Fri.Sep 23, 2022

article thumbnail

10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

No longer the bright new thing in the social media world, TikTok is now firmly established as a key element in many higher ed institutions’ marketing toolkits. Marketers love the short-form video platform because it generates far higher organic engagement than other platforms. That’s a massive advantage in higher education marketing, where budgets are often tight, and marketers must split it across a wide range of tools and channels.

Education 171
article thumbnail

Writing for Social Media in 2022: Tips and Tools

Hootsuite

Writing for social media is not an easy job. . You work with strict character limits and tight turnarounds. You speak the language of memes and microtrends that your boss and coworkers might not understand. You have to quickly — and wittily — react to trending topics. And, if you ever publish a post with a typo, people will notice and call you out. (Looking at you, Twitter meanies.).

article thumbnail

Instagram Publishes Three New Guides to Help Brands Maximize their Holiday Marketing Efforts

Social Media Today

The guides provide a range of tips and considerations to help maximize your IG approach this holiday season.

article thumbnail

How audience intelligence helped a leading medical technology brand to shape a winning, client-first strategy

Audiense

Your customers should be at the centre of all your business strategies.

Strategy 148
article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

TikTok Announces a Huge Increase to its Video Descriptions as it Leans into Discovery

Social Media Today

TikTok is fast becoming a key home for discovery, which it's now looking to capitalize on.

Video 148
article thumbnail

Why partnerships with Latinx creators matter to your inclusive marketing strategy

Sprout Social

September 15 marked the beginning of Hispanic Heritage Month. Like during Black History Month or Asian Pacific American Heritage Month , brands want to take the opportunity to market directly to Latinx audiences and position themselves as allies. But Latinx consumers aren’t a monolithic group. The Latinx or Hispanic consumer encompasses 27 distinct countries of origin, cultures and identities.

Strategy 104

More Trending

article thumbnail

Ariana Fletcher Shares How Being A Top Influencer Positioned Her To Be A Successful Businesswoman

Forbes Social Media

Some people know Arianna “Ari” Fletcher as a social media influencer who has learned the business of influencer marketing inside and out; and has earned big while doing it. But the businesswoman and CEO of REMEDY By ARI will tell you that she’s no overnight success.

article thumbnail

5 Tips to Help Maximize Your Facebook Marketing Push This Holiday Season

Social Media Today

Maximize your opportunities on The Social Network with these tips.

Tips 160
article thumbnail

Youtube Viral Video Ideas and Ways to Promote them

Your Escape From 9 to 5

One viral video can drive millions of traffic to your website and increase your sales, so as a startup business, it is important that you start incorporating your business with this marketing strategy before you get left behind! Video marketing is expected to dominate the digital marketing industry this year 2016. Several powerful sites like.

Video 86
article thumbnail

Deliver Content One Buyer at a Time to Drive Sales Success

WebInKnow

Marketers understand that content drives action and many organizations now create original content—websites, blogs, video channels, social feeds, podcasts, and the like—as an essential way to reach buyers. However, most B2B companies focus their content effort only to attract attention and generate sales leads. At these organizations, content stops being important once the salespeople take over.

Content 86
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

Product Marketing Strategy: A Complete Guide to Success

Sociallyin Insider Blog

“As seen on TV!” We’re all familiar with this type of commercial. It’s been used to advertise everything from non-stick pans to hair removal products to super strong tape.

article thumbnail

Automation is the Only Answer to Vulnerability Hypergrowth

The Realtime Report

Automation is the Only Answer to Vulnerability Hypergrowth. Software represents one of the largest security risks to an organization’s day-to-day running. Ironic, that the plethora of applications streamlining productivity may be the same lines of code that allow attackers to waltz through the front door. This same scenario is becoming more evident throughout organizations, as exploited weaknesses rise year after year.

article thumbnail

How To Recover Data From An Android Phone With a Broken Screen

Tweaklibrary

If you break your Android phone’s screen, you might think that all is lost. Nearly every person has experienced issues, including cracked displays and inactive or dark screens. The fear of losing the data on the phone frequently creates more anxiety when these unavoidable occurrences take place than the phone itself. Thankfully, even with the broken screen, you can recover your important data if the hardware under it is still functional.

Data 10
article thumbnail

How To Win at TikTok (According to TikTok)

Hootsuite

TikTok is not a social media platform. It’s an entertainment platform. That’s how Khartoon Weiss, TikTok’s Global Head of Agency & Accounts, described the world’s most downloaded app at The Gathering , an annual business and marketing summit held in Banff, Canada. What’s the distinction? People don’t “check” Tiktok. They watch it. And, Weiss says, “that small pivot in behavior is everything.”.

How To 97
article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

6 Simple Tips to Get the Best Out of Your Paid Social Media Advertising [Infographic]

Social Media Today

Some quick pointers to keep your social media advertising approach on track.

article thumbnail

Meta for Business: How To Get the Best Results From Each Platform

Hootsuite

During the second quarter of 2022, 3.65 billion people were using at least one Meta product each month. That’s nearly half of the world’s population. Arguably, no other brand has a larger reach, which makes using Meta for business an absolute must. Part of the reason why Meta changed its name from Facebook was to better represent the multiple products under its umbrella.