Mon.May 28, 2012

Gamification: Much Less Scary Than What’s Under the Bed


Here’s the latest post in our “INDUSTRY INSIDERS” column. Every Monday, we’ll be bringing you the inside scoop from several awesome association technology vendors and consultants who will share the insights they have gleaned from years of working in our association industry.

9 Tips for a Successful Webinar Event


Webinars serve multiple purposes. In business, webinars can be a valuable tool for solidifying relationships with your clients. Depending on its content, you may even consider hosting a webinar-for-profit. However, even the best content won’t make up for bad hosting.

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Memorial Day & Social Media: 5 Must-Reads


Here are your 5 must-reads on Memorial Day and social media that we don’t want you to miss. Memorial Day Thoughts From Social Media Explorer.

How CMOs Integrate Marketing Agencies and Consultants

Geoff Livingston

Image by cleonleclerc Consider how companies integrate agencies and consultants into the modern, multichannel marketing environment. Contrary to today’s blogosphere conversation, CMOs, other C-level business executives, and their marketing lieutenants still drive marketing strategy in organizations. Agencies and consultants vary in role from strategic partner to tactical provisioning. We live in an era of big [.].

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Podcast 386 - How To Double Your Profit!

Engaging Brand

This week's The Engaging Brand podcast covering social media , business ideas and brand marketing tips , is ready to download. Cameron Herold , the founder of Backpocket CEO and former Chief Operating Officer of 1-800-GOT-JUNK joins Anna Farmery to discuss how to double your profit - tips from his latest business book Double Double. How doubling profits in three years is not hocus pocus magic.but hocus focus! How to paint a picture of your business idea and growth strategy.

5 Fantastic Reasons You Should Attend a Blogging Conference


This guest post is by Ceri Usmar of Enduracom. I know what you’re thinking… Who has time for a conference? You do! You can and should carve out the time for some professional development, and conferences are a great opportunity to combine work and play. I headed off to the SheCon Expo new media conference in Disneyworld, Orlando, with my business partner, Susan, this past Memorial Day weekend.