategic communication and writing services firm," launched its Fresh Content Project in an attempt to rank content quality among popular bloggers. The project: "tracked approximately 100 blogs (currently at about 250) frequently referenced by a capped Twitter

5 Ways To Survive Your Inbox

Twist Image

I love email. I hate email. Most people probably have a similar love/hate relationship with email as they grapple daily with their inbox. In fact, I hate email. I just hate not getting email more. And, that's the dilemma that most professionals face when it comes to their inbox. It's gotten worse over time. Now, it's not just emails. We get messages from Facebook , LinkedIn , Twitter and beyond.

SEO Tip for Businesses: How To Optimize Your Images for Google.

PWB Marketing Blog

SEO 19

Posturing Wastes Corporate Content

Geoff Livingston

Image by lululemon athletica. Sometimes moving to a conversational medium can be hard. Transitioning style — blogs, videos, social networks updates, etc. — to serve stakeholder groups can be extremely challenging.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Sharing Gap: A Missed Marketing and PR Opportunity

Proactive Report

In a recent Pew Research report about how people get their news today, sharing was highlighted as one of the integral activities associated with news content online.

News 17

How to Win Readers and Make Them Stick


This guest post is by Gabrielle Conde of Mission Engage. Create a memorable experience.”. That’s great advice for businesses and large retail chains, but you’re wondering how it applies to your blog.

The Nosey Marketing Principle

Engaging Brand

For all the words, theories.for all the academic writing.one thing will always be true, whether we want to admit it or not we are all slightly nosey. Nosey is great for businesses and when you can combine that with social media tools.then wow, you can really develop a nosiness strategy.

Cartoon of the day

Jeff Esposito

Cartoon of the Day Cartoon comic non sequitur Wiley Miller


A World Gone Social

Learn how companies must adapt to survive.

McDonald’s Pick and Pay: An Interesting Interactive Campaign


Tweet McDonald’s came up with a really cool interactive billboard campaign in Sweden. The concept is quite simple. Users get to control the billboard at different locations and turn it in to a personal ping pong game.

EMAIL: What’s in a Name?

Social Email Marketing

What’s in a name? I’ve broken down the word “email” as an acronym to hopefully provide a little inspiration. I chose the words below to highlight what I think are some important components of a good email marketing strategy. Now, you might have gone with different words for some or all of the. Email marketing

The Tortoise and the Hare: a Blogger’s Tale


This guest post is by Chris The Traffic Blogger. I was out living the Internet lifestyle a little bit ago(you know, cruising to Bermuda) and I started talking to a random stranger at a bar on the boat we were sailing on. I had some time to kill while I waited around and we started chatting about how rough the ride was and other small talk. Eventually, the man asked me what I did for a living, and I told him that I was a professional online writer, a.k.a. a “blogger.&#