Wed.Apr 07, 2021

New Data Reveals the Latest Social Media Usage Trends, Including the Rise of Reddit, TikTok and Snapchat

Social Media Today

The latest data from Pew Research shows that Facebook remains the key social app of choice, while younger users are flocking to Snapchat and TikTok

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Social Media Organic Reach 2021: Who Actually Sees Your Content

Ignite Social Media

How much value do you currently place on your organic content strategy? What was once the sole focus of social media marketing has nearly become an afterthought as businesses allocate more and more of their budgets into social media advertising.


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Facebook Adds New Photo 'Layouts' Feature to Put a Different Spin on Your Posted Images

Social Media Today

Facebook is rolling out some new presentation options for your posted images in the app

Best Practices for Social Media Customer Service

Customers aren’t impressed by low prices and great marketing campaigns they way they used to be. Today, your clients want one thing above anything else: a great customer experience, powered by fantastic service and support.

Price 97

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Twitter Re-Brands its Ad Options to Simplify its Promotional Offerings

Social Media Today

Twitter has recategorized its ad options to make it easier for marketers to identify the right options for their promotions

Brands 160

More Trending

Facebook Tests New Page Labels to Help Provide More Context on Posts

Social Media Today

Facebook is looking to help provide more context on the motivation behind political posts with new labels for Pages

A Literature Review of Social Media Use by Health Care Providers

A recently published literature review aims to shed light on social media use worldwide and to discuss how it has been used as an essential tool in the health care industry from the perspective of healthcare professionals.

Facebook Launches Test of New, Clubhouse-Like App as it Looks for Angles on the Audio Social Trend

Social Media Today

Facebook is testing a new, Clubhouse-like app, with some enhanced features

Trends 158

Create a User Generated Content Strategy That Improves Your E-Commerce Experience

In the wake of the pandemic, more importance has been placed on the digital storefront than ever before. Shopping online has become commonplace for most consumers.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Snapchat Acquires Fashion Recommendation App Screenshop to Advance its eCommerce Efforts

Social Media Today

Snapchat continues its advance into eCommerce with the acquisition of Screenshop

Instagram Remix is here — All you need to know

Well, Instagram is getting too much heat in the comment section but hey, that doesn’t mean folks aren’t going to use Remix Since TikTok was banned in India, Reels has been my go-to place to create bite-sized content. But, hey that’s just me.

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Pinterest Announces Creator Fund to Support Creators, Launches 'Creator Code' to Encourage Positive Interaction

Social Media Today

Pinterest is looking to build a better support system for creators on the platform through two new initiatives

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How to Spark a Grassroots Movement on Social Media

In the last few years, we’ve seen widespread online campaigning take down dictators, create awareness about industry malpractices, hold well-known establishments accountable, elect presidents and inspire an entire generation of young individuals to get involved in social issues plaguing the society.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

TikTok Adds New Music-Triggered Visual Effects Tools

Social Media Today

TikTok has added some new, music-triggered visual effects, providing more creative capacity on the platform

Tools 144

Addicted to Social Media? Here is what you need to know

Communication via social media has become a societal norm over the last decade or so. For most people, social media is a quick and convenient way to stay connected to family and friends. However, for a growing percentage of users, social networking becomes an addiction with serious side effects.

Facebook Launches New Stickers to Encourage COVID-19 Vaccination on Instagram, Facebook and WhatsApp

Social Media Today

Facebook is looking to do its part to encourage take-up of the COVID-19 vaccine with new stickers to prompt participation

The Best Time to Post on Instagram in 2021, According to Experts


When’s the best time to post on Instagram to make sure a post gets seen? And what about the best time to get the most likes? The most comments? We’re here to tell you that—sigh—there’s no one single “best time” to post. The time is different for every single Instagram account.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

TikTok Announces New Partnership with LiveRamp to Help Advertisers Better Target their Campaigns

Social Media Today

TikTok has announced a new partnership with LiveRamp which will provide more data targeting tools for advertisers

5 Myths About Working with Influencers


Influencer marketing is on track to become a $15 billion dollar industry by 2022 – and yet there are still myths about working with influencers. From costing too much, to not getting results from Nano or Micro influencers, there are plenty of misconceptions. Ready to separate facts from fiction?

Facebook Adds Support for Zoom Video Calls to Portal TV, Enabling You to Conduct Video Meetings on Your TV Set

Social Media Today

Facebook has added support for Zoom video calls to its Portal TV device, enabling you to conduct meetings on your TV screen

Best Yahoo Answers Alternatives To Quench Your Thirst For Information


Ever since 2005, Yahoo Answers has been a go-to source for the ocean of knowledge. In simple terms, you could simply enter any question you had and you would have certainly got a relevant reply.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Facebook Launches New Stickers to Encourage Vaccination on Instagram, Facebook and WhatsApp

Social Media Today

Facebook is looking to do its part to encourage take-up of the COVID-19 vaccine with new stickers to prompt participation

Nobody Cares About Your Products (Except You)


The biggest mistake I see with marketing (and I see it all the time) is when companies focus their communications way too much on their own products and services. It’s much better to start from an understanding of your buyers and their problems.

Twitter Publishes New 'Global Impact' Report to Highlight its Positive Impact Efforts

Social Media Today

Twitter has published a new, 50-page overview of its various social good efforts

How to Fix Failed Discord Update on Windows 10


As per the latest swing, playing video games online is admired by all age groups. And it would be wrong to not embrace Discord – the popular mode of conveying messages and scores while playing online games.

Growth Addict Kevin Mulrane Discloses What Sales & Marketing Need to Crush 2021


Listen to the Podcast: For more episodes on how sales can drive growth together with marketing, subscribe to B2B Marketing Now for free wherever you listen to podcasts or catch us on Apple Podcasts , Spotify or follow Oktopost on LinkedIn. Episode Summary.

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How to come up with social media content using feedback from your silent fans

Sprout Social

Likes, shares and follows tell us a lot about what kind of content lands with our audience. However, these engagements paint an incomplete picture. Just consider the “90-9-1 Rule”.

What is the Clubhouse App? And is it Right for Your Business?


The Clubhouse app has been making headlines as the next big social platform. Which means it’s time for brands and marketers to check it out, get a feel, and decide whether they should be joining in, too. That said, Clubhouse is so new that brands also have to figure out how to join in.

YouTube Remains The Most Dominant Social Media Platform

Forbes Social Media

Few will admit it, but most of us have spent far more time than expected getting sucked into video after video. The platform also shows no signs of slowing down. Social Media /social-media Innovation /innovation Social Media /social-media innovation socialmedia