Mon.Nov 07, 2022

article thumbnail

Introduction to TikTok Ads: Campaign Creation

Jon Loomer

If you hadn’t noticed, I jumped into TikTok and short-form video creation recently. It’s only natural that this jump includes TikTok ads. The hope is to catch some magic on a growing platform before the competition increases and prices go up. That’s what made Facebook advertising so insanely profitable in the early days. Well, the first thing you’ll notice if you dive into TikTok advertising is that the TikTok Ads Manager is obviously inspired by Facebook Ads Manager.

Campaign 199
article thumbnail

LinkedIn Wins Latest Court Battle Against Data Scraping and the Misuse of User Information

Social Media Today

LinkedIn has been locked in a legal battle for years over the scraping of user data.

LinkedIn 201
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How investing in creators unlocks brand success on Twitter

Sprout Social

Brand-creator partnerships have grown from novelty into necessity. Some 74% of marketers planned to spend at least a quarter of their social media budget on creator Partnerships in 2022 — and for good reason. They are witnessing the steep growth of the #CreatorEconomy, as well as the impact and influence creators have on their target audiences. Sprout teamed up with Twitter to reveal data about how the social platform can help creators bridge the gap between marketers and target audiences.

Brands 91
article thumbnail

Respond to Social Media Inquiries Faster – And Reap the Benefits

Social Media Today

You work hard to grow your account and earn loyalty. Discover the value of effective social media responses.

article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

Twitter NFT Tiles and the Metaverse #TweetTiles

Laurel Papworth

Did you know Twitter had NFTs? Lecture: How Web2 collaborative social platforms like Twitter are integrating Web3 emergent tech like NFTs – both as soft hexagon NFT profile pictures and now trialling Tweet Tiles linked to marketplaces like Rarible (I list the wallets and the marketplaces). Twitter and the Metaverse: Tweet Tiles, NFTs and Web3.

Twitter 52
article thumbnail

Instagram’s Rolling Out its New In-App Post Scheduling Tools to Professional Accounts

Social Media Today

That'll make it easier to manage your Instagram presence while on the go.

Tools 196

More Trending

article thumbnail

Pinterest Pitches Itself as the Ultimate Christmas Gift-Discovery Platform in New Campaign

Social Media Today

The campaign highlights Pinterest's potential as a product trend-finding tool.

Campaign 193
article thumbnail

9 Best Public Speaking Apps for Android & iOS (2022)

Tweaklibrary

Don’t feel guilty if you’re dreading an upcoming public speaking session. It isn’t that easy to stand and give a speech in the presence of a large audience. As frightening as public speaking feels, you would agree that it helps in personal development, improves communication skills and boosts confidence as well. One of the most effective ways to prepare yourself for public speaking is to practice and rehearse it.

Skills 23
article thumbnail

Pinterest Outlines Recent Algorithm Improvements, Which Have Boosted Pin Engagement

Social Media Today

Pinterest's recommendations are now fresher, which has helped it improve user engagement.

article thumbnail

Blockchain Hackers Stole Over $2.5 Billion in Three Quarters of 2022

The Realtime Report

Blockchain Hackers Stole Over $2.5 Billion in Three Quarters of 2022. Even though the cryptocurrency market is in a deep slump, cybercriminals are still actively hacking blockchain technologies or launching scams. According to the data analyzed by the Atlas VPN team, blockchain hackers stole $2.5 billion in three quarters of 2022. In total, hackers got away with nearly $483 million in Q3 2022.

Project 18
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

Meta Outlines its Evolving Climate Change Awareness Measures

Social Media Today

As COP27 gets underway, Meta has outlined its evolving climate change info efforts.

148
148
article thumbnail

Social Media Algorithms: A 2023 Guide for Every Network

Hootsuite

Social media algorithms are the backbone of all social networks. They exist to sort the massive volume of content posted every day and show each user the content they are most likely to engage with. In this post, we’ll answer the question of how social media algorithms work. It’s never a good idea to try to game an algorithm on social media, but understanding the most important ranking signals can give you a strategic advantage over your competitors.

article thumbnail

YouTube Launches Enhanced Shorts Viewing Experience for Connected TVs

Social Media Today

Now, users will have a new way to watch YouTube Shorts content.

YouTube 158
article thumbnail

Small businesses on TikTok: The strategy guide for your brand

Sprout Social

From viral dances that made you scroll your time away to sponsored ads, TikTok is making users 1.5x more likely to buy from a brand or product. And it’s setting the stage to become a powerful tool that businesses can’t ignore anymore. But as a small business on TikTok, how do you know where to start? And how will you compete with larger brands that have not-at-all-modest budgets?

article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

New Survey Underlines TikTok’s Popularity with Teen Users

Social Media Today

TikTok continues to extend its lead over other social apps.

Survey 156
article thumbnail

5 Ways To Improve Omnichannel Customer Experience

Oktopost

Technology advancements during recent years have significantly changed customers’ purchasing behavior. Customers are already going through an elevated number of touchpoints with a brand before purchasing – and they’re expecting a unified, seamless experience across those touchpoints. Nowadays, with the involvement of customer service, many companies can provide greater flexibility across many platforms remotely with the hope to make customers satisfied with the products.

B2B 69
article thumbnail

TikTok Provides New Overview of its Safety and Privacy Tools for Teens and Parents [Infographic]

Social Media Today

TikTok has shared an overview of its various safety tools and resources.

Overview 154
article thumbnail

How to make the most of holiday marketing on social

Sprout Social

When is the appropriate time to put up holiday decorations? In December? After Thanksgiving? Before Halloween? @louisianawoman1. ??Christmas Decor Out Already! #Christmasdecor #hobbylobby #Christmas #decor #surprise #wow #craft #louisianawoman1. ? you would not believe your eyes – Certifiedprimebeef. While the great decoration debate continues online, there’s no question that holiday marketing is beginning sooner than ever.

How To 118
article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

Discord Emojis: How to Use Them and Add Your Own to a Server

Hootsuite

You may be familiar with Discord, the popular platform for hosting real-time text, video, and voice chat, but do you know about Discord emojis ? One of the coolest features of Discord is the ability to add emojis to your messages. Many Discord emojis are built into the platform, but you can also add your own custom emojis, turn off emojis, or even remove an emoji from a server altogether.

How To 92
article thumbnail

Musk Breaks ‘Politically Neutral’ Twitter Promise After Endorsing Republicans In Midterms

Forbes Social Media

One critic asked of new Twitter boss Elon Musk: “How would you, as the head of Twitter, justify recommending which party people should vote for after you advocated for political neutrality for the platform?”.

Twitter 108