Fri.Dec 07, 2018

How to Leverage the Value of Other People's Facebook Groups

Social Media Today

There are many articles about creating Facebook Groups for your business - but have you considered how you can leverage other people’s groups

Groups 132

How to Integrate Email Marketing into Your Social Media Efforts

Social Media Strategies Summit

For years, marketers have debated the benefits of social media versus email marketing. However, in today’s multichannel and omnichannel environment, the reality is that brands must use both to engage and retain their audiences. According to the Marketing Rule of 7 , consumers need to “hear” a message at least 7 times before taking the desired action.

UGC 133
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How to Turn More of Your LinkedIn Profile Viewers into Followers

Social Media Today

Making this simple tweak to your profile will help you instantly convert your LinkedIn profile viewers into followers

Best Marketing Lessons My Bosses Taught Me

The Realtime Report

Best Marketing Lessons My Bosses Taught Me. By Travis Tyler. I am hesitant to admit this, but I have never taken a formal marketing class. Yikes. That’s kinda awkward given the title of this article – I know. I have, however, gained a healthy amount of real-world knowledge over the years. And nearly all of my professional accomplishments can be credited to the bosses that mentored me throughout the process.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

5 Tools for Social Media Content Inspiration

Social Media Today

Finding content to share on social media can be challenging. These five tools will help to provide inspiration and ideas for social media managers and content creators

Tools 132

10 Proven Digital Marketing Strategies to Stand Out from the Noise in 2019

Pam Moore

Many marketers are already finding themselves frozen in a trance of digital fear for how they are going to stand out from the noise in the crowded social and digital online world in 2019. The pressure is high. The noise is loud. The digital and social market is even more crowded. The fear of getting lost in the sea of spam and never ending selfies is real for many marketers who haven't built a solid strategy and foundation for their brands.

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10 Proven Digital Marketing Strategies to Stand Out from the Noise in 2019

Pam Moore

Many marketers are already finding themselves frozen in a trance of digital fear for how they are going to stand out from the noise in the crowded social and digital online world in 2019. The pressure is high. The noise is loud. The digital and social market is even more crowded. The fear of getting lost in the sea of spam and never ending selfies is real for many marketers who haven't built a solid strategy and foundation for their brands.

Facebook Launches 2018 Personalized 'Year in Review' Videos for Users

Social Media Today

Facebook has launched its latest 'year in review' video template, which enables users to create simple video summaries of their 2018 activity

Review 131

Is Your Brand Relevant as Avocado Toast? 10 Strategies to Stand Out from the Digital Noise in 2019

Pam Moore

Many marketers are already finding themselves frozen in a trance of digital fear for how they are going to stand out from the noise in the crowded social and digital online world in 2019. The pressure is high. The noise is loud. The digital and social market is even more crowded. The fear of getting lost in the sea of spam and never ending selfies is real for many marketers who haven't built a solid strategy and foundation for their brands.

Facebook Expands Subscriptions to Help Publishers Retain Audience

Social Media Today

Facebook is expanding its subscription program in order to provide another way for publishers to build and retain their audiences on the platform

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Is Your Brand Relevant as a Toaster and Avocado? 10 Strategies to Stand Out in 2019

Pam Moore

Many marketers are already finding themselves frozen in a trance of digital fear for how they are going to stand out from the noise in the crowded social and digital online world in 2019. The pressure is high. The noise is loud. The digital and social market is even more crowded. The fear of getting lost in the sea of spam and never ending selfies is real for many marketers who haven't built a solid strategy and foundation for their brands.

Facebook Page publishing authorization: changes you need to know

Sprout Social

Businesses just can’t seem to catch a break from Facebook, can they? Kicking off 2018 with a reach-rocking algorithm shift , the social giant is now throwing some business owners for a loop with some recent changes to their Pages platform. That said, the new Facebook Page publishing authorization is something that brands of all shapes and sizes should be aware of. And no, Facebook is not punishing you or your Page. Quite the opposite, actually.

10 Strategies to Stand Out From the Digital Crowd of Noise in 2019

Pam Moore

Many marketers are already finding themselves frozen in a trance of digital fear for how they are going to stand out from the noise in the crowded social and digital online world in 2019. The pressure is high. The noise is loud. The digital and social market is even more crowded. The fear of getting lost in the sea of spam and never ending selfies is real for many marketers who haven't built a solid strategy and foundation for their brands.

How to Measure the ROI of Your Content Marketing Strategy [Infographic]

Social Media Today

What's the actual ROI of content marketing? This infographic outlines the various benefits in quantifiable terms

ROI 131

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Pulling The Strings Of OSINT: A Photographic Journey

Forbes Social Media

Continuing with the series on OSINT, this article transitions into discussing OSINT contained within social media sites like Instagram. This is a goldmine of information that can enable malicious actors to learn more than enough about company's employees and their behaviors ahead of cyber attacks

5 Simple Strategies To Repurpose Your Blog Content [Infographic]

Social Media Today

Repurposing your content can help ensure you get the maximum value out of your efforts - here are some tips in how you can re-use your best posts in different ways

The End Of Human Checkout Lines?

Forbes Social Media

The 19th century design of Taylorism and the contemporary AI checkout services today have one thing in common: the lack of consideration of workers’ rights, the lack of consideration that workers are at all human. What is the future of the store cashier and the potential affects on our culture

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27 Google Chrome Extensions to Make You More Productive [Infographic]

Social Media Today

The right Google Chrome extensions can have a big impact on your productivity - check out this list of helpful tools

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The Dark Days Of Facebook, And The Light Ahead

Forbes Social Media

Facebook just suffered the ugliest few weeks in its history, but there's hope